Higher Logic

MARCH 24, 2020

From marketing automation to customer experience to all things community, happy learning with Higher Logic! You can learn about specific marketing automation and online communities topics via short, live webinars with industry thought leaders and product experts. Live Distance Learning Training. Take courses here. Take a look.

Library 219

Library Course Video Products 219

Reid All About it

AUGUST 21, 2020

Association Success is running a survey to benchmark diversity in the association industry. This ten-minute survey will help all of us get a better, bigger picture of just how equitable the association industry is for everyone in it. The report also includes a sample virtual event prospectus to give you additional ideas.

millennials 307

millennials Montana Education Certificate 307

WBT Systems

DECEMBER 12, 2017

It’s especially frustrating when these people are employers in your association’s industry or profession. Here’s a sampling of arguments: Employees who participate in professional development are more engaged, loyal, and committed to meeting their company’s challenges. Here are some stats to buttress your campaign.

How To 229

How To millennials Handbook Survey 229

Nimble AMS

JULY 22, 2022

This highlights an opportunity for your association to improve your content marketing model and determine the best mix of free, gated, and paid content for your constituents. . Why your association needs to develop a content marketing model. You might consider putting gated content on your career or industry resource pages.

Content 119

Content Marketing How To LMS 119

Reid All About it

JUNE 11, 2021

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Level up with these 15 association marketing resources—books, podcasts and blogs. Do you need support with membership marketing? Make time for microlearning.

Certificate 322

Certificate Revenue Technology Communications 322

Event Industry News

SEPTEMBER 2, 2022

Hilton Birmingham Metropole showcased its outstanding new look facilities to the meetings and events market last night, following its multi-million-pound refurbishment programme. Our hotel is one of the best known in the industry and this extensive redevelopment has been many years in the making.

Industry 78

Industry Sample Course Marketing 78

Nimble AMS

MAY 10, 2022

As an association leader, you already have a platform for industry transformation. Follow our guide to develop quality thought leadership content at your association to reach both members and non-members within your industry. For early careerists, industry information ranked in their top five member priorities. .

Leadership 175

Leadership Content Social Media Member Engagement 175

Nonprofit Marketing Guide

MARCH 2, 2012

Being a nonprofit marketer can be an overwhelming experience. Nancy recently released The Nonprofit Marketing Wisdom Guide 2012 at GettingAttention.org which contains tested, proven strategies shared by nonprofit marketers, consultants and fundraisers from around the world. There is even a special section for consultants.

Marketing 75

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Spark Consulting

SEPTEMBER 8, 2022

Associations generate a lot of original research, but association execs also use a lot of research created by other entities both to assess the internal operations of the association as a tax-exempt business and to understand what’s happening in the industry or profession the association serves.

Sample 30

Sample Report Industry Innovation 30

.orgSource

JULY 25, 2023

AI, your new marketing assistant, is happy to help. podcast featuring Jane Pearson,orgSource, Vice President Marketing and Communications Services and Amy Williams, President and CEO Brand Health Media. Jane and Amy shared insights about the opportunities and challenges of integrating AI into marketing programs. Social media.

Team 88

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Reid All About it

FEBRUARY 2, 2024

Host: KiKi L’Italien, Vice President, Marketing and Community Engagement, Big Red M Guest: Liz Peuster, CAE, Director Of Communications & Public Relations, South Carolina Association of CPAs *All events are online at Eastern Standard Time unless otherwise noted. Practice implementing zero-based budgeting strategies in sample scenarios.

Certificate 275

Certificate Denver South Carolina Strategy 275

Reid All About it

SEPTEMBER 22, 2023

If your association has a website redesign project on the horizon, there’s no need to ask for RFP samples on ASAE Collaborate. LMS Demo Days Watch presentations from a limited number of industry partners that offer LMS platforms. – Activate: The Marketing Event for Event Marketers Meet 1,000+ event marketers in the same boat.

LMS 275

LMS Education Revenue Strategy 275

Aaron Wolowiec

JANUARY 7, 2013

The Kindle ebook is now available for just $9.99 (with other versions hitting the market soon) and you’re bound to stumble upon something interesting or helpful that’s sure to support or otherwise enhance your work. It includes information on marketing, branding, social media and blogging – from the perspective of a little fish in a big pond.

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Forj

APRIL 22, 2021

A consultant can create a roadmap to reach your goals from your eLearning pricing strategy, to the content you’ll provide, to how you’ll market those offerings. Everything that goes into a learning business needs to be supported by staff, technology, and the external market. Choose an industry-specific consultant. Final Report.

LMS 172

LMS Course Price Learning Management System 172

Event Industry News

OCTOBER 12, 2022

There is a joke in the event industry that event leaders either believe that they don’t have enough data to make data-crunching worthwhile, or that they have too much data to know where to start. This can help you understand the levels of engagement with exhibitors compared to speakers, and to identify influencers in the industry.

Sample 105

Sample Analysis Products Survey 105

Association Success

NOVEMBER 17, 2020

Unless your association adopts modern digital marketing tactics, you’ll risk being lost in the shuffle. . Not only can this content help your association stand out online, but it can also offer non-members a sample of the insights they’d gain by joining. Here are four popular options for starting your ungated content journey. .

Content 148

Content Newsletter Sample Video 148

Candid

NOVEMBER 8, 2022

Then we used a random number generator to select which of those records would be pulled into our nonprofit mission statement studies’ sample. . These codes identified which words talked about beneficiaries, donors, products/services, market (geography), technology, organizational survival, philosophy, self-concept, public image, or employees.

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Sample Analysis Revenue America 137

Reid All About it

JULY 7, 2023

If your association has a website redesign project on the horizon, there’s no need to ask ASAE Collaborate about RFP samples. Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. Fascinating times, right?

