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This years winners achieved excellence across categories like Advocacy, Media Relations, Content Strategy, Thought Leadership, Member Engagement, Event Promotion, Internal Communications and Public Awareness. The 2024 A100 CommImpact Awards honor associations raising the bar in communications and engagement.
Many communicators overvalue the importance of pressreleases. Yes, a pressrelease is an important part of your nonprofit’s media relations toolbox. Instead, the release should be thought of as a supplementary piece — something you use to provide critical supporting information.
The Nurses Action Society, announced November 13 , is “designed to empower the association’s members to engage with federal officials and advance the public policy priorities of the nursing profession,” according to a pressrelease.
Give New Life to Your PressRelease. With the rise of social media, some pundits have declared the pressrelease dead. Others say that’s an extreme view; a good release still plays an important role. Is Boomer Leadership Failing Millennials? Read more…. The Power of Personal Learning Networks. Read more….
Those days are long gone, but the pressrelease has replaced these announcements. A well-crafted pressrelease proclaims the value of your upcoming event, helping you promote the occasion and even attract attendees and media attention. What is an Event PressRelease? Headline Start with your headline.
Think Like a Reporter: How to Make Your PressRelease Enticing Using examples from nationally award-winning campaigns, learn how to find story angles that your pressrelease readers will love and that editors won’t want to pass up. Host: Profound Leadership Speaker: Edward R. More info/register. More info/register.
A pressrelease from the American Beverage Institute (ABI) , admittedly a biased onlooker, provides some ugly numbers – a decline in revenue and spending on community programs, while salaries increased. Tagged: Cause , Leadership , Nonprofits. ABI and MADD will always battle, but the numbers don’t lie, nor, I assume does Ms.
As quoted in our pressrelease, “this significant addition makes YourMembership the leading engagement platform for organizations, delivering upon their mission of helping associations, organizations, publishers and other companies succeed by improving personalized user interactions across the web, social and mobile channels.”.
Check out our official announcement in this pressrelease. He is part of this long-term plan to expand our leadership team and continue our focus on driving growth, scaling operations, and delivering a premier customer experience. The Right Combination for Success: People and Structure.
OnWrd & UpWrd’s latest open mic Q&A, “Beyond Content: AI Strategies to Boost Your Association’s PR Efforts,” shared actionable takeaways and 10 prompts you can use for both better optimizing your pressreleases for SEO and leveraging AI for predictive analytics.
By Saturday it had a beta version up and running, and by Monday had refined it to the point where it could share the site on social media and through a pressrelease. Clarity and ease of use were the watchwords for Jeremy Minnick, CEO of Cedar Custom Software Solutions, which helped develop the site for AAGLA.
Announced at the Generation Equality Forum convened by UN Women and co-hosted by the governments of Mexico and France, the Gates Foundation's commitment will focus on three areas: women's economic empowerment, health and family planning, and leadership. We must seize this moment to build a better, more equal future.".
Tactic #4: Driving Engagement Through Thought Leadership. Thought leadership is simply positioning yourself, or your organization, as a voice of knowledge and expertise in the marketplace of ideas. This is the goal of your online thought leadership activity.
When Sheri Jacobs of Avenue M polled association professionals, she learned they struggle with prioritizing innovation because of limited time, risk aversion, and lack of leadership support. Peterson, Tenenbaum Law Group PLLC Are pressreleases still relevant? Post-event attendee engagement. build ships? 1 CAE credit.
"We are creating a path of opportunity for our associates to grow their careers at Walmart, so they can continue to build better lives for themselves and their families," said Lorraine Stomski, Walmart's senior vice president of learning and leadership. Walmart pressrelease 07/27/2021.
Serving as the founding director of IRIS, I will work to foster a deeper integration of independent content creators with movement leadership and establish a much needed learning space for philanthropy and field stakeholders focused on twenty-first-century narrative and storytelling approaches."
Skills training and development programs help provide people with the tools and resources they need to succeed in our economy,” Klobuchar said in a pressrelease. “By Every high school student in America needs to know that you don’t necessarily have to go to college to have a great career,” Braun said in a pressrelease. “By
As a new member of the agency’s internal communications team, I was asked to write a pressrelease to circulate immediately, and I did just that. Writing the pressrelease without her input or consent was like calling her baby ugly. Pressrelease, media release. Tomato, tomatoe.
News Writing News writing is straightforward, factual writing found in pressreleases, reports, and blogs. Thought Leadership Thought leadership writing includes authoritative and opinionated content that positions the person or organization as an expert and leader. What’s Most Important?
But a recently released report—“ Divergent Views/Common Ground: The Leadership Perspectives of C-Suite Executives and Millennial Leaders ” [PDF]—from The Conference Board, Development Dimensions International, and RW2 Enterprises does just this. Fewer researchers have tackled the topic of millennials as leaders.
With more than 2,500 subscription box companies launched in the past three years alone, a new organization, the Subscription Trade Association (SUBTA), has emerged with the aim to provide the industry with knowledge, leadership, and resources.
