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8 Award-Winning Success Stories from Super Forum 2018

Higher Logic

This year, we’re extra excited to include awards for success in online community and marketing automation. Marketing Automation Masters: American Society of Heating, Refrigeration, and Air-Conditioning Engineers. Included dynamic text, based on country, to include different messaging on how the ASHRAE handbook would be delivered.

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By the Numbers: Association Word-of-Mouth Marketing

GrowthZone

Word of Mouth Marketing (WOMM) is defined as : An unpaid form of promotion in which satisfied customers tell other people how much they like a business, product or service and is triggered when a customer (member) experiences something beyond what is expected. On average, 10% of customers drive over 50% of word of mouth marketing.

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Branding Your Org in Social Media - Tips from #09NTC

Nonprofit Marketing Guide

Yesterday I attended a workshop organized by one of my favorite bloggers (and NTC roomie) Nancy Schwartz on how you deal with branding issues for your organization within social media. Tags: Nonprofit Communications Nonprofit Marketing Strategy Social Networking 09NTC branding facebook. Need more on nonprofit branding?

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Mixed Links for Nonprofit Communicators – May 7, 2021

Nonprofit Marketing Guide

join me for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have insights into Instagram’s algorithm, unethical social media practices, QR code tips and more. Try these 4 Mental Models to Help You Tackle Tough Content Marketing Questions.

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Mixed Links for Nonprofit Marketers

Nonprofit Marketing Guide

Think of it as a handbook for the busy nonprofit professional. It’s filled with great advice from trusted experts on topics from fundraising, managing technology and marketing, to finances, advocacy, and working with boards. Want to know more about handling social media now, so you’ll be ready for whatever happens in 2015?

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Top Tips From 2018 Membership Hacks

Associations Now

I love how the Transportation Marketing and Sales Association tapped into members’ competitive juices, challenging them to recruit during a month-long March Madness membership drive , and how the National Business Aviation Association mimicked retailers’ holiday-shopping kickoff with this Black Friday deal. Savvier member recruitment.

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How to Leverage Mobility Strategies for Member Engagement

Association Adviser

Mobile Handbook: It can serve as a handbook with all the details about the association which the members can refer to at any time. Mobile app can act as an internal social media channel for your association where the members can communicate and network. Boost year-round membership via mobile apps.