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Nondues revenue isnt new, but associations need for that revenue is. For years, associations have viewed nondues revenue as a bonus, but with revenue from memberships declining and the demand for engaging member experiences rising, nondues revenue is now less of a bonus and more of a necessity. 86 percent.
When was the last time your association evaluated its pricing strategy? Regular pricing reviews will keep your association ahead of competitors, alert you to missing revenue opportunities, and ensure you dont lose relevance with your members. If your associations pricing stays stagnant, you risk losing relevance and revenue.
Mobile engagement strategy. Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Education revenue. Why do content strategies fail —and what can you do about it? Coincidence?
Impexium dives deep into proven strategies for membership renewals. The latest research report from Halmyre Strategies describes emerging challenges as a new generation enters the workforce : burnout, retention, customer demands, declining value of credentials, and changing roles. Membership renewals. Next-gen workplace challenges.
How well does your membership strategy and marketing align with her assertion? Lead Marvels helps you make a case for a new revenue stream at your associationsponsored content. exam preparations, eligibility, exam content outline, study strategies, practice questions, tips and advice, etc.) AIs impact. Sponsored content.
If you’re an association professional who is responsible for business development, exhibitor sales, non-dues revenue programs, or any other revenue growth roles outside of membership sales, please complete this survey , which should take less than ten minutes of your time. AMS selection. Association finances. 1 CAE credit.
OpenWater shares proven strategies for recruiting judges for an association awards program , even if members say theyre too busy. MGI offers strategies to increase renewals , based on 40 years of membership marketing experience and over a decade of surveying associations for their membership benchmark report. Recruiting awards judges.
Snapsight explains how to use AI tools to turn session content into resources that generate revenue and engagement. exam preparations, eligibility, exam content outline, study strategies, practice questions, tips and advice, etc.) No doubt, youll recognize a lot of these ugh-ly phrases. How did AI learn them? From all of us!
This course describes immediate steps and long-term strategies that will help your association attract more website traffic by improving your ranking with Google, Bing, and other search engines. They provide helpful tips for creating a 12-month training strategy so each volunteer receives the right amount of learning at their moment of need.
Fri 2/21 at 11 a.m.* – A Match Made in Heaven: How Event Surveys Transform Feedback into Your Events Learn how to pair the power of event data with proven survey strategies to deliver exceptional experiences for both attendees and exhibitors. Host: UST Education Speaker: Austin Campbell, Leadership Doctor Tue 2/25 at 12 p.m.
The resulting data will help you prioritize resources and guide conversations with your leadership. Hear about the themes for 2025, such as navigating AI strategy, the impact of data management, enabling member engagement, and understanding technology debt. Workforce development. More info/register. Host: re:Members Tue 3/4 at 12 p.m.
They describe revenue-sharing models and offer tips for ensuring a profitable, equitable and peaceful partnership. Mariner Management & Marketing describes three strategies to help staff liaisons lay the foundation for a strong partnership with committee leaders. Awards program. Staff committee liaison. Yeah, me neither.
They serve as catalysts for strengthening your community, enhancing brand recognition, facilitating networking opportunities, establishing thought leadership, and generating revenue.
I’m honored to be included with 39 of my very smart association peers in this FREE annual publication, packed with advice designed to help associations worldwide get ready for what’s next in an environment of ever-accelerating change.
Learning revenue. Nimbles AI success kit includes four useful resources: two 30-minute webinar recordings about AI for associations , plus an introduction to AI for associations and a guide to developing an AI strategy. Makes sense to me! Member service. More info/register. Mon 4/14 at 8 a.m. More info/register.
If you’re like most associations, it’s likely that your member dues have been in decline and that means you’ve got to look at other ways to make up for that difference, Diversifying revenue streams is key to long-term success, but your association doesn’t need to look far for solutions.
In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. It covers strategy, tactics, technology, AI and more in a post, not a download. Content strategy. Luke Burgis [A revealing one to ponder.]
To remain competitive and continue its advocacy work effectively, 340B Health needed a new approach to leadership, governance, and operational agility key principles of Association 4.0 Launched ideation workshops to brainstorm revenue diversification strategies. This uncertainty made long-term strategic planning challenging.
Achieving great engagement requires a commitment to a great member engagement strategy. Why is a Member Engagement Strategy So Important? And the first step to improving member engagement is creating a winning member engagement strategy. How Do You Create an Effective Member Engagement Strategy?
Embrace Digital Transformation What We Learned Technology is no longer just a toolit must be embedded into an associations core strategy. From AI-driven personalization to cloud-based management systems , digital transformation enhances efficiency, engagement, and revenue opportunities.
