Nonprofit Marketing Guide

MAY 3, 2010

During last week’s webinar on Creating a Social Media Policy for Your Nonprofit , we used the Policy Tool for Social Media to create a rough draft of a policy. What resulted is a crowd-sourced rough draft of a nonprofit social media policy (link to a Word doc for you to download).

Social Media 79

Social Media Denver Sample Proposal 79

Higher Logic

OCTOBER 4, 2018

For your analytical needs: Google Analytics : Do you know how to check where your website visitors came from? Or how long they stayed on your site? Whether you use a CRM, an AMS, or some other type of customer/member software, you should dedicate time to learning how to use it and its reporting functions well.

Tools 233

Tools Marketing Social Media Software 233

WBT Systems

DECEMBER 6, 2016

This article shows you how to design a Digital Badge Strategy to justify the existence of your badges, from the perspective of your business goals, your online learning strategy, and the perspectives of the users who will value earning each badge. How do users display badges earned online? Can badges earned be shared with social media?

Strategy 150

Strategy How To LMS Blended Learning 150

Socious

NOVEMBER 3, 2016

In this session, you'll learn what the best practice customer journey is for your industry, how to find your specific customers' desired path to conversion, and what next steps to take to optimize your marketing for maximum ROI. 1:00pm - Chaos Under Control: How to Organize a Messy Contacts Database to Market More Effectively.

Sample 100

Sample Marketing Conference New York 100

Nimble AMS

JULY 22, 2022

Keep reading to learn the pros and cons of each model and how to apply each type at your association. Consider sharing free or ungated content on your social media platforms and within your association’s virtual community to reach the most people and build organizational awareness. . Free or ungated content. Learn more.

Content 119

Content Marketing How To LMS 119

Nimble AMS

MAY 10, 2022

Have ongoing conversations with staff about the member experience and how to best represent their voice in thought leadership content to make materials insightful, engaging, and authentic. How to implement thought leadership content at your association. Get active on social media.

Leadership 175

Leadership Content Social Media Member Engagement 175

Candid

NOVEMBER 16, 2021

And for more practical application, Candid provides sample templates for documents you will eventually write as an industry professional. Candid posts reports as they launch, sector news from PND and other respected sources, and additional valuable information on their social media (@ CandidDotOrg ). Foundation Directory .

Directory 119

Directory San Francisco How To New York City 119

Higher Logic

AUGUST 16, 2018

Online community – Do you know how your subscribers are interacting within it? Social media accounts – Does your platform integrate with your social media accounts? The same goes for the social media integration, and any actions taken in your mailing. Then enter them into the Save the Date Campaign.

Social Media 153

Social Media Sample Examples Marketing 153

Blue Sky eLearn

MAY 16, 2019

Whether you’re providing direct links to reports, instructions on how to pull different reports, actual reports in Excel or PDF, or all of the above — make sure your education department knows where they should be going to find this important data! Some important items are: The marketing calendar. Other Documentation.

Tips 211

Tips Education FAQ Sample 211

Reid All About it

APRIL 1, 2016

Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. Presenter: John Haydon, Marketing & Social Media Expert. – How to Increase Members with Facebook Ads. . CAE credit). Host: Wild Apricot.

Case Study 150

Case Study millennials Social Media Sample 150

Reid All About it

APRIL 1, 2016

Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. Presenter: John Haydon, Marketing & Social Media Expert. – How to Increase Members with Facebook Ads. . CAE credit). Host: Wild Apricot.

Case Study 150

Case Study millennials Social Media Sample 150

Nonprofit Marketing Guide

OCTOBER 4, 2021

Other Giving Tuesday Tips, Guides, and More: Giving Tuesday 2021 Playbook: How To Execute a Campaign and Retain Your New Donors from Nonprofit Pro. 10 Ways to Use Social Media to Promote Your Giving Tuesday Campaign by Julia Campbell. Take Advantage of This Sample Giving Tuesday Timeline for Your Nonprofit on Bloomerang.

Resources 121

Resources Sample Social Media Tips 121

Nonprofit Marketing Guide

FEBRUARY 12, 2021

This week we talk about Clubhouse and TikTok, have tips for dark mode email, advice from Aristole, thoughts on how to spice up your love life, and more. Find out Why Social Media is ‘Pay to Play’ in 2021 (And How to Get the Best Bang for Your Buck). Learn How to Identify Donor Communication Preferences.

