Association Adviser

JUNE 29, 2016

Recruiting. For more about the power of mentoring, see our Corner Office profile of Mike Dunham, CEO of the Georgia chapter of the Associated General Contractors. Stage 4: Recruiting. Designing the marketing and recruitment process is one of the most critical and sensitive portions of mentoring program set-up.

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Association Adviser

JUNE 5, 2017

Association Adviser: How have membership marketing programs for AGC of America evolved? Jeff Wilson: Chapters have historically been the primary marketer of membership in part because much of the construction industry operates on a local level. From the Corner Office: Jeff Wilson, Associated General Contractors of America.

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Association Adviser

APRIL 16, 2013

As my colleague Bob Burris is fond of saying, “ It’s a different brand of ball being played out there ,” whether you’re recruiting or retaining members, selling advertising, sponsorships and exhibit space, or building out your professional education programs. Tino Martella, Technology Association of Georgia.

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Association Adviser

DECEMBER 20, 2017

They often come to us seeking to make a difference on behalf of the industry, although sometimes we recruit or suggest people for projects based on our subject matter needs. Jeff Wilson, chief marketing officer for the Associated General Contractors of America: We have 60 staff at AGC of America. About The Author.

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Association Adviser

DECEMBER 20, 2017

They often come to us seeking to make a difference on behalf of the industry, although sometimes we recruit or suggest people for projects based on our subject matter needs. Jeff Wilson, chief marketing officer for the Associated General Contractors of America: We have 60 staff at AGC of America. About The Author.

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SCD Group

JUNE 10, 2013

Coursera, a Silicon Valley-based company, is announcing today that it will partner with university systems in Colorado, Georgia, New York, Tennessee and Texas to develop and evaluate the potential of technology that is fueling dramatic changes in how higher education is designed and delivered. Markets become unpredictable.

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Association Adviser

SEPTEMBER 24, 2013

Ironically, while the tough economy has caused many companies to stop reimbursing employees for their association dues, it has created a job market in which employees are taking charge of their own career advancement. That’s led to membership growth in both recruitment and retention.” And that’s been a boon to associations.

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Association Adviser

JUNE 18, 2013

Some people think association careers are pretty random, “but we’re very deliberate here about steering our talent into five distinct paths and helping them excel at communications and PR, membership marketing, business development and sponsorship, education or association management.” Best things about association work.

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Reid All About it

MAY 1, 2020

Christina (Tina) Marmor, Director, Marketing Events, Fonteva. Hilliard, PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Carey Goryl, CAE, CEO, Association for Advancing Physician and Provider Recruitment. More info/register. Organizer: AWTC. Wed 5/6 at 12 p.m. Presenters: Kristi C. Tue 5/12 at 3 p.m. –

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Association Adviser

MAY 14, 2013

You don’t have to be the first to market or the earliest adopter of new technology. Search engine marketing represents a huge opportunity for associations that can help their small business members understand the power of SEM. “You don’t have to be the first to market or the earliest adopter.

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Association Adviser

SEPTEMBER 21, 2016

Besides having boundless energy and vision, Sabuco and Hedberg are relentless networkers who leverage their global connections to recruit powerhouse board members, advocates and ambassadors to support their missions. So, what’s the ideal board size? Source: Association Adviser eNews and Naylor Association Solutions 2016.

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The Membership Blog

JUNE 13, 2011

At a recent meeting of the Georgia Society of Association Executives (GSAE) I attended a break-out session on membership communications. Back in the day” (as we refer to anything prior to the internet) most membership organizations marketed a list of benefits that promised their members a true advantage in the marketplace and the work place.

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Higher Logic

DECEMBER 14, 2015

Are you trying to recruit new members or retain existing ones? You don't have to be an overly-friendly folksy CM like yours truly (you can take the girl out of Georgia, but you can't take the Georgia out of the girl), but you do have to speak as you would to someone in any other interpersonal conversation. You are a human being.

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Reid All About it

SEPTEMBER 9, 2022

Presenter: Brianne Wheeler, Director, Marketing, PropFuel. Email marketing has never been more difficult than it is today. Host: American Marketing Association. Presenter: Kate Adams, SVP of Marketing at Validity. Hosts: Madgex and Georgia Society of Association Executives. CAE credits. More info/register.

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