Reid All About it

MAY 3, 2019

If that type of experience isn’t an option for you, WBT Systems shares 13 ways you can get a basic level of knowledge and keep up with the trends in your association’s industry or profession. It’s frustrating to have member and event attendee data spread out across the organization in different databases. More info/register.

Tucson 262

Tucson Phoenix Products Member Engagement 262

Reid All About it

JULY 9, 2021

Fri 7/9 at 12 p.m.* – Strategy First, Software Next. To explore this question, we are kicking off a three-part series—the first will be “Strategy First, Software Next.” Improve Your Email Engagement with a Conversational Email Strategy. Presenters: Ryan Costello, Chief Strategy Officer, MemberSuite.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Associations Now

MAY 4, 2016

And the ups and downs CFMA felt when the economy shifted were historically consistent, tracking closely to an industry index of U.S. That’s where in-depth qualitative research came in, and CFMA turned to Amanda Kaiser, chief path finder at Kaiser Insights LLC, who specializes in interview-based member research.

Member Research 40

Member Research Sample Industry Report 40

Association Success

MAY 28, 2019

How is your association consistently aligning its strategic plan and business strategy with its brand? In the association space, we often think that advocacy means fundraising for the organization and lobbying to members of Congress on behalf of the organization’s and members’ mission.

Survey 113

Survey Social Media Member Research Marketing 113

Smooth The Path

AUGUST 6, 2018

The results of years of member research show that high-performing professionals tend to move through three stages during their career. They may be new to the workforce, or new to their organization, or new to the profession, or new to an industry. They mentor others in their organization or within their profession or industry.

Association Value 84

Association Value Member Research Team Industry 84

Smooth The Path

OCTOBER 4, 2016

It is so frustrating… Industry suppliers launch competitive products and events and our members purchase them. Members have a challenging problem and we have the solution but they do not use our solution. We reach only 14% of the population of potential members. Only 25% of our members come to the conference.

Price 127

Price Member Experience Products Conference 127

Fonteva

FEBRUARY 9, 2021

Whether more engaging alternatives are popping up or you’ve simply run out of fresh ideas, it’s worth it to explore how you can strengthen your association member engagement strategy. The same best practices used to engage staff internally can and should teach you a thing or two about boosting external engagement with your members.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

Smooth The Path

JULY 26, 2018

One of the core staff values would be to be intensely member-focused. We would talk with members often, conduct listening tours, and interview them. We would use all the member insights we gain to develop our member communications, set our strategy, and create an innovation plan.

Innovation 74

Innovation Member Insights Member Experience Member Engagement 74

Smooth The Path

DECEMBER 11, 2017

Join our group of over 160 committed association professionals who are looking for innovative ways to engage members. Related: Industry Study Brings a New Way for Association Professionals to Think About Member Engagement. The New Member Engagement Rule of Three.

Member Engagement 138

Member Engagement Member Experience Survey Report 138

Smooth The Path

NOVEMBER 15, 2018

The trouble with association boards is they tend to be populated with super-members. Super-members are members who are so engaged, so seasoned, so advanced in the profession or industry they are not like most members. On the advancement of the industry or the profession. They know everyone and everything.

How To 90

How To Member Experience Resources Industry 90

Smooth The Path

DECEMBER 14, 2015

In fact many associations focus on broad subsegments within a profession or industry. Going one step further, we typically see segment-able behavior, preferences or problems within our classically defined member categories. We may see members who are more forward thinking than most. And this is a valuable start.

Survey 68

Survey Member Research Industry Member Experience 68

Associations Now

JUNE 29, 2016

Why one association researcher discounts nonmember feedback in favor of the highly engaged, and how that choice relates to associations’ strategic decisions about what segments to engage. Kaiser specializes in qualitative member research, mainly conducting in-depth member interviews for associations.

Recruiting 70

Recruiting Recruitment Sample Discount 70

Associations Now

FEBRUARY 3, 2016

Your intrepid membership blogger returns from two conferences at regional societies of association executives with a roundup of tips and ideas, including great questions for member research and the power of delegating metric measurement to staff. “What worries you most about your industry in the next three to five years?”

Connecticut 40

Connecticut New York New Jersey Member Research 40

Association Adviser

SEPTEMBER 19, 2016

We need to keep moving the ball down the court aggressively for our members and for the industries we serve. AA : What’s the best way to figure out what members need? SW : It starts with really knowing your members. But our research is never really done. SW : We do.

Ohio 60

Ohio Innovation millennials Resources 60

CSAE

JUNE 27, 2023

Key highlights from the Town Hall are below: Members were reminded of CSAE’s strategic priorities: to be the champion for associations, to be the centre of excellence for the association sector and to be a model for continuous improvement in association management. CSAE is responding to member needs and our own operational considerations.

Committee 40

Committee Team Library Review 40

Smooth The Path

FEBRUARY 13, 2018

Well, some associations serve declining industries or professions. Focusing on the wrong key industry issues. Each one of these behaviors can be deadly, but the last one, focusing more on younger members may have the power to solve all the others. Some, but not all. The others are failing to remain relevant.

Recruiting 108

Recruiting Recruitment How To Member Research 108

Sequence Consulting

JANUARY 14, 2025

Reading Time: 4 minutes By: Karin Tracy Simple member engagement strategies such as sending monthly email newsletters and promoting an annual conference still have their place in association management practices. Members will feel understood, and their perceived value of your offerings will grow. Frequently request feedback.

Member Engagement 72

Member Engagement Tips Recruiting Recruitment 72