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Membership Monday: Email Marketing Tips and Tricks for Associations Ambers done 40 email platform audits on association accounts this past year, and there’s one consistent theme: they all needed to apply email design best practices and do testing to ensure it’s what their members want. How should leadership change?
More info/register (ASAE members only). How to Win: Be a Category of One (Leadership for SMBs and Entrepreneurs) Learn how to become a Category of One where you win by not competing. Discover strategies to position your organization as a category of one and unlock new leadership potential. 1 CAE credit. More info/register.
The National Association of Benefits and Insurance Professionals (NABIP) has launched a new department focused on innovation, dedicated to leveraging memberinsights and AI to develop tools to better serve its audience. The post Insurance Group Launches Innovation Initiative appeared first on Associations Now.
We’ll tackle the unique challenges of one of America’s most stressful professions in a community setting that’s focused on you, while offering a platform for sharing insights to help you thrive both personally and professionally. More info/register. Host: Zuddl Tue 8/20 at 12 p.m. More info/register. Host: Zuddl Wed 8/21 at 12 p.m. –
Chazin & Company describes what association CEOs should expect from their finance and accounting teams , so staff and volunteer leadership have the financial information they need to answer questions, make data-driven decisions and fulfill their fiduciary duty. To engage members, WorkerBee.TV Association finances. 1 CMP credit.
The rapid pace of digital transformation, evolving member expectations, and the need for innovative solutions underscore the importance of resilience. Associations must adopt a growth mindset, using change as a catalyst for improvement and innovation. But in an era of constant change, resilience alone is not enough.
Nominate yourself or a woman who works in the association industry for an award in one of three categories: technology leader, innovation, or technology champion. The Joyful Leadership Revolution: 6 Components for Building a Successful, Happy Workplace Learn how to infuse more positivity and effectiveness into your leadership style.
Get practical solutions and insights to help you navigate the complex legal landscape. Host: Profound Leadership Speaker: Edward R. Learn from experts in resilience and wellness, creativity and design thinking, and event leadership—all from the comfort of your desk. More info/register. – Cut the Sh*t. Cue the Genius.
When I say the word innovation to you, what feelings does this word evoke? In a recent research study association professionals reported that innovation is synonymous with risk, big expectations, large investments, long commitments and failure. Wouldn’t it be nice to have a guide to association innovation?
Ongoing restrictions on international travel challenged organizations to evaluate their global operations and explore innovative ways of engaging with members and volunteer leaders around the world. Learn how three association executives worked with leadership to make decisions regarding reserves, dues, conferences and forecasting.
Typical measures of member engagement—such as email open and click-through metrics, social media interactions and website visits—are indicators of general activity, and not necessarily true member engagement. Building Member Value in a Post Pandemic World. Host: Event Leadership Institute. CAE credit. Tue 1/17 at 1 p.m.
One of the core staff values would be to be intensely member-focused. We would talk with members often, conduct listening tours, and interview them. We would use all the memberinsights we gain to develop our member communications, set our strategy, and create an innovation plan.
A well-executed data governance policy will often include a steering committee or leadership board to determine the data standards and discuss the implementation process and enforcement procedures. Additionally, consider who will make up your data governance body if you choose to create a committee or leadership board. Download now.
If a member is already dealing with stress and burnout at work, they will not have the mental capacity or time for a chapter or association leadership role. Host: PCMA Event Leadership Institute Facilitators: Tess Vismale, CMP, DES, Founder and CEO, iSocial Execution Inc. Spooky sponsorships. More info/register. 1 CMP credit.
Whether it’s due to a merger, new leadership, changing audience demographics or to just keep pace with the competition, at some point all organizations come to the question: “Is it time re-brand?” Hear about the insights and campaign experience that have led to hundreds of viral crowdfunding campaigns. 1 CAE credit. 1 CAE credit.
Some of the highlighted trends are alarming: leaders are out of touch with employees and need a wake-up call, high productivity is masking an exhausted workforce, Gen Z is at risk and will need to be re-energized, and shrinking networks are endangering innovation. Vasan Selliah, MemberInsight and Engagement Manager, CSAE.
Hear about real-world examples of organizations that integrate, automate, and coordinate systems like marketing automation, online communities, and their AMS for improved memberinsights and reporting. good data for every stage of the member life cycle experience. Rosen, President of ML Innovations, Inc. Host: Impexium.
He should be excited to take this leadership position. ” This happens all the time in association leadership because we are coming at everything with a different perspective than our members. ” “When you say the word innovation I worry that the projects will be too big and too risky.
Jenny Nelson at ASAE highlights three ASAE Research Foundation studies that “provide insight into how leaders can approach change and manage change processes going forward.” How Thriving Associations Are Embracing Innovation and Blazing a New Trail to Relevance. James Marquis, chief innovation officer and CIO, 501Works.
He suggests identifying the sources and magnitude of resistance to innovation within your association and shares an eight-step plan for activating strategic optionality thinking on your board. Host: Event Leadership Institute. Zoe Moore, CDP®, Instructor, Event Leadership Institute, and Principal, Grow with Zomo. Metaverse hype.
From the outside, this association is very much like many others; there are members, chapters, special interest groups, and conferences. For the members who think of the association as a cause, how should you change the association’s strategy, innovation plans, and marketing to meet their needs?
In our Association Leadership Benchmarking Study , we found that some associations had far more autonomy from the board than others. And this is going to be a tough one for some associations for two reasons. The board structure in some associations slooooowwwwssss decision making. And we are nice. We like consensus.
Innovative Remote Workplace. We invite you to participate in our Tech Cluster to talk about Innovative Remote Team Strategies. Amanda Ma, Founder and CEO, Innovate Marketing Group. Presenters: James Marquis, Chief Innovation Officer, 501Works, LLC. Vasan Selliah, MemberInsight and Engagement Manager, CSAE.
Their YPMI Maturity Framework shows which enabling factors—leading indicators such as leadership focus, culture of value, strategic alignment and experience infrastructure—help associations deliver the experiences valued by young professionals. Highland released the survey results of its inaugural Young Professional Membership Index (YPMI).
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