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Jason Moss, founder and CEO of the Georgia Manufacturing Alliance can, and he might take you out to dinner if you can, too. Jason Moss, Georgia Manufacturing Alliance. Get out a pen and a piece of paper, and let’s make a list of products you know are created here in Georgia.” No one could list more than 10. We hope so!
The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.
After more than three decades at the helm of various AGC chapters, Michael Dunham, CEO of the Associated General Contractors of Georgia, Inc. Michael Dunham, AGC Georgia. Association Adviser: Mike, tell us a little about AGC Georgia. Michael Dunham: AGC Georgia was founded back in 1928. MD: Not really.
The weekly list of free educational events and resources for the association community… Association marketing. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. Inclusive marketing. Marketers can do better, say Steve Pemberton and Ginny Engholm. 1 CAE credit.
6 at the Georgia World Congress Center in Atlanta. Just a few of the topics on the agenda: sustainability, technology, working more efficiently, membership marketing and governmental relations. And the same goes for attending the 2013 ASAE Annual Meeting and Exposition , which will be held from Aug.
Self-driving cars are on the streets and AI is in our homes, but should nonprofits bother getting up to speed on these emerging technologies when some are not yet in the cloud? Presenters: Sofia Leiva, Marketing Programs Manager, 3Play Media. Georgia McGoldrick, Product Marketing Specialist, 3Play Media. Host: Mediasite.
At the NTEN blog, Jarrett Way from Mighty Citizen explains how to improve diversity and inclusion in your marketing and communications. PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Marketing Manager, Aptify. Dawn DiLorenzo, Director of Marketing, Web Scribble. Presenters: Kristi C. Host: Cvent.
The Content Marketing Institute has an excellent post on how to curate content like a pro —and it’s not a list of lame content curation tools, thankfully, it’s real advice. The Business Impact of Marketing Automation on Event Registrations. Gain Insight on the Global Association Market (Washington DC). More info/register.
Our Nimble AMS team is returning to the 2023 ASAE Annual Meeting and Exposition in Atlanta, Georgia. I look forward to connecting with association friends and attending our great customer sessions,” said Michelle Schweitz, Senior Director of Marketing. Join us at ASAE 2023 on August 5-8. Something big is coming in September!
“An immersive experience lets the planner feel like they’re in Atlantic City and see the variety of ways their meeting or event can fit in our spaces,” said Marketing Director Karina Anthony in a press release. I am curious to see what other technology is introduced in both the short and long term to help with the planning process.
Your weekly list of free webinars and events for the association community… If you’re not heading to ASAE’s Marketing Membership & Communications Conference (aka MMC) next week, glom onto the hashtag #MMCCon like the rest of us and follow along on Twitter. Presenter: Myllisa Patterson, director of marketing, CrowdCompass by Cvent.
Kenan joins SBI following her role as Director of Education at the Georgia Academy of Family Physicians, where she managed their Continuing Medical Education (CME) program, including maintaining accreditation for the organization.
Industry professionals plan to use mobile apps more strategically this year, including location-based technology for session check-ins and networking. Budgets are still a concern, so organizations plan to host more local meetings, compress meetings into shorter times and increase use of technology. “It Now is one of those rare times.”.
Hilliard, PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Gerd De Bruycker, marketing director at Cisco Systems. Wine & Webinar: Google Analytics Fundamentals: How to Measure What Matters Most and Be a Data-Driven Marketer. Host: Association Women Technology Champions (AWTC). Fri 5/8 at 1 p.m.
By Danielle Curtis, Exhibition Director – Middle East, Arabian Travel Market & IBTM Arabia. Social media, digitisation, personalisation, augmented reality and virtual reality are all playing a role in placing the GCC at the cutting edge of technology – home to the next gen of events. Czech Republic.
You don’t have to be the first to market or the earliest adopter of new technology. Search engine marketing represents a huge opportunity for associations that can help their small business members understand the power of SEM. Technology cuts both ways. You just have to be ready to catch the wave when the wave comes.
Technology Continuity in Times of Crisis: A CEO and CIO Dialogue. Looking forward, CEOs and CIOs should have critical conversations as they continue to refine their technology response to workforce changes. Association Women Technology Champions (AWTC) Cinco de Mayo Happy Hour. Host: New York Society of Association Executives.
Social media offers a wealth of marketing opportunities , but they aren’t all relevant to your group. For instance, when the Technology Association of Georgia wanted to spark conversation about the state’s tech-rich community, Twitter provided the ideal platform for a tech talk tournament.
In this summit, executives of leading business, retail, hospitality, and tourism associations share the challenges their industries have faced in the process of closing down and re-opening of businesses globally, and how their associations evolved to respond to changing market needs. What You Need to Know about CEIR’s Head of Marketing Study.
Slightly less than one-third (29 percent) said they would focus on marketing and communication changes while 14 percent plan to focus most of their association’s changes on the technology it deploys. Every year, the Georgia Health Care Association puts on the annual Ms. What does innovation in membership look like?
The webinars will allow attendees to explore Event Technology, Communication, Event Design and Sustainability & Wellbeing within the new global world of event production and delivery. The webinar dates and topics are as follows: Thursday 21 July Event Technology. Thursday 11 August Communication. Thursday 18 August Event Design.
The webinars will allow attendees to explore Event Technology, Communication, Event Design and Sustainability & Wellbeing within the new global world of event production and delivery. The webinar dates and topics are as follows: Thursday 21 July Event Technology. Thursday 11 August Communication. Thursday 18 August Event Design.
