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Association Brain Food: 2.7.25

Reid All About it

Mike Stelzner , Social Media Examiner & Social Media Marketing World The advantages of psychographics over demographics and ways to gather them. | Host: American Marketing Association Speakers: University of Iowa CMO Ali Yildirim and Everspring CMO Michael Bell Wed 2/12 at 2 p.m. More info/register.

Chicago 275
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Digital Natives or Digital Immigrants: Who Should Lead the Social Media Charge for Your Association?

Portage Group

Whether you are doing it yourself, adding social media to the role of your marketing person or hiring a dedicated social media manager, here are five criteria to consider for this important role: 1. A misaligned social media campaign could be ineffective at best.and disastrous at worst. those over 25.

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GrowthZone | ChamberMaster Customers Recognized at 2023 ACCE Annual Convention

GrowthZone

It was shot with cell phones, edited and then posted on the chamber’s social media channels, shared in its email newsletter, as well as on their local newspaper’s website and other locations. The video submitted in the competition was produced entirely by chamber staff.

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Create a Communications Request Form to Make Life Easier

Nonprofit Marketing Guide

We asked if anyone had any examples of how they make their work easier and Carly Matthew at The Crisis Center in Iowa City, Iowa had a great one! She developed a Google Form that program staff use to tell her about a variety of things from social media post suggestions to events to graphic design requests.

Iowa 66
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Association Brain Food Weekly: 6.18.21

Reid All About it

Sue Ramsett, Vice President and General Manager, KWQC TV-6, Davenport, Iowa. Host: ASAE Government Relations and Advocacy Professionals Community. Presenters: Dan Meyers, Senior Director and Head of Advocacy, North America, APCO Worldwide. Karen Bailey-Chapman, Senior Vice President for External Affairs, American Beverage Association.

LMS 369
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Social Media and Shiny Object Syndrome

Associations Now

Resist the urge to jump head first into social media. Find out how two association marketers developed a streamlined social media strategy for their national and affiliate offices to complement and enhance their overall marketing plan.

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After Scandals, Nursing Home Group Pushes Social Media Policies

Associations Now

Recent incidents involving nursing home employees who mocked residents on social media have prompted the American Health Care Association to boost its focus on social media policies. Social media has the potential to change industries in completely unexpected ways. Enforcement hasn’t been easy.