Reid All About it

OCTOBER 25, 2024

Small-staff membership marketing. YourMembership offers guidance on membership marketing for small associations , including tips on personalized communication, joining and renewing procedures, and new member onboarding. Host: Channel Market Academy Speakers: Kate Coffey-Bacon, VP Marketing, U.S. Membership survey.

Arlington 248

Arlington Revenue Education Strategy 248

ISAE

SEPTEMBER 7, 2023

Unlocking Growth Potential: The Benefits of Working with a Marketing Agency Whether you run a small business that's just starting out or an established business looking to expand, working with a marketing agency can help unlock your growth potential. If you need to bring together several documents into one file, use a PDF merging tool.

Marketing 52

Marketing Indiana Newsletter Social Media 52

Spark Consulting

MARCH 28, 2014

Trade ad space in a popular industry magazine for distributing that magazine to all your conference attendees. conferences crowdsourcing innovation marketing membership presentations' Trade signage at all your events for special sponsorship recognition. (I I have used this one myself and it works great!).

Tips 150

Tips Marketing Conference Cost 150

Reid All About it

FEBRUARY 2, 2024

Print magazines. m3Magazines shares advice on transforming your magazine into a valuable asset members will love. Speakers: Dana Otillio, vice president, marketing and communications, Society of Petroleum Engineers Marcus Leite, director of sales and marketing, WorkerBeeTV Wed 2/7 at 1 p.m. More info/register.

Certificate 271

Certificate Denver South Carolina Project 271

Nimble AMS

SEPTEMBER 6, 2024

An AMS manages your data and reports, optimizes sales and marketing efforts, and streamlines member payments and e-commerce initiatives. Ecosystem and extensibility From email marketing to volunteer management, the Salesforce AppExchange offers various applications for associations to advance their mission. Here are the top three: 1.

Software 102

Software Innovation Member Experience Technology 102

Reid All About it

AUGUST 16, 2024

How often does a magazine like The Economist share something about associations? A few months ago, a website firm serving the association market went out of business and left their association clients adrift. Lunch and Learn: Marketing AI Show & Tell Join us for a little show and tell about Marketing AI tools.

America 259

America Content Social Media Strategy 259

Reid All About it

NOVEMBER 15, 2024

Mariner Management & Marketing describes three strategies to help staff liaisons lay the foundation for a strong partnership with committee leaders. Unlocking the Power of Personalization: Building Blocks for Your Marketing Campaign Your members want the right information at the right time, in the right channels. Yeah, me neither.

Certificate 212

Certificate Committee Education DC 212

Association Adviser

JANUARY 30, 2018

Last month, we asked readers in what area they plan to make the most innovative changes in 2018. Fifty-seven percent of respondents named this their top area for planned innovations. What does innovation in membership look like? Finally, what about innovating the member onboarding process?

Innovation 74

Innovation Georgia Newsletter Resources 74

Association Adviser

JANUARY 30, 2018

Last month, we asked readers in what area they plan to make the most innovative changes in 2018. Fifty-seven percent of respondents named this their top area for planned innovations. What does innovation in membership look like? Finally, what about innovating the member onboarding process?

Innovation 68

Innovation Georgia Newsletter Resources 68

GrowthZone

APRIL 20, 2021

Consider the difference between your marketing plan and the “game” played by mass media. What do print magazines forget to explain? Back to our example, broadcast and magazine advertisers often waste money on a broad audience that has no use for their product or service. Advertising is mass.

United States 148

United States Revenue Maine Content 148

Reid All About it

SEPTEMBER 1, 2023

Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. Sticking with MGI for a moment, Tony Rossell explains how MGI survey participants made a successful case for increasing their membership marketing budgets.

Revenue 230

Revenue Survey Education Strategy 230

AssociationChat

MAY 20, 2020

We became friends in the early days of Twitter and through an innovative project called EventCamp that witnessed us meeting with other creative types in the meetings world to create and participate in unique experiences all over North America. Biz Events Asia sharing news on a massive market. Ignite Magazine.

