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Risk-Averse Culture A conservative approach to decision-making slowed innovation and adaptation. Lack of Entrepreneurial Thinking Unlike for-profit businesses, associations tend to rely on stable membership dues and predictable funding streams , which can limit strategic innovation. Positioning for Success in an Era of Disruption.
Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. Sherry Budziak at.orgSource talked with Tom Morrison, CEO of the Metal Treating Institute, about how his organization respects tradition while embracing innovation and change.
With competition from for-profits, online networks, and tech-driven platforms, Kim Davies at Naylor offers a more innovative and data-driven membership blueprint to help associations thrive. The Seven Deadly Sins of Membership Marketing Membership marketing has witnessed continual innovations over the years. Membership strategy.
Ive got a couple of ideas: industry jump-start courses and early-career microcredentials/digital badges. Legalese with the Ladies: What Washington Has in Store for Events in 2025 Hear how the changing political landscape could shake up the events industry. Associations, how can you help member employers? Fri 2/7 at 12:30 p.m.*
The Nonprofit Marketing Summit Join us to uncover the core principles that have driven nonprofit success for decades, and dive into the latest innovative technologies to equip your organization with the tools to thrive in 2025. Learn about strategies for leveraging non-dues revenue opportunities strategically. 1 CAE credit.
Nominate yourself or a woman who works in the association industry for an award in one of three categories: technology leader, innovation, or technology champion. Education revenue. Hmm, that’s what my industry partner clients do. Committee management. Content marketing. More info/register.
Halmyre explains how associations can address these issues and meet the changing needs of industry professionals. Karine Desbant at MCI describes how their client associations are generating new revenue streams and growing membership by repurposing content. Share ideas for innovative approaches to 2025 orientation and training plans.
Bart and I discussed challenges and strategies within the association industry, including membership management, revenue generation, and non-traditional fundraising methods, with an emphasis on practical solutions, critical thinking, and asking tough questions to drive meaningful change. appeared first on Spark Consulting.
If you’re like most associations, it’s likely that your member dues have been in decline and that means you’ve got to look at other ways to make up for that difference, Diversifying revenue streams is key to long-term success, but your association doesn’t need to look far for solutions.
But theyre also despairing about what do to about AI, how it will affect their industry and workforce, and what theyll need to do to survive long-term. CEOs reported that only 7 percent of their revenue in the past five years came from distinct new businesses. The post Can Associations Lead on Innovation?
These may have not been a big revenue generator for you, but they provided a much needed connection for your members and delivered value to them. Like others, revenue is most likely top of mind for your association. We are going to share three ways to generate new revenue using your data. No two members are alike. Get Started!
For the tenth year, input from association professionals is helping iMIS uncover industry trends in membership engagement and retention levels, digital transformation, and more. Explore strategies to revitalize your association’s digital foundation, with a central focus on leveraging learning technology to kickstart revenue generation.
In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. Here’s an opportunity for associations to work with industry employers to provide this in-demand training. Tax reform threat. Purchasing decisions.
YMCareers explains how to become THE career development destination for your members and industry professionals. Learn about essential design best practices and explore innovative A/B testing strategies to refine your understanding of member preferences through solid data. Career centers. Data analytics. More info/register.
They describe revenue-sharing models and offer tips for ensuring a profitable, equitable and peaceful partnership. Evaluating New Revenue Opportunities Explore key factors for guiding your association’s assessment of new products, programs or services. Engage with industryinnovators and thought leaders. Awards program.
Whether you are an association executive, business professional, or the parent of a student, there are valuable insights to gain from these leaders about the future of education and work, innovation, crisis management, and community-building. ExpoChat is a Twitter-based conversation on topics related to the trade show industry.
As Xperience 2024 approaches, the excitement is building for what promises to be an extraordinary event filled with innovation, learning, and inspiration. Why Participate in the Innovation Awards? Whether your innovation is big or small, if it’s addressed a challenge or enhanced your operations, we want to hear about it.
Join us for our free Marketing Automation & Technology Systems Demo Day event and experience seven in-depth demos from industry partners that are standing by ready to help. 8: Innovate. 8: Innovate. Presenter: Robyn Mietkiewicz, CMP, CMM, Innovation Partner, INNOV8 Meetings + Events. More info/register. Host: ASAE.
The importance of revenue diversification was made painfully obvious during the pandemic. Associations that relied too heavily on one revenue source, like the annual meeting or membership dues, had a tough time. Revenue diversification is an essential strategy for achieving the financial stability needed to drive your mission forward.
Hear about the latest industry trends on strategies, engagement tactics, membership growth secrets, and cross-generational insights, including the top three tactics your peers are using to recruit new members, the #1 method to win back lapsed members, and the impact of a formal member engagement plan. More info/register. More info/register.
Does your association have a career section for people curious about entering your industry or profession? I love this page from SEMI about the semiconductor industry. One difference this year: “For the first time in the survey’s history, the challenge of generating non-dues revenue topped all other obstacles faced by associations.”
