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Compelling Member Engagement

Potomac Core

Polarization in Washington, DC, and market disruption are opening doors for Associations to create more compelling member engagement experiences for their members. Compelling Member Engagement Using “Pull” and “Push” . Case Study – Creating More Compelling Member Engagement.

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Association Looks to Boost Member Relevance With New Innovation Center

Associations Now

Recognizing that its members are dealing with ever-changing technologies and other shifts that will require them to think differently to remain relevant, the Virginia Society of Certified Public Accountants introduced its Center for Innovation late last year. It came up with four strategies, and one was innovation and vision. “We

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Members Hire Strategic Solutions

Potomac Core

Associations are meeting their new mandate, by energizing their Boards to do big things, and help their members thrive in an era of uncertainty. We recognized early on that our only pathway to relevance are strategic solutions helping our members achieve success”. Uncertainty is palpable and it makes sustainable growth difficult.

DC 232
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Thinking Outside the Traditional Non-Dues Revenue Box

Association Analytics

There are a few key data-driven strategies that can help to enhance an association’s financial outlook and member engagement including: Identifying Audiences – Effective non-dues revenue strategies begin with a deep understanding of your association’s audience.

Revenue 169
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3 Engagement Strategies Drive Growth

Potomac Core

These Associations are playing activist roles, they are engaging industry value chains and promoting the value that the industry and its products bring to customers and the marketplace. What is clear is that 3 Engagement Strategies Drive Growth. Strategic Member Engagement. These 3 Engagement Strategies Drive Growth.

Strategy 100
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Association Brain Food Weekly: 11.29.19

Reid All About it

West Virginia inmates will be charged by the minute to read e-books on tablets. Member Engagement Party. An engaging membership experience needs constant attention and interaction, just like any good party. When you recruit members, you’re inviting them to your organization’s “party.” CB Insights ).

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Association Brain Food: 10.6.23

Reid All About it

Fri 10/6 at 10 a.m.* – Artificial Intelligence | Coffee with Innovators: Association Design Circle Every month, an association leader leads a conversation on an association innovation topic. – Ask Me Anything: Personalization Learn how to use personalization to improve member communications, engagement, and transactions.

Revenue 259