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Strategies for Enhancing Your Career Center’s Visibility and Boosting Revenue During an In-Person Event

Association Adviser

They serve as catalysts for strengthening your community, enhancing brand recognition, facilitating networking opportunities, establishing thought leadership, and generating revenue.

Revenue 158
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Thinking Outside the Traditional Non-Dues Revenue Box

Association Analytics

If you’re like most associations, it’s likely that your member dues have been in decline and that means you’ve got to look at other ways to make up for that difference, Diversifying revenue streams is key to long-term success, but your association doesn’t need to look far for solutions.

Revenue 169
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11 Elements of a Winning Member Engagement Strategy

Higher Logic

Achieving great engagement requires a commitment to a great member engagement strategy. Why is a Member Engagement Strategy So Important? And the first step to improving member engagement is creating a winning member engagement strategy. How Do You Create an Effective Member Engagement Strategy?

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Building a Future-Proofing Strategy – How to Diversify Your Non-Dues Revenue Part 2

Association Adviser

Byline: David Freeman & David Butler Building a Future-Proofing Strategy – How to Diversify Your Non-Dues Revenue Part 2 We can’t predict the future, but we can prepare for it. Diversifying your non-dues revenue (NDR) sources. […]. One of the best ways to future-proof?

Revenue 141
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Association Brain Food Weekly: 5.15.20

Reid All About it

They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Chapter sponsorships.

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Association Brain Food: 9.13.24

Reid All About it

James Young at Product Community shares ten revenue-generating product ideas. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Here’s more advice on building a culture of learning and experimentation from Adam Grant at Strategy+Business.

LMS 270
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Association Brain Food Weekly: 5.22.20

Reid All About it

Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. The goals they discuss are thought leadership, meeting leads and decision-makers, product showcasing and brand awareness. Joe Post, Vice President Strategy, Adage Technologies.