Resources 105

Resources Certificate Texas America 105

.orgSource

OCTOBER 1, 2023

Customize is the marketing mantra of the hour. Post-pandemic, we’re seeing more businesses realize the value of conversational marketing, or actually talking with their customers and letting them respond. These statistics highlight the value and impact of conversational marketing.

Las Vegas 100

Las Vegas Marketing Software Tools 100

Reid All About it

AUGUST 7, 2020

Virtual event and community platforms give you the chance to eavesdrop on what your members and others in your market are talking about. Andrew Sullivan, New York Magazine ). Join us for this year’s virtual event as we focus on a future that requires us to innovate and exceed expectations. Take advantage! Talk about data!

Montana 369

Montana Conference Education Tennessee 369

Association Adviser

OCTOBER 23, 2018

Associations are rightly proud of their member communications: Magazines, newsletters and websites represent the value of membership in the organization, while also sharing important industry news and professional development education with members. What Association Awards Contests Should My Association Enter?

Newsletter 84

Newsletter Communications Press Release Social Media 84

Associations Now

MAY 9, 2016

Old habits die hard but, with a fluid market and the likelihood of innovations on the horizon, it can be dangerous for associations to become too set in their ways. The post Monday Buzz: Innovate Conferences With “Meeting Mindshifts” appeared first on Associations Now. One way the three-day event is standing out?

Innovation 40

Innovation Conference New York Guidelines 40

.orgSource

AUGUST 28, 2023

The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. That’s the beauty of thought leadership.

Leadership 88

Leadership Social Media Case Study Industry 88

Associations Now

MAY 17, 2024

But there are also challenges, as a recent article in the New York Times Magazine points out : A steady hand at the helm also means a risk-averse leader who misses opportunities to innovate. You don’t need to be running a company with a trillion-dollar market capitalization to be dealing with this stress.

New York 53

New York Social Media Examples Leadership 53

Reid All About it

MAY 29, 2020

Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. The Online News Association is turning their conference into a virtual “ global journalism innovation festival.” Guest: Alex Plaxen, Nifty Method Marketing & Events.

San Diego 259

San Diego Conference North Carolina Strategy 259

CMA Solutions

SEPTEMBER 23, 2024

The marketing, association management and event planning company won four awards at last week’s 56 th NJ Ad Club Jersey Awards, the state’s premier awards celebrating creative excellence. The result was one-on-one interviews with several top-tier financial news outlets, including MarketWatch , MSN and Slate Magazine.

NJ 49

NJ Industry Philadelphia Event Planning 49

Reid All About it

SEPTEMBER 15, 2023

Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. – Sales Enablement for Associations Associations need marketing, membership and sales working as one unit with a drive towards shared goals.

LMS 259

LMS Revenue Arlington Education 259

Associations Now

OCTOBER 30, 2018

“The sky’s the limit—if your nonprofit is actively working to achieve its mission, chances are you’ll have plenty of content to share with the community in your magazine,” she says. The main goal of creating a magazine—or any print publication—for your nonprofit is to reach a larger audience.

Cost 75

Cost Maine Innovation Content 75

Associations Now

DECEMBER 8, 2016

How three companies created personalized marketing campaigns without being creepy. Marketers like personalization a lot because they want to promote their brands, connect with consumers, and increase their conversions—and personalization is supposed to mimic those one-on-one individual, B2C conversations—but do consumers like it?

Marketing 40

Marketing Los Angeles Video Analysis 40

Association Success

OCTOBER 27, 2020

Though people once gladly paid for newspapers, books and magazines, today’s readers have a never-ending library of free content at their fingertips. . Freemium content can refresh your marketing materials. Yet traditional marketing tends to do a lot of telling. . The internet has revolutionized the way we consume content.

Content 107

Content Strategy Library Newsletter 107

Spark Consulting

MAY 15, 2013

Two, I have an article coming out in MSAE’s Association FOCUS magazine on this very topic in June.). Peggy Hoffman , Eric Lanke , and I are going to be speaking on this topic at the upcoming ASAE Marketing, Membership, and Communications Conference. Do you advertise on Google? my beloved H Street NE neighborhood).

