Association Adviser

APRIL 16, 2013

A clearly defined editorial plan can help ease the magazine production process and help you reach your communications goals. These best practices can organize your editorial leadership and help you develop best-in-class communication pieces that your members can trust as the voice of your industry. Tracy Tompkins.

Products 60

Products Process Committee Guidelines 60

Reid All About it

AUGUST 16, 2024

Ambassadors help boost member engagement, expand your association’s and chapters’ reach, and ensure consistent brand messaging while offering meaningful volunteer opportunities and career-building experiences. How often does a magazine like The Economist share something about associations? Voltaire Chapter ambassadors.

America 259

America Content Social Media Strategy 259

Reid All About it

AUGUST 30, 2024

Association magazines. m3Magazines offers advice for transforming your magazine into a valuable resource for members. They start by reviewing the benefits of a well-crafted print magazine—in case you need to make a case to your leadership team. 7-day communications challenge. . More info/register.

Video 212

Video Newsletter Content Revenue 212

Reid All About it

NOVEMBER 15, 2024

The Association Chat November Magazine Launch Party Be part of an exclusive gathering of association professionals as we unveil the November issue of Association Chat Magazine. Engage with industry innovators and thought leaders. Be among the first to see the latest issue. Hear exclusive insights you won’t find anywhere else.

Certificate 212

Certificate Committee Education DC 212

Velvet Chainsaw

JULY 17, 2024

RACI Applied Large annual meetings often include an association booth and a member engagement area. The leadership team owns the strategy, purpose, and budget. Reprinted with permission of Convene , the magazine of the Professional Convention Management Association.

Communications 59

Communications Project Tools Team 59

Association Adviser

DECEMBER 17, 2018

TSAE used the new brand guidelines as a starting point to create a magazine style guide for their quarterly magazine, Association Leadership. Then, they engaged various stakeholders to find out what content they valued most and researched other publications for design ideas. The Results.

Case Study 106

Case Study Texas Guidelines Revenue 106

.orgSource

AUGUST 28, 2023

That’s the beauty of thought leadership. Thought leadership is an old idea that has been made new again. The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. After all, we are the home of professional experts.

Leadership 88

Leadership Social Media Case Study Industry 88

YourMembership

JUNE 12, 2015

This week I received an email from noted thought leader and speaker, Jeff De Cagna, FASAE, sharing his thoughts on my most recent blog post on member engagement. In it Jeff pushes back on the traditional practices of member engagement and suggests an alternative strategy that he has labeled “stakeholder development.”.

Sacramento 150

Sacramento CA Member Engagement Leadership 150

Association Adviser

FEBRUARY 26, 2018

This year, more than 50 percent of associations said that engaging young professionals is one of their Top 5 communication challenges. Sixty-three percent of associations feel offering leadership development and events for the next generation of professionals is extremely important. So good job, you are on your way! Measure More.

Charlotte 174

Charlotte Indiana Communications millennials 174

Reid All About it

JUNE 21, 2019

She’s perplexed (as am I) as to why associations are “ignoring the most obvious yet almost entirely dismissed path to a sustainable future for associations: community leadership and strategic, intentional online communities.”. Mon 6/24 at 2 p.m.* – 3 New Strategies to Boost Your Member Onboarding, Engagement, and Retention.

Los Angeles 186

Los Angeles DC Washington Phoenix 186

GrowthZone

MAY 21, 2019

In an article recently featured in Minnesota Meetings and Events magazine, GrowthZone explored benefits that attract young professional members. The ability to expand their resume by serving in leadership roles or on a committee is compelling. Click To Tweet.

Minnesota 122

Minnesota millennials Committee Recruiting 122

Association Success

SEPTEMBER 23, 2020

At AssociationSuccess.org, we are super interested in a few things: the importance of culture, thought-leadership that helps us grow and the ability to make mistakes.

