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Memberexperience is the combination of all the interactions your members have with your organizationfrom the onboarding process to the way members access their benefits. Understandably, this impacts how members feel about your association. Why Create a Holistic MemberExperience?
Fri 2/21 at 11 a.m.* – A Match Made in Heaven: How Event Surveys Transform Feedback into Your Events Learn how to pair the power of event data with proven survey strategies to deliver exceptional experiences for both attendees and exhibitors. Im happy to feature it as long as its not product-centric. Fri 2/21 at 1 p.m.
However, not all associations are at the same point in their data strategy journey. Together, we’ll explore how to implement this framework, step by step, so that your organization can move forward on your data strategy journey. Are the goals measurable or are they “feeling” focused? Culture change starts at the top.
At.orgSource, we believe the key lies in mastering three essential building blocks: strategy, culture, and technology. Strategy: Charting the Course to Thrive A well-crafted strategy isnt just a planits the compass that guides your association toward sustainable success. Agility is the backbone of a future-ready strategy.
orgSource Digital Trends Survey highlights the essential strategies associations need to thrive in the coming years. At.orgSource, we specialize in helping organizations like yours leverage these strategies and prepare for the future. Track these metrics over time to adjust your strategy as needed. Our recent.
Mobile engagement strategy. Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Member workplace challenges. Why do content strategies fail —and what can you do about it?
The resulting data will help you prioritize resources and guide conversations with your leadership. Hear about the themes for 2025, such as navigating AI strategy, the impact of data management, enabling member engagement, and understanding technology debt. Workforce development. More info/register. More info/register.
For years, associations have viewed nondues revenue as a bonus, but with revenue from memberships declining and the demand for engaging memberexperiences rising, nondues revenue is now less of a bonus and more of a necessity. Your association will need to lean on a nondues strategy for sustained growth. 86 percent.
Ill add one more reason: many writers have been in your clients (or members) shoes. They truly understand your target audiences experiences and emotions. Online learning strategy. Joanna Pineda of Matrix Group International describes strategies for mitigating the membership cliff. Membership strategy. 1 CAE credit.
Digital-First Learning and Events The way professionals learn and connect has changed, requiring associations to embrace digital-first strategies that go beyond traditional conferences and in-person training. Agile Governance and Leadership Rigid governance structures can slow progress.
This course describes immediate steps and long-term strategies that will help your association attract more website traffic by improving your ranking with Google, Bing, and other search engines. They provide helpful tips for creating a 12-month training strategy so each volunteer receives the right amount of learning at their moment of need.
It covers strategy, tactics, technology, AI and more in a post, not a download. New online communities offer fresh perspectives about member meetups for associations to consider. To engage members, WorkerBee.TV Content strategy. BackPocket Agency explains why you need a content strategy and how to create one.
Join us on The A100 podcast where Kinsey Fabrizio, president of the Consumer Technology Association, shares her comprehensive leadership journey from joining the membership team to steering the organization. She also shares insights on leveraging technology for operational efficiency and enhancing memberexperiences.
It’s about creating a mindset that embraces innovation, agility, and data-driven strategies. By cultivating a culture that prioritizes digital transformation, associations can stay competitive, deliver better memberexperiences, and operate more efficiently.
Excitement, pride, gratitude—all of these emotions can stem from a positive memberexperience! So how do you improve your memberexperience? Memberexperience describes how people view, feel about, and engage with your organization’s brand. But first… Why Does MemberExperience Matter?
Drawing on insights from our recent.orgSource Digital Trends Survey , well explore how associations can move beyond resilience to embrace growth by focusing on five key pillars: strategy, culture, technology, data, and member engagement. Regularly update your strategy to reflect new trends and maintain relevance.
This blog will guide you through six essential steps to create your 2025 roadmap to excellence, equipping your association with the tools and strategies needed for resilience, innovation, and long-term success. A well-defined, member-focused vision provides a foundation that aligns your team and inspires progress.
Digital Strategy is Critical, but Many Lack a Plan Our survey revealed a crucial disconnect: 63% of associations recognize the importance of a digital strategy, yet an equal percentage admitted they do not have a formal strategy in place. Key Findings: The State of Digital Transformation 1. This presents a missed opportunity.
He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Because skills are the new workforce currency , associations must focus on designing and delivering what members need: digital badges, certificates, and hands-on learning programs. Memberexperience.
The key is being deliberate about the types of prospects you’re trying to reach and processes you’re using to try to convert them into new members. Target new audiences – We focus on memberexperience, satisfaction, and retention, but what about the more tangential groups we touch as an organization?
By identifying and strengthening key areas like strategy, culture, technology, data, and member engagement, associations can create a resilient framework to navigate disruption and achieve sustained success. Strategy: Is Your Association Future-Focused? Strategy: Is Your Association Future-Focused?
TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. Host: American Marketing Association Speaker: Tori Cipollone, Senior Platform Experience Manager, MNTN Tue 4/30 at 11 a.m. – Association trends. Google’s been at it again. Engagement scoring.
It can also help you identify which programs are resonating with members and which need improvement. With the right tools and analytic insights at your fingertips, you can make data-informed decisions about content creation, marketing strategies, event planning, and more.
Instead, you need to align your new online community with the mission and priorities of your association's leadership. Looking to personalize and target your email communications strategy to different member segments? Member-generated content shows your thought leadership and appeals to new members.
Creating a virtual learning experience that can replicate the benefits of in-person instruction will become a more pressing priority for education professionals. Hear three examples of how our customers have addressed this very challenge using practical, cost-effective strategies. More info/register. Host: Omnipress.
Johnson II, CMP DES, Chief Diversity Officer & Director of Event Strategy, Talley Management Group Inc. Join us as we break down the differences between both processes, and the strategy and technology that fuels both efforts and learn how to identify what association marketers need to focus on. Tue 5/11 at 1 p.m. Wed 5/12 at 1 p.m.
The possibilities for hybrid events are literally endless, and our resident event experts are ready to share their top 30 ideas rapid-fire style for how you can think differently about your strategy in 2021 and beyond. Presenters: Genevieve Borello (Moderator), CAE, Senior Manager, Member Engagement, ACTFL. 1 CMP credit. Host: PCMA.
Nonprofit Management Series: Lesson from Organizational Strategies for Personal Growth Nonprofits and trade groups develop strategies to manage transition, solicit feedback from their community or members, and reassess priorities in response to outside trends. More info/register. 1 CAE credit. . 1 CAE credit.
Personalized Member Engagement AI enables associations to create personalized memberexperiences that can dramatically improve satisfaction and retention. By analyzing member data—such as past interactions, preferences, and behaviors—AI tools can offer tailored recommendations, content, and services to individual members.
How Associations Can Future-Proof Themselves To avoid becoming the next AOL, associations should: Invest in Digital Transformation : Embrace tools like AI to improve memberexperiences and streamline operations. Focus on Personalized Engagement : Use data to tailor content and interactions to individual members needs.
I just read a new paper— The New Association Tech Ecosystem: Powering MemberExperiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon. Association technology and analytics. More info/register.
It’s scary to think what might happen to chapters if they can’t find enough members to lead them. Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. Leadership development for young members. More info/register.
. – Developing a Business Mindset for Nonprofits To increase your organization’s impact and further your mission, it might be time to adopt outside-the-box thinking and develop new strategies to catapult you forward. Member Engagement is an Art and a Science. 1 CAE credit. . 1 CMP credit. . More info/register. 1 CAE credit.
Enhancing Member Engagement Upskilling your workforce isn’t just about operations—it’s about providing better value to your members. AI and digital tools allow associations to personalize memberexperiences and engage them in more meaningful ways. Leverage automation to streamline member communication.
Heres a roadmap to help associations integrate AI into their member engagement strategy: Identify Objectives : Define which aspects of engagement need improvement, such as retention or event participation. Some associations have already seen success by incorporating AI into their strategies.
MemberSuite shares nine strategies for preventing volunteer burnout so you can keep your leaders in office and your pipeline full. Supplier members. Content is key to marketing and sales success across the entire member lifecycle from prospect to paying member to actively engaged volunteer and leader. Volunteer fatigue.
The insights from our survey offer a roadmap for aligning strategy, culture, and technology to stay resilient and agile in a rapidly changing environment. How to Prepare for 2025 : Experiment with Video Content : Create short videos for social media, event promotions, and educational snippets to captivate your audience.
WBT Systems describes how associations can support women professionals by providing professional development, leadership training and networking opportunities, and educating employers about eliminating workplace challenges. Member onboarding. Thank goodness, many associations are rethinking new member onboarding.
Recently, there has been a rise in for-profit organizations building “community” as part of their business strategy. 4 b est practice strategies to keep up with the for-profit competition Now more than ever, it’s vital your association shares the value of your membership. Has your association experienced this latest trend?
Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Presenters: Susan Robertson, CAE, president and CEO, ASAE: The Center for Association Leadership. More info/register.
Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? Do you need to reimagine how to partner with your association’s chapters and member/special interest groups? I’m happy to feature it as long as it’s not too product-centric.
But introducing a key member benefit like mentorship can help you engage your members throughout their member journey and increase renewals. Get Buy-In from Leadership. Get Buy-In from Leadership. We've got five tips to help you be successful in starting a mentoring program. Create a Framework.
It covers virtual event strategy and technology, including a list of platforms for different purposes. Virtual learning strategies. MemberSuite suggests several strategies for designing a more effective and memorable virtual learning experience. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.
His insight should help you improve the subscriber experience at your organization. They describe strategies for applying game mechanics to influence attendee behavior, including the incentives and technology that will help you achieve event goals. We need a new roadmap to engage members now and in the future. Sponsorships.
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