DC 150

DC Innovation Review Leadership 150

Nimble AMS

MARCH 20, 2018

From email marketing to volunteer management, the Salesforce AppExchange offers more than 3,500 applications for associations to advance their mission. Innovation. Forbes magazine voted Salesforce the most innovative company in the world (ahead of Tesla, Apple and Google). Ecosystem and Extensibility.

Software 78

Software Association Management eBook Innovation 78

Potomac Core

OCTOBER 4, 2016

growth , the race for talent, and disruptive innovation create opportunities for Associations and Professional Societies to become more essential. In a September 2016 interview in Fortune Magazine, GM’s CEO Mary Barra was asked “What would you tell your younger self to do differently?” Sluggish global growth and U.S.

Strategy 164

Strategy eBook Member Engagement Revenue 164

Associations Now

SEPTEMBER 2, 2014

And the points the Principled Innovation principal made are well worth heeding. In Chicago Magazine , Ted Fishman takes a good, hard look at a company that built a reputation for taking on huge challenges and finding success, only to let its corporate culture eat itself in the process. A Big Leap Forward, A Bigger Leap Back.

Innovation 40

Innovation Chicago Products Technology 40

GrowthZone

AUGUST 2, 2022

According to the ACCE website, ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. The chamber describes the “Beyond the Line” magazine as “taking a deeper dive into our region than most directories.

Communications 78

Communications Directory Social Media Massachusetts 78

Reid All About it

MAY 21, 2021

Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine, and then discuss the trends that are most affecting you and your peers. 5 Secrets of Email Marketing Geniuses. Presenter: Michelle Brien, VP of marketing and product strategy, WBT Systems. 1 CMP credit.

San Jose 369

San Jose Email Marketing millennials Tools 369

Spark Consulting

APRIL 5, 2016

Journey innovation: continuing to test, learn, and iterate to create new value for the customer and, as a result, for your organization. Too often, associations focus on our products: we offer an annual conference, a magazine, some books, a webinar series, an awards program, committee volunteering, industry benchmarking and statistics, etc.

Review 150

Review Products Committee Team 150

.orgSource

JULY 3, 2023

Consider these statistics: Businesses using video marketing grow revenue 49% faster than those who don’t. Vidyard) 93% of marketers say video has helped increase user understanding of their product or service. Wyzowl) 88% of video marketers are satisfied with the ROI of their video marketing.

Video 88

Video Communications Strategy Content 88

GrowthZone

MARCH 18, 2021

Helpful marketing advice for retailers? According to Hubspot, the world’s leading inbound marketing software and knowledge base, inbound marketing is about selling products and services in a way that consumers want to buy today. The key to inbound marketing is organic traffic driven by search engine optimization.

Directory 97

Directory Content Tips Software 97

Associations Now

NOVEMBER 17, 2019

It’s critical to ROI—satisfied attendees are more likely to register for the following year, recommend an event to others and share their experiences on social media, according to magazine Convene, an events industry magazine. Authentic connections are the key to memorable experiences in 2020 and beyond.

Cleveland 103

Cleveland How To Ohio Chicago 103

WBT Systems

OCTOBER 18, 2016

This article in Associations Now magazine suggests that “digital badging can strengthen an association’s community by making its members’ accomplishments more visible”. We are proud to be contributing to the open source innovation in digital badges through the OpenBadges project. OpenBadges increase visibility for the Association.

Education 150

Education Learning Management System LMS Certificate 150

Reid All About it

AUGUST 6, 2021

Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. Does your association want to understand the needs and interests of different segments of your membership and market? Learn new and innovative ways to personalize the member experience.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

Beth Kanter

MARCH 7, 2022

The Nonprofit Marketing Summit on March 8th from 9 am PT Chronicle of Philanthropy Online Forum on March 16th at 11:00 am PT. This is a must-read for smart leaders who plan to ensure their organizations remain both human-centered and impactful within this fluid, innovative era of AI and automation. You can purchase the book on Amazon!

Sample 64

Sample Review Social Media Innovation 64