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And the more you’re able to understand member behavior, the better able you are to create an experience that meets their needs. Let’s break down several scenarios to show how data analytics can help improve the memberexperience.
Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities.
If you know data exists within your online community and marketing automation activities, but you aren’t leveraging it to inform your ability to provide a targeted, valuable memberexperience, well - it’s as if Charlie Bucket found a golden ticket then decided he didn’t feel like going to Willy Wonka’s Chocolate Factory that day.
And even when measured, it can be tricky to know how to use engagement scores to improve memberexperience and operational results. In this post, we’ll explore three strategies you can use to ensure you’re making the right moves for more meaningful member engagement.
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional memberexperience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members.
More info/register (free for ASAE members only). Host: ASAE Speakers: Johanna Gundlach, Chief Operating Officer, Betty Bot Reggie Henry, CAE, Chief Information & Performance Excellence, ASAE Truman Towle, Data Analyst, ASAE Tue 2/4 at 11 a.m. Learn how to foster cross-departmental collaboration to create new revenue opportunities.
Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Education revenue. Take away actionable strategies to boost sponsorship revenue and create lasting partnerships. More info/register. .
Hear about the themes for 2025, such as navigating AI strategy, the impact of data management, enabling member engagement, and understanding technology debt. Host: Data Analytics Network Speaker: Reggie Henry, Chief Information & Performance Excellence Officer, ASAE Tue 3/4 at 12 p.m. More info/register (ASAE members only).
Providing effective volunteer training without veering into information overwhelm is tricky, but not when you have Mariner Management & Marketing at your side. Learn how to foster cross-departmental collaboration to create new revenue opportunities. Microlearning. Coaching volunteer leaders. More info/register. Host: WorkerBee.TV
In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. To engage members, WorkerBee.TV Luke Burgis [A revealing one to ponder.] Tax reform threat. Association finances. Association content. More info/register.
According to the Community Brands 2022 Association Trends Study, members are more likely to be satisfied and invest in their organization if it’s an early adopter of technology—but less than 20% of association professionals feel very technologically prepared for the future. How innovative technology builds member loyalty.
Excitement, pride, gratitude—all of these emotions can stem from a positive memberexperience! So how do you improve your memberexperience? Memberexperience describes how people view, feel about, and engage with your organization’s brand. But first… Why Does MemberExperience Matter?
When it comes to memberexperience, your association is similar. What your members feel, think, and gain from your association can affect their involvement. And that can ladder up to your growth and revenue. So what is memberexperience and why does it matter? What is memberexperience?
To empower associations to create exceptional online experiences for members and stakeholders, Nimble AMS leverages Salesforce Experience Cloud. Nimble AMS uses Experience Cloud to provide you r organization with guidelines and custom components for creating a branded and personalized memberexperience.
For most associations, membership dues represent the single largest source of revenue. So, it’s probably not too surprising that the 2021 Association Trends Study shows that those who work at associations see increasing membership and improving member retention as their top two most important activities in the coming year. .
He shares five resources for getting up to speed and staying informed about AI. Non-dues revenue. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. 1 CAE credit.
If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. New Member Acquisition. The goal: Every year, bringing in new members is likely to be on your association’s list.
Why Your Data Matters & What You Can Do With It Learn how to harness your association’s data and build a culture of analytics to help drive strategic decisions, enhance memberexperiences, and unlock new opportunities for growth. More info/register. More info/register. Host: ClearTone Consulting Wed 2/26 at 12 p.m.
James Young at Product Community shares ten revenue-generating product ideas. Memberexperience. For their 2024 State of Associations MemberExperience (MX) report , Forj surveyed over 1000 association members about membership expectations and experiences. How Well Do You Know Your Members?
MemberSuite tackles one of the most perplexing questions about the future of conferences: how to provide an integrated experience at a hybrid conference —and why you should. . Non-Dues Revenue, Partnerships & Sponsorships: What’s Working & What’s Not. Presenter: Greg Smith, Senior Information Technology Consultant.
Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better member engagement and retention. Katie Johnson, General Counsel and Chief MemberExperience Officer, National Association of REALTORS®. .* – Is My Data Good Enough.
A powerful AMS helps your organization streamline its internal processes so that your leadership and staff can focus on the memberexperience. Engaged members will renew their contracts and recruit colleagues who help your organization grow and support your mission.
This will enable future plans to automatically categorize discussions and derive other valuable information. “We On a broader scale, it helps to see what members, volunteer groups, and people in the community talk about. Member Retention : members who renewed had over 50% more community activities than members who did not renew.
Explore how data-driven strategies can enhance member engagement, inform strategic decisions, and drive organizational growth. How do you activate your members for advocacy in 2024, when they can access all the world’s information and entertainment on a device in their pocket? Do You Trust Your Member Data?