Class 78

Class Team Project Member Engagement 78

Association Adviser

JANUARY 18, 2019

Imagine: Your latest webinar is promoted through social media, summarized in your magazine, stored in your learning center and promoted in your career center. Member attendees automatically get continuing education credit in your AMS while non-member attendees are added to a potential member marketing list.

Newsletter 74

Newsletter Directory Learning Management System Social Media 74

Reid All About it

JULY 30, 2021

Writing as a Thought Leadership Strategy. Writing is one of the most powerful strategies for establishing thought leadership, increasing visibility and credibility, and growing your business. How to Use Your Member Engagement Scores. Member Engagement: 15 Ways to Take Your Newsletter to the Next Level.

Newsletter 195

Newsletter Certificate Technology Strategy 195

Reid All About it

MAY 21, 2021

Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine, and then discuss the trends that are most affecting you and your peers. Presenter: Carole Stizza, PCC, SHRM-SCP, executive leadership coach, senior HR professional and strength strategy specialist. 1 CMP credit.

San Jose 369

San Jose Email Marketing millennials Tools 369

Higher Logic

FEBRUARY 14, 2017

Why is an online community better than a conference or a members-only magazine? Convincing your leadership team that an online community is the best way to provide value to members can be a challenge - especially if they’re unfamiliar with the concept. Member engagement. Isn’t there a cheaper option?

Strategy 168

Strategy How To Software Team 168

Reid All About it

SEPTEMBER 1, 2023

Nimble AMS explains how an AMS can help your association recruit, engage, and retain members by helping you better understand members, anticipate their needs, provide a better digital experience, and deliver personalized emails and content. Engagement means different things for different members. Membership value.

Revenue 230

Revenue Survey Education Strategy 230

Reid All About it

JUNE 26, 2020

In an interview with Knowable Magazine, social psychologist Anthony Greenwald explains what works and what doesn’t work to curb implicit bias. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.

Montana 370

Montana Conference Content Education 370

Reid All About it

SEPTEMBER 15, 2023

Creating Room for Innovation by Letting Go of Legacy Programs Whether it’s a magazine that no longer makes sense, a pet project of a former chief elected officer, or a program that has significant for-profit competition, it is up to the chief staff executive to keep these programs alive or build support for making necessary changes.

LMS 259

LMS Revenue Arlington Education 259

Reid All About it

MAY 14, 2021

Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better member engagement and retention. Amanda Kaiser, member engagement specialist, Kaiser Insights. The Work Must Go On: Retaining and Engaging Volunteers Remotely. Host: Tasio.

St. Louis 341

St. Louis Technology Strategy Conference 341

Association Adviser

AUGUST 23, 2017

Association Adviser recently sat down with Naylor Association Solutions President & CEO Alex DeBarr to talk about what the future looks like for associations, how leadership and innovation go hand in hand, and why the right tools of engagement are key to engaging members and driving non-dues revenue.

millennials 79

millennials Revenue Tools Content 79

Association Adviser

JULY 13, 2016

By creating value for associations, outsourcing creates value for members & contributes to greater member engagement. Characteristics of a good partner should include industry expertise, honesty, integrity, flexibility and thought leadership. Print and digital magazines and/or journals. Social media.

Content 60

Content eBook Communications Social Media 60

Reid All About it

OCTOBER 9, 2020

Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. James Lancaster, Editor, AMI Magazine. More info/register. Presenters: Ann H.

Utah 370

Utah LMS Conference Technology 370

Reid All About it

FEBRUARY 9, 2024

You can add magazines and websites too, which is how I found the Cook’s recipe. Discover how to leverage email newsletter marketing to captivate your members with the latest industry insights and trends. I searched for a recipe on Eat Your Books , a cookbook index site. Almost forgot… on the side, cauliflower cheesy breadsticks again.

Newsletter 271

Newsletter Denver Certificate Case Study 271

Reid All About it

MAY 29, 2020

Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. We’ll also touch on the tech because we know it’s on your mind! 1 CAE credit.