The National Association of Black Journalists and the Poynter Institute have pooled their resources and expertise to launch a tuition-free leadership program to help improve diversity in the digital journalism space. More diverse leadership ultimately means more diverse staffs, content and audiences.”
Experts who invest time in marketing their expertise, for example, by writing thought leadership articles, see those results. Thought leadership writing is one of the seven writing styles that all nonprofit communicators should master. Is Thought Leadership the Right Strategy for Your Nonprofit? Check out their great resources.
United Aerial Firefighters Association Launch: February 2023 Leadership: John Gould, President Website: [link] It’s probably long past due that this organization start,” John Gould, UAFA president and CEO of 10 Tanker Air Carrier, told Aviation Week. “The wildfire aviation business is a pretty big part of [the wildfire industry] in the U.S.—that’s
This week we have some good news, problems with leadership, how to use video to market your org, some social media scheduling tips, and more. Do you know The Problem with Know-it-All Nonprofit Leadership ? May 19: Relevant PressReleases: How to Get Attention in a Crowded News Cycle with Antionette Kerr.
And the organization benefits too by developing employees’ leadership potential. Dunn, Sesame Workshop’s president and CEO, in a pressrelease. “When you pay for people’s education, people think you care about them and their success in the organization,” she writes.
“The under-representation and under-utilization of female talent is both a critical business issue and a hindrance to the development of world class cybersecurity organizations and resilient companies, as well as the overall safety and protection of our country,” EWF Executive Director Lynn Terwoerds said in a pressrelease.
How do you get your colleagues and leadership to understand this? How would you adjust a traditional pressrelease approach to be more effective and impactful? Our communications people try to shorten it up, but they will be overridden by our ED who is also an advocacy expert. Write it directly in the voice of the executive.
The intention is that every woman in our industry that has a desire to be in a leadership role or wants to progress their career, [can have] a connection, [have] a community of people that they can partner with to do that with,” said Lindsey Rainwater, a consultant and WIFA founder and president.
Chamber Leadership Forums – Are you active in your local chamber of commerce? Our chamber even has a Non-Profit Leadership Forum ; it was especially valuable for me to learn more about the good things happening with non-profits right in my own backyard! gettin’ the picture? A few sharable blog posts for me in the next few months -YEA!
According to an AREAA pressrelease, the goal of the alliance is to “ focus on advancing sustainable homeownership , especially with first-time homebuyers and low to moderate-income Asian American Native Hawaiian and Pacific Islander (AANHPI) communities.”
“Practicing mindfulness can strengthen awareness of how our experiences and historical choices drive our present moment actions and decisions,” eMindful Chief Digital Officer Zev Suissa said in a pressrelease.
“There is no shortage of paints and coatings expertise in our region of the world, and MEPCA will play an instrumental role in taking forward our future success,” said Abubaker Sheibani, the inaugural chairman of MEPCA, in a pressrelease announcing the group’s launch. Early work.
Co-workers who can’t meet a communications deadline, but think you’re incompetent because you won’t instantly whip up a flyer/pressrelease/Facebook post on their thing, on the spot. Stop waiting for your executive director or board to provide leadership on marketing and communications. right through you.
People tend to have a poor reaction to the language of pressreleases.” The post Social Media Roundup: A Glaring Example of Leadership Disparity appeared first on Associations Now.' . “Write in your natural voice to build trust with the recipient. ” (ht @JuandJo_ ). What links have you been sharing today?
Leadership. The one in which any sensible approach to Social Security or Medicare reform is doomed before it can even put a pressrelease together? Labels: Generations , Leadership. He blogs regularly on leadership issues, thinks too much about the books he reads, and is the author of several works of fiction.
leadership and competitiveness in the global market, as other countries meet and surpass our technological expertise,” Eaton said in a pressrelease. “In The tour serves as another messaging channel for the foundation to bolster the tech industry and bring in a new workforce through discussions with parents and their children.
Associations offer online communities for any number of reasons, including networking and information sharing, education, and leadership support. A new online community from the American Parkinson Disease Association provides informational and emotional support for patients and their caretakers.
According to a pressrelease, AARP will select 25 finalists from submissions, which will then be voted on by the general public; the winner will receive $50,000. Abel’s post became a phenomenon, prompting outreach from AARP leadership and a contract with the association to promote its benefits on social media.
The legislation will reach a broader and more diverse group than just the 50 percent of Americans who attend college,” said Mary Kate Cunningham, CAE, ASAE’s vice president for public policy, in a pressrelease.
AHLA President and CEO Katherine Lugar noted in the pressrelease that the hotel industry has remained focused on the waste issue over the years—with the current collaboration just the latest example.
I also sometimes call this the “insider” blog because much of the storytelling is about what happens behind the scenes, including the little victories and struggles along the way that may not be pressrelease worthy, but still shed light on the realities of your work. The CEO/ED Blog.
National Black Brewers Association Launch: May 2023 Leadership: Kevin Asato, Executive Director Website: [link] However, a group of Black entrepreneurs are determined to change this dynamic. The craft brewing business accounts for nearly a quarter of the $120 billion beer industry revenue in the U.S. Early work.
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