Convenience is key to a great experience and key to your future revenue. Here are 5 ways you can boost your association’s revenue in 2021. Membership dues are automatically charged to the member’s credit card. The time spend on those tasks can now be spent on more important member-centric work. Auto-renewal ?makes
Reggie Henry, Chief Information and Engagement Officer, ASAE. Learn about how your association can use engagement tools to solve four of the biggest organizational challenges facing associations today: Member Acquisition. Member Retention. Member Win-Back. Non-Dues Revenue.
Delivering value for your members is what your association is all about. You’re the place your members go to stay informed, network, and advance their careers. In fact, Community Brands research shows that networking is one of the primary reasons members join an association. Nimble Communities is built on the?Salesforce
They just published the AMS/CRM System Selection Process Survey Results , which shows what 200+ associations and their vendor and consultant partners experience during system selection. Use this information to plan realistic project timelines, learn from the experiences of others, select vendors, and assemble project teams.
Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” McGovern, MPP, CAE Natasha Bethea Goodwin MS, CAE (moderator), Senior Director of Marketing and Membership, Information Technology Industry Council Mon 10/9 at 8 a.m. 1 CAE credit. . – CAE credit. More info/register.
Here’s what else we know : You can reach and retain younger members by exceeding their expectations with a customized memberexperience that meets them where they are in their careers, and positions you to grow together. Make it simple for your members to connect (on their terms) while providing a cohesive memberexperience.
It’s the source where members get information, interact with each other, learn about member benefits, and it’s also a place where you’ve worked hard to create value-added member benefits, possibly with an offering like an organization-specific, niche job posting board. Tap the Complete Revenue Potential of Your Website.
It’s the source where members get information, interact with each other, learn about member benefits, and it’s also a place where you’ve worked hard to create value-added member benefits, possibly with an offering like an organization-specific, niche job posting board. Tap the Complete Revenue Potential of Your Website.
They can see both how single members are interacting with their organization and view association-wide results. Unfortunately, that means that many groups are missing out on valuable information, because most associations aren’t organized only around individual members or organizations. You need data on your segments.
The Informal Consultants Networking Extravaganza This monthly networking meeting is by consultants, for consultants. Networking Discussion: Best Practices for Diversifying Revenue Join your Fridays@4 colleagues for an open discussion about your best practices or challenges in diversifying revenue. More info/register.
Find out how they are pivoting to engage their 7,000 members and rethink their meetings. Lori Ely, Chief Revenue Officer, Results Direct | RD Mobile. Now is the time to be flexible, adjust your sales outreach efforts, fine-tune sponsor and customer value and expectations, and discover new revenue streams. More info/register.
Amazon never asks me to enter payment information at checkout. Instead, payment information is stored under the Manage Payment Options under My Account. Once your stored payment information is established, every time you checkout it is a snap! On-Demand Webinar: Boost Revenue and Retention. The concept is brilliant.
It is incredibly gratifying for associations to see a spike in event attendance, as participation plays a valuable role in their impact, but poor event management can cause your members to disengage. The better the experience, the more likely you are to talk about it (cue the FOMO ). than to follow through.
Hear about the funding-first approach to budget building and how prioritizing budgeting for revenue and support on the front-end of the budget building process helps with funding assessments and aligning and scaling programs, activities, and operations to available funding. More info/register (ASAE members only). 1 CAE credit. . –
Empower your member support team with Nimble AMS chatbots by streamlining crucial aspects of your member services and answering frequently asked questions 24 hours a day, 7 days a week. The Nimble AMS Lightning Store will save your member support team time while also driving non-dues revenue to your association.
Are you looking for strategies to increase non-dues revenue? Leveraging your learning management system (LMS) to generate non-dues revenue is the perfect way to prioritize your goals throughout the year. Read our blog for 13 tips to utilize your LMS and drive non-dues revenue. Update pieces with new or more relevant information.
They also need to utilize technology that captures the memberexperience. Many associations offer services intended to solve issues for traditional members, but these offerings may not appeal to tech-savvy and tech-friendly millennial members. This level of connectivity allows the member to have more control.
They haven’t adapted to students’ desire for intuitive education paths and a variety of material that lets them choose how to consume information. To make sure that your association has the best learning management system to educate members and provide valuable skills development, you need to avoid purchasing an LMS that’s DOA.
Presenter: Mike Madden, head of commercial demand generation for Adobe Experience Cloud. Chapters and Affiliates: For the “Swing” in Your MemberExperience. What if we envisioned chapters to be a concrete way to experience the association? Building a Member-Centric Culture with Online Community. Host: eMarketer.
Topics will include technology, trade shows and the ways in which revenues will be recalculated. Hear about smart strategies event organizers are deploying as they advance to a more vibrant and profitable hybrid meetings model, and event design considerations (both online and onsite) to help you grow your audience and revenues.
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