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This year, we’re extra excited to include awards for success in online community and marketing automation. Marketing Automation Masters: American Society of Heating, Refrigeration, and Air-Conditioning Engineers. Introduced marketing automation , powered by Informz. Congrats to our 2018 winners! An average of 5.32 Highlights.
Marketing Automation & Technology Systems Demo Day. Tasked with finding the right marketing technology systems for your organization? Join us for our free Marketing Automation & Technology Systems Demo Day event and experience seven in-depth demos from industry partners that are standing by ready to help. 8: Innovate.
On May 23, Destination Michigan hosted its annual Michigan Meetings Expo at the Bavarian Inn Lodge in Frankenmuth. This year, instead of a traditional keynote session, the opening general session comprised five different speakers – each delivering one of five top Michigan meetings trends in five minutes or less.
Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Hosts: Canadian Nonprofit Academy and Go to Market Impact.
Scott Oser is the president of Scott Oser Associates and has more than 17 years of marketing experience in the association and publishing industries. Donna Oser, director of executive search services, Michigan Association of School Boards. Together, Scott and I will present: Under Pressure: Navigating Extreme Association Trends.
She and Peggy Hoffman , president of Mariner Management and Marketing, LLC , recently co-authored a whitepaper, “ The Mission Driven Volunteer.”. The most innovative volunteer opportunities I’ve seen recently are related to tasks like crowdsourcing,” Hoffman said. Peggy Hoffman, president of Mariner Management and Marketing, LLC.
Elyse Kopietz, director of communications, marketing and events, Michigan Manufacturers Association. Q & A with Elyse Kopietz , director of communications, marketing and events, Michigan Manufacturers Association. Q: It’s February…the month of love, candy hearts, chocolate and other sweet treats.
As it quickly grew, Hill led – and continues to lead – many of the firm’s strategic marketing initiatives, including outreach to association leaders nationwide. Wolowiec now writes a regular column in Michigan Meetings + Events magazine and he’s been featured as part of two magazine cover stories.
But regardless of size, every city has advantages and disadvantages, so it’s important for marketers to think about how not to oversell the city, but instead focus on telling a new and different story, he said. In 2012, Detroit’s population was 701,475, according to the U.S. A ballroom at Cobo Center ready for a convention event.
Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. At.orgCommunity’s recent Innovation Summit, Sharon explored how Blue Ocean Strategy can help you bypass the sharks and find your way to offering unique and powerful member value. Sharks are looking for a meal.
How the Michigan SAE lost their website when their hosting company fell victim to ransomware. Two sessions: Respond, Don’t React: How This Simple Change Can Make All the Difference, and How to Create an Integrated, Multi-Channel Event Marketing Plan. Host: 360 Live Media/Event Innovators Exchange. Don Neal, 360 Live Media ).
Innovation in a hybrid workspace. They suggest how to create a remote or hybrid workspace conducive for innovation and provide tips for asynchronous brainstorming. See if cohort programs are something your market might be interested in. The weekly list of free educational events and resources for the association community….
Award of Excellence Winners ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. Chambers of commerce play a critical role in driving success for their communities,” said ACCE President & CEO Sheree Anne Kelly.
Next week I have the pleasure of participating in the Michigan Society of Association Executives’ annual convention, colloquially known as OrgPro. This will allow participants the opportunity to experiment with ROL and begin to uncover innovative ways to calculate and market ROL for their own events.
One focuses on robots in the workplace with a close look at an office furniture factory in Michigan and a telecommunications equipment factory in China. Master Event Marketing: the Prequel, the Sequel, and the Show. Host: American Marketing Association. Host: American Marketing Association. More info/register.
Ngage Management has welcomed seven employees to its Okemos-based company in the last five months, expanding its account executives, marketing and communications, events and education, and operations departments. She holds a master’s degree in Public Administration from Western Michigan University.
According to an ASAE news release, the coalition “intends to develop standards and principles that other organizations operating an AHP should follow and will fight against fraudulent actors to ensure the AHP market evolves into a viable, successful marketplace.”
Association Management Companies (AMCs) allow services to be customized to meet specific client goals, supporting strategic planning, membership development, communications, marketing, finance, board governance, and more. In four short years, Ngage became Michigan's largest association management company.
See Michigan ). innovation. (6). marketing. (2). Principled Innovation LLC. Not after all that is happened due to the direct or indirect involvement of that man in our political sphere. I cant feed on the powerless and Im going hungry and I dont know what else to do this afternoon except turn the stereo up to eleven.
Jeff DeCagna , chief strategist of Principled Innovation , agreed you need to have a balance of both personality types on your staff and on your board. Debra McGuire , CEO of the Michigan Academy of Family Physicians , advised taking a cultural snapshot of your members, volunteer leadership, management and staff. Innovation.
” A new study conducted by the University of Michigan suggests that narcissistic college students frequently talk about themselves on Twitter, whereas narcissistic adults prefer sharing self-absorbed Facebook statuses. Event innovators: Gone are the days of brands simply rolling out catchy slogans and commercials.
The decision to make Google a subsidiary of a larger entity, named Alphabet, is prompting other companies to take another look at their own brands for innovative opportunities. On B2B Marketing , Rebecca Scully, managing director of PR firm Smarts Illuminate , explains how to rebrand without hurting your organization.
Session: Josh Linkner, “Harnessing Innovation: Turning Raw Ideas into Powerful Results,” 8:30 a.m. Session: “Referral Marketing: The Key to Millennial Recruitment,” 11:30 a.m. Read: “ Why Referral Marketing Could Be the Key to Millennial Recruitment ,” by Christine Umbrell, asaecenter.org, July 20*.
As I reflect on this moment in time and the honor of what obtaining the Athena award means for Ngage Management, I am certain of two things: It is sheer determination that has gotten us to this point, and it will be the innovative, knowledgeable team of experts and employees who take us further.
It should also be noted that the list reflects my interests: associations, events, travel, tech, government, education, social media, communications, marketing, public relations, and jobs. Dig design, innovation, technology. I know a thing or two about marketing. Marketing Strategist. You may decide to develop your own.
The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Kim Moutsos, Content Marketing Institute ). Advancing (and Adapting) Innovation Amid Uncertainty – A CEO Dialogue.
Thinking small isn’t going to turn your association into a market leader and innovator, but an educational moonshot will. The Michigan Moonshot project is addressing the digital divide. 27% of K12 students in Michigan lack access to broadband internet. A moonshot changes the perception of what’s possible.
Thinking small isn’t going to turn your association into a market leader and innovator, but an educational moonshot will. The Michigan Moonshot project is addressing the digital divide. 27% of K12 students in Michigan lack access to broadband internet. A moonshot changes the perception of what’s possible.
Cancer campaigns over the last 23 years, but this year the organization is hoping to bring the campaign to the national stage, according to Sharon Byers, chief development and marketing officer at ACS. Starting in January, proceeds from sales of Lacey’s Laces from Shoe Carnival will go to ACS and the Princess Lacey’s Legacy nonprofit.
He’s the host and creator of My Grandmother’s Ravioli on the cooking channel host of the Henry Ford’s Innovation Nation on CBS and also published a book called Mobituaries: Great Lives Worth Reliving. So I host a show called the Henry Ford’s innovation nation. It’s out of the spectacular Henry Ford Museum in Dearborn, Michigan museum.
Learn several ways you can do more with email and how ads and marketing automation tools can work together to support, enhance, and complement your email marketing efforts. Presenters: Joe Schwinger, Co-founder and Chief Product/Innovation Officer, MeetingPlay + Aventri. Your future marketing growth starts with events.
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