The weekly list of free educational events and resources for the association community… Industry careers website. Once again, I’m asking for good examples of association (or association foundation) websites that feature an industry careers section. This page from SEMI about the semiconductor industry is an example of what I mean.
Well, here’s one way to do it, according to WBT Systems: help students and recent graduates learn industry basics and differentiate themselves from the competition with introductory digital badge and credentialing programs. Presenters: Alyssa Peltier, Senior Manager, Industry Solutions, Event Marketing, Cvent. Non-renewing members.
Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. We want to educate, inspire and innovate together. Host: Cvent.
James Young at Product Community shares ten revenue-generating product ideas. Innovation culture. When Sheri Jacobs of Avenue M polled association professionals, she learned they struggle with prioritizing innovation because of limited time, risk aversion, and lack of leadership support. Product ideas. But how do you get it?
– Revenue Success from Scratch: One Association’s Story. ” In honor of PRIDE month 2021, this day will promote self-affirmation, dignity, equality, and increased visibility of diversity in the meetings and events industry. The Most Innovative Campaigns in Digital Advocacy. Tue 6/29 at 2 p.m. 1 CMP credit.
They also describe how credentialing programs can help your association increase member engagement and revenue. s (MGI) annual membership benchmarking report, so I’ve put this new book by Tony Rossell, MGI’s senior vice president, on my list: How to Grow Recurring Revenue, Reach New Markets, and Achieve Your Mission. Quick hits.
Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Presenters: Lori Pugh Marcum, CMP, CMM, HMCC, CED, Head of Meeting Innovation, Meeting Professionals International. Host: Events Industry Council. More info/register.
Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset. The Society for Industrial and Organizational Psychology shared some of their sponsorship plans for an upcoming virtual conference on Collaborate (sorry, ASAE members only). Good question.
The labor shortage America is currently experiencing is the largest issue disrupting supply chains, disrupting every industry and causing every member to rethink how they get the work done. Creating Innovative New Classes, Certifications & Association Products That Wow Members — and Your Board. Tue 6/22 from 9 a.m.
They didnt just add new offerings; they reimagined how existing resources could be combined in innovative ways. million in annual revenue with just 21 employees. Instead, leaders examined their mission through a new lens, identifying opportunities to evolve alongside the industries they serve. Question Everything.
Many members are struggling financially because they’ve been laid off, had their budget cut, or suffered revenue losses. They’re proof that innovation and improvement is possible—and replicable—even in tough times. Why there won’t be a meeting industry new normal. (by From Virtual Events to Real Revenue. CAE credits.
Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape.
On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. Non-dues revenue. Membership app adoption. AI for associations. More info/register. 1 CAE credit.
While there are risks to embracing new fundraising innovations, the rewards are often well worth taking the chance. This year, we’re seeing those innovations most clearly in the digital realm—from embracing a digital-first approach with exciting new virtual fundraising ideas to scaling up communications sustainably with automation.
Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. In a recent survey in fact, over 80% of associations said that they are making non-dues revenue a top priority. Blue ocean strategy. To keep them at bay, find a new blue ocean.”
When something happens that is front-page news or incendiary within their industry or their profession, you don’t have the luxury to noodle on things. They can’t simply send things out to committee and have committees study them for a year or 18 months and come back with recommendations.
Factors including Coronavirus Disease , supply chain disruptions , political polarization , innovative technologies, cyber threats, trade policy, shifting consumer attitudes, & workforce shortages all complicate markets. Communicate Industry and Profession ROI. Uncertainty is palpable and it makes sustainable growth difficult.
Lewis Flax of Flax Associates says, “Innovative sponsorship options exist way beyond pasting logos anywhere and everywhere.” Top Trends to Increase Non-Dues Revenue and Membership Dues in 2021. Explore the many ways associations are innovating to keep students involved in a time of pandemic. Virtual sponsorships. 1 CMP credit.
Embracing AI in Events: Navigating Opportunities and Challenges Learn about the innovative applications of AI that are redefining attendee engagement, boosting event efficiency, and elevating overall experiences. LMS Demo Days Watch presentations from a limited number of industry partners that offer LMS platforms. More info/register.
Like it or not, in our digital-driven world, non-members will evaluate how your association leverages innovative technologies to determine whether your organization is worth joining. Adopt innovative technology at your association. Innovative e-commerce. Provide data about different industry positions.
Non-dues revenue. If you’re a podcast listener, check out Association RevUP from Professionals for Association Revenue. Each episode (25 minutes max) hosted by Carolyn Shomali features association industry professionals discussing an element of association business—culture, sales, partnerships, data, strategy, etc. to 6:30 p.m.
Boost Membership & Non-dues Revenue in a Virtual World with Open Communities. Find out how opening your online community to the outside world can bolster member engagement, increase non-dues revenue, drive prospecting, reinvent content strategy and elevate your hybrid events in this newfound virtual era. Tue 7/28 at 3 p.m.
Are you ready to spring your entire association forward with exciting innovation? Our coupon support feature ensures it’s easy for members to apply coupons, ultimately driving revenue for your association. Coupon support With our new coupon functionality, you can offer increased savings and satisfaction for your members.
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