Education 195

Education Tools Chicago Technology 195

Event Industry News

MAY 15, 2020

You can also view the recorded webinar on the short-to-medium term future of the UK events market, which includes thoughts from Founder, Sam Gill. …so a reasonable sample size, but certainly not large enough to be fully representative of the wider London corporate events market. And so to the results.

Survey 131

Survey Sample Maine Event Planning 131

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

Survey 264

Survey Strategy Project Education 264

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. State of the association industry. Learning business. Newsletters.

Chicago 201

Chicago Mooc Education Newsletter 201

Aaron Wolowiec

OCTOBER 21, 2014

This month’s guest blog post is by Kent Agramonte, a marketing supervisor at Naylor. Kent Agramonte, marketing supervisor at Naylor LLC. Associations tend to commission studies of their industries as a whole. He has four years’ experience helping associations with member surveys and data. Economic factors.

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Event Industry News

AUGUST 26, 2020

Duncan Gilmour, managing director at Screenworks, comments: “We have worked closely with the events and exhibitions industry for decades and know how devastating the impact of Covid-19 has been on the sector. Screenworks has already seen huge demand from across the sporting and events industries.

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Higher Logic

AUGUST 9, 2018

In the past, SNMMI was sending generic “we miss you” messages to members hoping they would renew, but there was minimal strategy behind their marketing actions. SNMMI invested in strategic services for marketing automation with Higher Logic in 2017 to develop a lapsed member campaign to support their goals.

Case Study 120

Case Study Recruiting Recruitment Revenue 120

Reid All About it

FEBRUARY 3, 2017

If you want to keep up with the mergers, sales and acquisitions in the association technology market, subscribe to Ben Martin’s theNIRD.org. He’s been the first one recently to break the news about moves in the industry, including the recent acquisition of YourMembership. How does this new reality affect your association? 1 CE credit.

Los Angeles 159

Los Angeles Chicago North Carolina America 159

Reid All About it

JULY 8, 2022

They believe an API strategy is crucial to defining your association’s value proposition and taking the “rightful leadership position to steer your industry.”. Most all of us are members of associations or at the very least represented by an association based on our industry or interests. Get ready to hear from industry experts?who

San Francisco 39

San Francisco Education Certificate Technology 39

Reid All About it

DECEMBER 8, 2017

Ann McDermott at DelCor Technology Solutions explains how to develop that list and why you should do it before asking around for AMS recommendations or sample RFPs. KnowBe4 says: if your IT and Marketing departments are not freaking out about GDPR compliance , you are not paying attention. When a model is broken, it’s broken.

DC 150

DC Washington Review System 150

Reid All About it

MARCH 9, 2018

If a competitor beat you to a new market opportunity or disrupted your business model, know you’re in good company. Your Event Marketing Survival Guide. Event marketing doesn’t have to be a nightmare, but it is a fight for survival—and our event’s survival depends on attracting engaged attendees every time. Wed 3/14 at 1 p.m.

DC 120

DC millennials Washington North Carolina 120

Reid All About it

FEBRUARY 3, 2017

If you want to keep up with the mergers, sales and acquisitions in the association technology market, subscribe to Ben Martin’s theNIRD.org. He’s been the first one recently to break the news about moves in the industry, including the recent acquisition of YourMembership. How does this new reality affect your association? 1 CE credit.

Los Angeles 150

Los Angeles Chicago North Carolina America 150

Higher Logic

MARCH 30, 2017

The 2017 Business Impact of Online Communities study shared the perceived connection between online communities and competitive advantage, per 271 marketing and community professionals. Embrace the challenge we face together, as an industry, and claw your way to a solution. How Online Communities Impact Competitive Advantage.

Strategy 120

Strategy How To Sample Class 120

Aaron Wolowiec

NOVEMBER 5, 2013

Is this because two years ago I crossed the aisle from association staff to industry partner? Following are just a sampling of ideas: Have a volunteer read and comment on major solicitation communications before they’re distributed. What other effective marketing techniques might you add to this list?

Survey 100

Survey Communications Sample Conference 100

Event Industry News

MAY 18, 2018

Experiential marketing agency N2O will give festivalgoers the chance to experience beauty brands such as L’Oréal, Lynx, Beauty Bay, Lancaster and Wunderbrow at some of the UK’s biggest music festivals this summer. The post Beauty brands to join the festival experience in 2018 with N2O appeared first on Event Industry News.

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Reid All About it

MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register. Fri 5/19 at 4 p.m. More info/register.

Leadership 195

Leadership Strategy Content Education 195

Event Industry News

DECEMBER 6, 2018

Origin only holds a maximum of six people, and will be used for client brainstorms, and as entertainment for meetings; however, its primary use will be to demonstrate the full capabilities of event relevant technologies to event agencies, experience marketers and corporate event departments.

Sample 78

Sample Technology Project System 78

Association Adviser

OCTOBER 25, 2017

Advertisers are the businesses, consultants and individuals who provide products and services to your members, and according to American Business Media, are one of the top three sources of trusted industry information. The American Business Media, in cooperation with Readex Research, surveyed more than 6,600 media users in the B2B market.

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Associations Now

NOVEMBER 9, 2016

Despite the small sample size of 84 organizations, these numbers are roughly in line with other industry benchmarking. Just 14 percent of associations offering automatic renewal said they use tokenization , a payment card industry (PCI) practice recommended for secure data storage.

Survey 105

Survey Sample Report Recruiting 105

Event Industry News

MARCH 30, 2022

That’s why ExpoPlatform joined with EIN to take a deep dive into what the metaverse might mean for tradeshows, featuring some top industry contributors. For instance, figures from Statica show how the market size for augmented and virtual reality is due to grow to nearly $300 billion by 2024 – up from $30.7bn last year.

Technology 122

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