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Conference Circuit: Bikeshare Leaders

Associations Now

The North American Bikeshare Association’s 2019 Conference begins next week in Indianapolis. More than 300 bikeshare and shared micromobility and transportation leaders, practitioners, and equipment providers are headed to Indianapolis to learn, network, and chart the future of the industry. City: Indianapolis.

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March Madness for Nonprofits: How Brackets for Good Went National

Associations Now

Brackets for Good, the Indianapolis-based “competitive giving” nonprofit, has grown from a creative local fundraising strategy into a formidable national tournament of its own. The NCAA isn’t the only Indianapolis-based organization managing a high-profile bracket on a national scale this year.

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3 Tips to Best Determine the ROI of Your Meeting

Associations Now

It is critical to ensure your meeting strategy and goals align with your organization’s overall business strategy. This year’s event will be held in October in Indianapolis. To create a successful meeting, you need to know how to measure and understand the return on investment (ROI).

Tips 97
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How to Develop an Effective Omnichannel Marketing Campaign

ISAE

A member of your marketing team suggests focusing your strategy on Instagram as that’s the platform where you typically see the most engagement. The second example represents an omnichannel marketing strategy that allows you to reach your audience on multiple channels, keeping your association top of mind.

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How to Develop an Effective Omnichannel Marketing Campaign

ISAE

A member of your marketing team suggests focusing your strategy on Instagram as that’s the platform where you typically see the most engagement. The second example represents an omnichannel marketing strategy that allows you to reach your audience on multiple channels, keeping your association top of mind.

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4 Ways Meeting Planners Can Best Utilize CVBs

ISAE

This strategy has allowed us to create valuable buzz within the community and bring in attendees from across the region. Next, we work with event organizers to gain a better understanding of how we can work together to reach potential attendees. Regardless of your meeting planning needs, collaborating with a CVB is a win-win situation.

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What’s Your Membership Resolution for 2019?

Associations Now

Director of Membership, Corporate Housing Providers Association, Indianapolis. “My I like this strategy because creating new member categories can be a great way to personalize the experience of your organization for segments of membership. This would be a 20 percent increase from where we currently are.”.