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Build Membership Resiliency through Innovation

Membership Marketing

When I do presentations on the need for innovation, I often share a comparison of Sears and Amazon as a case study. There may not be a better example of the implications of whether or not organizations innovate and embrace change. There is no single recipe for successful innovation. Find it on Amazon. Here is the lesson.

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Association Brain Food: 10.18.24

Reid All About it

Sponsorship strategy. Mark Wallach of Engagement Mobile Strategies suggests unlocking new revenue by engaging boomers with more accessible online experiences. exam preparations, eligibility, exam content outline, study strategies, practice questions, tips and advice, etc.) Accessibility. More info/register. 1 CAE credit.

Revenue 259
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Association Brain Food: 8.30.24

Reid All About it

Billhighway shares five strategies suggested by Carrie McIntyre of Navigate for helping chapters become proficient at sponsorship and exhibit sales —advice that applies to anyone in business development and sales. Sharon Rice and Jennifer Proctor at.org Community share strategies to lighten the load for the heavy lifters on your team.

Video 212
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Association Brain Food: 5.24.24

Reid All About it

Association magazines. m3Magazines offers advice for transforming your magazine into a valuable resource for members. They start by reviewing the benefits of a well-crafted print magazine—in case you need to make a case to your leadership team. Discover proven strategies to both craft compelling emails and encourage engagement.

LMS 248
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3 Association Growth Strategies

Potomac Core

growth , the race for talent, and disruptive innovation create opportunities for Associations and Professional Societies to become more essential. Those organizations who utilize these 3 Association Growth Strategies can help impact member outcomes and as a result better position their members and their organizations for long term success.

Strategy 164
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Cast Video with Strategy to Create Stellar Communications 

.orgSource

It was considered too resource intensive to play a consistent role in most promotional strategies. Where you might look on your production as one meal, Dan is thinking about creating a whole menu as well as all the money you’ll save by taking an innovative approach to dining. Many groups still print a magazine.

Video 88
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Association Brain Food: 11.15.24

Reid All About it

Mariner Management & Marketing describes three strategies to help staff liaisons lay the foundation for a strong partnership with committee leaders. Find out by completing the CAOS Content Operations and Strategy Maturity Assessment. Engage with industry innovators and thought leaders. Staff committee liaison. Microlearning.