Byline: David Freeman & David Butler Building a Future-Proofing Strategy – How to Diversify Your Non-Dues Revenue Part 2 We can’t predict the future, but we can prepare for it. Diversifying your non-dues revenue (NDR) sources. […]. One of the best ways to future-proof?
James Young at Product Community shares ten revenue-generating product ideas. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Here’s more advice on building a culture of learning and experimentation from Adam Grant at Strategy+Business.
They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Chapter sponsorships.
Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. The goals they discuss are thought leadership, meeting leads and decision-makers, product showcasing and brand awareness. Joe Post, Vice President Strategy, Adage Technologies.
They’re reporting on a non-dues revenue generating idea from the recent Non-Dues-A-Palooza ideation session: educational coaches who help professionals map out a professional development plan and guide them into your association’s education and credentialing programs. Presenters: Bill Zimmer, Vice President of Strategy, 360 Live Media.
This opportunity is for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and other stakeholders, to come together in a free-flowing environment to share their lunchtime and discuss, this month, member engagement scoring. [Note from DR: I’ll see you there!]. Tue 12/3 at 12 p.m.
– Revenue Success from Scratch: One Association’s Story. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. Even with the right budgets and resources to fund a hybrid event strategy, many organizers feel unsure where to start. Host: Professionals for Association Revenue.
Matchbox Virtual Media asks for your participation in a survey that explores how the use of online experiences by associations for membership engagement, education, revenue growth, and other purposes has evolved in recent times. Leadership & Learning: The Best Leaders Ask the Best Questions: Because Who Needs All the Answers Anyway?
Fíonta shares eleven effective marketing strategies for boosting event attendance. In Nimble’s AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, an introduction to AI for associations and a guide to developing an AI strategy. Non-dues revenue.
Many members are struggling financially because they’ve been laid off, had their budget cut, or suffered revenue losses. Association websites compete with for-profits, media, and other associations for eyeballs, mindshare and even revenue. From Virtual Events to Real Revenue. Affordable membership. Chapter bright spots.
Its a bold questionbut its the one association leaders must ask themselves today: Are we writing our own case study in innovation, or are we inching toward irrelevance while clinging to yesterdays strategies? Engagement drops, relevance wanes, and by the time leadership realizes whats happening, the gap feels too wide to cross.
Online learning strategy. D2L explains what you need to know to build and implement a strong strategy for your online learning initiatives , including success criteria, communication plan, and much more. Non-dues revenue. If you’re a podcast listener, check out Association RevUP from Professionals for Association Revenue.
– Event Marketing Strategies for Virtual and Hybrid Events. As virtual and hybrid events become the new normal, examine the best practices for event marketing and engagement strategies. Learn how virtual events can be part of a meaningful data-driven content strategy. Tue 8/4 at 12 p.m. 1 CMP credit. More info/register.
The importance of revenue diversification was made painfully obvious during the pandemic. Associations that relied too heavily on one revenue source, like the annual meeting or membership dues, had a tough time. Revenue diversification is an essential strategy for achieving the financial stability needed to drive your mission forward.
Bart and I discussed challenges and strategies within the association industry, including membership management, revenue generation, and non-traditional fundraising methods, with an emphasis on practical solutions, critical thinking, and asking tough questions to drive meaningful change.
On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. They identify six common mobile engagement strategies and share tactics for implementing them.
Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape.
Pandemic engagement strategies. MemberSuite identifies five strategies for engaging members during this next phase of the pandemic crisis : content, education, community, volunteering and causes. Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset.
Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. Association strategies. They suggest seven strategies that will position your association to deliver value , and preserve and strengthen member and customer engagement and loyalty. Quick hits.
WBT Systems describes how associations can support women professionals by providing professional development, leadership training and networking opportunities, and educating employers about eliminating workplace challenges. Sponsorship strategy. Non-dues revenue. Quick hits Can AI write thought leadership content for you?
However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. Delegate tasks across leadership. Non-dues revenue capabilities: Offset the cost of purchasing your AMS by choosing one that allows you to collect non-dues revenue through it.
Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Lori Ely, Chief Revenue Officer, Results Direct | RD Mobile. Presenters: Susan Robertson, CAE, president and CEO, ASAE: The Center for Association Leadership. – Sales Survival Strategies Amidst COVID-19. More info/register. Mon 4/13 at 1 p.m.
In todays technology-driven world, associations that fail to modernize risk losing relevance, members, and revenue. Meeting evolving member expectations and staying competitive requires a commitment to embedding technology into every aspect of your organizations strategy. Stronger Security: Protect member data and build trust.
Jay Younger, FASAE, McKinley Advisors That environment of urgency is one reason why ASAE recently established the Association Governance Institute, which is supporting educational programs like the Governance + Strategy Forum , which is designed to get into governance complexity beyond nuts-and-bolts duties and responsibilities.
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