Communications 112

Communications Sample Tips Social Media 112

Nonprofit Marketing Guide

JANUARY 29, 2021

This week we have social media image sizes, email marketing campaigns, our communications trends report, and more. It’s time for Mixed Links… Hootsuite has put together the Social Media Image Sizes 2021: Cheat Sheet for Every Network. Hubspot has 18 Examples of Brilliant Email Marketing Campaigns.

Communications 93

Communications Sample Email Marketing Social Media 93

Reid All About it

FEBRUARY 3, 2017

Tue 2/7 at 12 p.m.* – Addressing Public Health Crises in the Age of Social Media. Today, thanks to social media, we can learn about a crisis literally as it’s unfolding, whether it’s a new case of Zika or a terrorist attack. How does this new reality affect your association? . – How to ID and Avoid Problem Causes.

Los Angeles 159

Los Angeles Chicago North Carolina America 159

Nonprofit Marketing Guide

NOVEMBER 13, 2020

Now let’s get into How The Older and Younger Generations Compare and Contrast Concerning Social Media Use. Peter Panepento shares 5 Ways to Get Media Coverage During the Holidays. Do you need to learn How to Make Your Events More Meaningful ? Do you need to learn How to Make Your Events More Meaningful ?

Communications 102

Communications Sample Tips Social Media 102

Reid All About it

FEBRUARY 3, 2017

Tue 2/7 at 12 p.m.* – Addressing Public Health Crises in the Age of Social Media. Today, thanks to social media, we can learn about a crisis literally as it’s unfolding, whether it’s a new case of Zika or a terrorist attack. How does this new reality affect your association? . – How to ID and Avoid Problem Causes.

Los Angeles 150

Los Angeles Chicago North Carolina America 150

Nonprofit Marketing Guide

DECEMBER 1, 2020

60-Minute Jump Starter] Learn all about brand and style guides and create one with our samples and templates. December 8th and 10th: How to Create an Awesome 2020 Nonprofit Annual Report with Kivi Leroux Miller. Two-Part Webinar Series] Learn how to create an engaging nonprofit annual report that will actually get read.

Discount 73

Discount Report How To Newsletter 73

Mizz Information

MARCH 26, 2015

A few months ago I did a presentation about social media analytics for associations. The important thing to remember, IMO, when it comes to social media analytics for associations is that social media for associations is different than social media for brands.

Social Media 40

Social Media Resources Sample Recruitment 40

Higher Logic

OCTOBER 12, 2017

As useful (and addictive ) as technology can be, many nonprofits still don’t know how to reap the full benefits of their various software platforms. Multichannel marketing tools enable simple communication and campaign promotion via email, direct mail, content management, and social media. Social media integration.

Technology 179

Technology Strategy Software Tools 179

Associations Now

APRIL 16, 2020

Learn how to use the Featured section for LinkedIn profiles to showcase your most notable and up-to-date work samples and media mentions [link] by @valerielmorris #linkedinmarketing #digitalmarketing. — Social Media Examiner (@SMExaminer) April 15, 2020. Using LinkedIn’s Featured Section.

How To 64

How To Sample Social Media Communications 64

Nonprofit Marketing Guide

FEBRUARY 1, 2021

Two-Part Webinar Series] Learn how to manage all aspects of your email marketing and communications for 2021. 60-Minute Workshop] Learn why email welcome series are important and the process behind creating them before customizing our samples and templates to fit your organization’s needs. Learn More and Register .

Email Marketing 93

Email Marketing Marketing Sample Newsletter 93

Nonprofit Marketing Guide

MARCH 12, 2021

This week we have donor retention emails, how to write like Hemingway, a guide to Google Grants, and more. It’s time for Mixed Links… Here are 5 Types of Video to Add to Your Social Media Marketing. The right place at the right time: How to jump on a newsjacking content opportunity. A Guide for Nonprofits.

Communications 111

Communications Sample Class Video 111

Nonprofit Marketing Guide

NOVEMBER 5, 2021

It’s time for Mixed Links… We’ll start with 10 tactics for launching on social media and generating buzz. And Sprout Social tells us 3 months into testing our TikTok marketing strategy: Here’s what we learned. Learn How to use GIFS in Instagram, Facebook, and Snapchat Stories. from Canva. Register Now.

Communications 112

Communications Sample Video Email Marketing 112

Nonprofit Marketing Guide

MARCH 5, 2021

It’s time for Mixed Links… Learn How the Facebook Algorithm Works in 2021 and How to Make it Work for You. And then find out How to Move Facebook Followers to Your Nonprofit Email List. Corey Wainwright has 19 Social Media Marketing Myths to Leave Behind in 2021. Learn more and get your All-Access Pass.