Smart associations maintain a year-round dialogue with sponsors and partners, helping them solve marketing challenges and reach business objectives. Tino Martella, Technology Association of Georgia. “It’s all about building personal relationships and cross-marketing our networks and expertise,” he said.
In this excerpt from her book, Ultimate Guide to Pinterest for Business, marketing and branding expert Karen Leland provides a Pinterest roadmap that will help you drive website traffic, boost your brand and build business. How To Use Big Data For Marketing Without Being Creepy [link]. Best of the Web Technology' Jamie Notter.
In keeping with these technologically-savvy times, one of our clients recently decided to test the effectiveness and adoption rate of a mobile event app at its largest annual conference. Stay tuned for more on marketing below. Marketing your mobile event app: Start early and actively. Samantha Tankersley.
9 Marketing Strategies You Must Stop Using—Now. Kent Lewis from iMedia Connection says you must stop using those (and seven other) ineffective marketing strategies, and focus your energy on what really works. This technology may not be far off. Georgia Society of Association Executives Annual Conference. Kent Lewis.
Spatial analytics specialist Meshh has announced the appointment of Georgia Williams to the role of account executive at its London office. Williams will be working with the team to help build stronger partnerships and deliver actionable insight and metrics for clients.
Slightly less than one-third (29 percent) said they would focus on marketing and communication changes while 14 percent plan to focus most of their association’s changes on the technology it deploys. Every year, the Georgia Health Care Association puts on the annual Ms. What does innovation in membership look like?
The Southeast Regional Fruit & Vegetable Conference will take place in Savannah, Georgia, during the first week of January. Associations: Georgia Fruit & Vegetable Growers Association and the South Carolina Peach Council. Associations: Georgia Fruit & Vegetable Growers Association and the South Carolina Peach Council.
You don’t need a big budget and sophisticated technology to have a deep understanding of your members and the ability to provide highly personalized service. As Reggie Henry , CIO of ASAE The Center for Association Leadership , and Marcus Underwood , Naylor’s vice president for online media, discuss in Is New Technology Worth the Investment?
Mike Dunham, AGC Georgia. Michael Dunham , CEO of the Associated General Contractors of Georgia, Inc. Like I said, Georgia was one of the first AGC chapters to have a Young Leaders Program when we introduced it more than 16 years ago. But, technology actually enables communication. 1 for a lot of our chapters.
Confirmed speakers include Stas Zaslavsky, Founder of Vii, Chloe Richardson, VP Senior Corporate Relations at Explori, Lindsay Martin-Bilbrey, CEO of Nifty Method, Georgia Farquhason, Founder and Director at Farq Media, Shawn Cheng, Senior Strategist at Dahlia Agency, Linda Pereira, CEO at CPL Events and many more.
The destinations should focus on creating unique experiences for the travelers as well as the event guests, while marketing themselves.”. ” Georgia Ward, Managing Director, Revive Marketing & PR: The comeback of experiential marketing. “As Erica Pew, Client Services Director, Brands At Work: Audience engagement.
Coursera, a Silicon Valley-based company, is announcing today that it will partner with university systems in Colorado, Georgia, New York, Tennessee and Texas to develop and evaluate the potential of technology that is fueling dramatic changes in how higher education is designed and delivered. Markets become unpredictable.
The economy, financial markets and labor market are greatly improved (see chart below). Also look at learning preferences, technology adoption and topic interests. Technology is not synonymous for innovation; some associations are having breakthroughs by going back to old tech. Stock Market #. TiK ToK(Ke$ha).
“Mentoring programs aren’t a new concept for associations, but examples of successful mentoring programs can be tough to find,” said Carrie McIntyre, vice president, business development and technology solutions for Naylor Association Solutions. Previous participant testimonials are also great to use in marketing materials.
We address current trends and technology and talk about what our association is doing for members. Jeff Wilson, chief marketing officer for the Associated General Contractors of America: We have 60 staff at AGC of America. Wendy Kavanagh, Georgia Society of Association Executives. About The Author.
We address current trends and technology and talk about what our association is doing for members. Jeff Wilson, chief marketing officer for the Associated General Contractors of America: We have 60 staff at AGC of America. Wendy Kavanagh, Georgia Society of Association Executives. About The Author.
And, as fair or unfair as that may seem, a new study by researchers at the University of Georgia and Penn State University suggests that corporate-world executives have a bigger impact on their organizations’ bottom lines today than ever before.
Association Adviser: How have membership marketing programs for AGC of America evolved? Jeff Wilson: Chapters have historically been the primary marketer of membership in part because much of the construction industry operates on a local level. From the Corner Office: Jeff Wilson, Associated General Contractors of America.
He cited procedural issues his coalition believes were ignored by Georgia Institute of Technology professor Peter Swire, who cochaired the Tracking Protection Working Group. The departure: On Tuesday, the DAA’s managing director, Lou Mastria, emailed members of the W3C to announce its departure from the voluntary program.
I spoke with CEO of AGC Georgia Michael Dunham the other day about association leadership, career development and mentoring (see his Corner Office profile). Sessions should represent at least 50 percent of the traffic, which most likely indicates your site is properly marketed and optimized for the major search engines.
Our board has a big representation due to all the different segments we serve,” noted Michael Dunham , CEO of the Associated General Contractors of Georgia, Inc. Even in this technologically sophisticated country, a huge swath of the population was isolated and deprived of expert medical care. in a recent Corner Office profile. “I
That’s something we have heard more and more over the last year, as foundations and nonprofits look for ways to tap into the growing online giving market with these daylong campaigns raising funds for local causes. So you want to start a Giving Day. 3: Pick the structure that best fits your capacity and goals. 4) Begin planning…now.
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