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What Do Members Want?

Association Analytics

It’s why “engagement’ is a perennial buzzword in the industry, why tools like PropFuel, Feathr, and other micro-engagement platforms are becoming so much more ubiquitous. On top of that is the issue of the sampling bias itself.

Sample 169
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Association Brain Food: 2.21.25

Reid All About it

The report also shares AI policy samples and discusses AI use, barriers to adoption, and potential use. They suggest emphasizing year-round content, networking, and experiences that level out the peaks and valleys of engagementand they provide a sample engagement plan to get you started. Trade show floor decisions. 1 CAE credit.

Arlington 258
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Three benefits of developing thought leadership content at your association

Nimble AMS

If you’re looking to make a difference at your association, thought leadership is crucial. A study conducted by Edelman and Linkedin reported 65% of those surveyed said thought leadership content improved their perception of an organization. As an association leader, you already have a platform for industry transformation.

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10 Ways to Learn with Higher Logic

Higher Logic

You can learn about specific marketing automation and online communities topics via short, live webinars with industry thought leaders and product experts. To start, here’s a sample of some of our favorite webinars: Webinar | Why Your Association Needs a Mentoring Program in 2020. Take courses here. Take a look. Higher Logic Blog.

Library 219
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Association Brain Food Weekly: 8.21.20

Reid All About it

Association Success is running a survey to benchmark diversity in the association industry. This ten-minute survey will help all of us get a better, bigger picture of just how equitable the association industry is for everyone in it. The report also includes a sample virtual event prospectus to give you additional ideas.

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orgCommunity Leadership ColLAB Gets to the HEART of Technology

.orgSource

At.orgCommunity’s March 13 Leadership ColLAB, the group discussed how to use technology to put HEART into our relationships with our members, staff, and constituents. What steps can our industry take to encourage innovation and creative problem-solving? What aspects of the association industry are ripe for reimagining?

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“P-Value”? What’s a “P-Value”?

Spark Consulting

Associations generate a lot of original research, but association execs also use a lot of research created by other entities both to assess the internal operations of the association as a tax-exempt business and to understand what’s happening in the industry or profession the association serves.

Sample 30