Communications 108

Communications Sample Newsletter Tips 108

NXUnite

SEPTEMBER 17, 2024

Let’s look at a breakdown of a sample VTO request form: VTO requests are like regular PTO requests with one key exception: some companies may require employees to provide details about your nonprofit. How to Educate Supporters About Volunteer Time Off VTO programs are increasing in popularity. Include details in your regular messaging.

Guidelines 130

Guidelines Sample Examples Social Media 130

Membership Marketing

MARCH 7, 2011

Sample Marketing Language for Automatic Membership Renewals. I get a lot of questions about this, so I thought it might be of help to provide some sample language you can use to present this option on recruitment and renewal efforts. ” This language is provided as a sample only. Social Media. (5). teamwork.

Sample 40

Sample Marketing Price Survey 40

Nonprofit Marketing Guide

OCTOBER 30, 2020

This week we have free fonts, social media stats and tips, podcast ideas, scary stories, and more. Social Media Users Pass 4 Billion: Digital 2020 October Statshot Report. And to get the attention of some of those 4 billion people, use these 6 Tips on How to Use Social Media to Acquire New Donor Prospects.

Communications 70

Communications Sample Social Media Tips 70

Nonprofit Marketing Guide

APRIL 1, 2021

Three-Hour Workshop] Learn how to master the seven distinct types of copywriting during this interactive and engaging training opportunity. April 8: How to Jump Start Your Storytelling with Kivi Leroux Miller. April 8: How to Jump Start Your Storytelling with Kivi Leroux Miller. Register Now. Register Now. Register Now.

Newsletter 100

Newsletter Sample Library Class 100

Nonprofit Marketing Guide

JULY 22, 2011

This month’s topic was the social website, and here are just a few of the articles: The Social Website: Integrating Social Media into Website Design and Function. More than Clicking the “Like&# Button: Social Media Integration & Nonprofit Websites. Need sample thank you letters?

Communications 72

Communications Sample Social Media Case Study 72

Nonprofit Marketing Guide

MARCH 27, 2015

I really need some Mixed Links… Allison Gauss at Classy Blog tells you how to Give Your Nonprofit a Social Media Makeover. Technology is central to being a nonprofit communicator, so that’s why Amy Sample Ward at NTEN lets us know how Tech Is Everyone’s Job. It’s been a loooooong week!

Communications 73

Communications Sample Social Media Resources 73

Candid

AUGUST 7, 2024

They fear alienating supporters, drawing the ire of social media trolls, and jeopardizing their 501(c)(3) status. Customizable templates, sample email copy, and examples of how to engage in activities like voter registration and issue education will go a long way helping clarify the dos and don’ts of advocacy work.

Florida 119

Florida Sample Resources Education 119

Reid All About it

MAY 19, 2023

Here’s a conundrum: How can members ever feel like part of their chapter community if they don’t attend chapter events? Billhighway explains how to get reacquainted with post-pandemic chapter members and design a chapter event experience that’s worth their time. William Penn Chapter events. Leadership training. Good stuff. Users group.

Leadership 195

Leadership Strategy Content Education 195

Reid All About it

DECEMBER 8, 2017

But I’m going to talk about another type of list—a list of requirements for a new association management system (AMS) , you know how I love a good AMS post. Ann McDermott at DelCor Technology Solutions explains how to develop that list and why you should do it before asking around for AMS recommendations or sample RFPs.

DC 150

DC Washington Review System 150

Nonprofit Marketing Guide

AUGUST 18, 2011

Here’s the signup box from the Humane Society of the United States , promising the latest news and action alerts: Here’s one from Network for Good , offering free tips with a clear benefit (improving your fundraising): Let Them See a Sample. Every Now and Then, Hijack the Home Page. What Does Your Sign-Up Box Look Like?

Sample 74

Sample Newsletter United States Tips 74

Nonprofit Marketing Guide

OCTOBER 19, 2021

I then filled in the gaps using materials I had highlighted in the samples, putting my own spin on the language so that the whole document felt cohesive. You’ll find tips on how to get the most out of this community as well as the rules we use to moderate these spaces. Add in the new ideas you liked with your own spin.

Guidelines 88

Guidelines How To Content Marketing 88

Nonprofit Marketing Guide

OCTOBER 23, 2020

This week we have election season advice, virtual conferencing tips, how to post to Instagram from your computer and more. It’s time for Mixed Links… Be sure you How to Guide Your Nonprofit Through Election Season… With Your Tax-Exempt Status Intact. Learn How to Post to Instagram From Your Computer [6 Easy Steps].

Sample 71

Sample Communications Tips Social Media 71