San Diego 259

San Diego Conference North Carolina Strategy 259

Association Adviser

NOVEMBER 14, 2013

Association CEO Nails Critical Member Engagement Question. SmartBlog on Leadership. Does your association have a magazine, newsletter, directory or website in need of revival? Engage your members with an exciting and informative publication produced by the publishing experts at Naylor, LLC. Dan Varroney.

Directory 60

Directory California Social Media Newsletter 60

Association Adviser

FEBRUARY 15, 2017

After the event, create a slideshow of the best photos of your members or write a thank you to your event sponsors (the event wouldn’t be possible without them!). Plan thought leadership pieces that keep the conversation going. Your association’s magazine is an excellent place to do a deeper dive into content presented at your event.

Content 92

Content Social Media Video Guidelines 92

Associations Now

DECEMBER 19, 2019

And if you want more, give the magazine archive a look.). The Leadership Elements That Made Nelson Mandela an Icon. Do You Know Your Members’ Engagement Potential? Case in point: this 2015 post by leadership blogger Mark Athitakis looking at the emotional impact of Amazon’s infrastructure on employees.

Video 52

Video America System Committee 52

Association Adviser

NOVEMBER 19, 2013

In order to keep our different members—and prospective members engaged, we did a major revamp of the magazine and have really leveraged technology, mobile and social media. Facebook is a good tool for sharing videos, announcing new issues of the magazine and getting feedback. I’ll talk about that in a minute.

Social Media 60

Social Media Louisiana Video Technology 60

Association Adviser

MAY 23, 2018

On the flip side, only 17 percent said they have a good understanding of their readers’, members’ and advertisers’ needs and expectations of their association publications. Track member engagement on the digital edition of your publications. Here is an example of the American Bankers Association’s bimonthly magazine website.

Revenue 83

Revenue Survey Communications Newsletter 83

Reid All About it

FEBRUARY 2, 2018

The weekly list of free educational events for the association community… Amanda Kaiser (aka Smooth The Path) and Dynamic Benchmarking just published the New Member Engagement Study. Last week, I shared an excellent article from The New York Times Magazine about Bitcoin and its underlying technology. 1 CAE credit.

Chicago 93

Chicago Nashville DC eBook 93

Eric Lanke

DECEMBER 19, 2011

Leadership. Member Engagement. The one I joined is targeting member engagement and participatory decision-making as our collaborative subject. Its like that stack of books and magazines in the corner of my office that never gets read. Leadership. (22). Member Engagement. (9). Eric Lanke.

Innovation 100

Innovation Member Engagement Leadership Proposal 100

Association Success

DECEMBER 12, 2017

Every department plays a crucial role throughout the engagement and renewal process, because the member sits at the center of all our inter-departmental efforts. How does member engagement and renewal infuse the particular work of each department, and what does each team’s specific contribution to the member journey look like?

Recruitment 64

Recruitment Recruiting Newsletter Content 64

Association Adviser

JANUARY 31, 2018

For those associations, the innovations they need may look vastly different based on their needs, whether it is a total overhaul of their membership model, a revamped new member onboarding process, or a volunteer drive to get more members engaged with the association. Keep asking questions.

Innovation 79

Innovation Committee Survey Process 79

Reid All About it

DECEMBER 9, 2022

In four interactive break-out sessions, learn how to be more aligned with members events to drive member engagement, utilize your online community to strengthen member engagement, prioritize members’ career and personal development, and foster and excite cheerleaders for your association and industry.

Colorado 39

Colorado Recruiting Recruitment Survey 39

Association Adviser

JANUARY 31, 2018

For those associations, the innovations they need may look vastly different based on their needs, whether it is a total overhaul of their membership model, a revamped new member onboarding process, or a volunteer drive to get more members engaged with the association. Keep asking questions.

Innovation 68

Innovation Committee Survey Process 68

Association Adviser

JANUARY 29, 2018

Helping members find information quickly (39 percent) – A plan is needed to organize existing content, and easily categorize and organize new content. What does one theme applied to different member segments and communication platforms look like in practice? Maintaining position as industry’s No. Get Started!

Communications 84

Communications Content Survey Social Media 84