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Snapsight explains how to use AI tools to turn session content into resources that generate revenue and engagement. exam preparations, eligibility, exam content outline, study strategies, practice questions, tips and advice, etc.) How did AI learn them? From all of us! Event content repurposing. Hear about proposed 2025 U.S.
O pport unity for new and increased digital revenue streams still lies ahead even if your face-to-face meeting is cancelled or is smaller in attendance. . Create a Library of Content . The easiest way to start building up your library of content is recording your live virtual events. Virtual Events . How Do I Price It? .
If you’re like most associations, it’s likely that your member dues have been in decline and that means you’ve got to look at other ways to make up for that difference, Diversifying revenue streams is key to long-term success, but your association doesn’t need to look far for solutions.
However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. From creating processes for handling your association’s most valuable asset (your data) to delegating tasks to maintain an organized strategy, this guide covers it all. Let’s dive in!
Put on a Great Virtual Conference with These 6 Strategies. In terms of how to promote registration, you can proceed as if it’s a live event, but use strategy around content. Ask the speakers to share additional resources in the resource library that complement their presentation. Let’s refocus together. Don’t have a community?
Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. How have event strategies changed in the last 45 days and what does the future hold?
James Young at Product Community shares ten revenue-generating product ideas. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Here’s more advice on building a culture of learning and experimentation from Adam Grant at Strategy+Business.
Non-dues revenue. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. PAR presenters will reflect on their year and share ideas for revenue performance in 2024 and beyond.
Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. For $40/year, you can add your cookbooks to your EYB online library and quickly find a recipe you already own. Leave with tools you can use today to build a strategy that best fits your organization.
They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and much more. Ali Zamanian at Position describes three website strategies that will help you sync up “with the attitudes, behaviors, desires, and values of your association’s next generation.”
While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.
The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement. The solution?
That’s why having multiple member retention strategies in place is a must! In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Engage your members.
Provide a Valuable Library of Resources to Educate + Engage Members. By creating a library of resources filled with exclusive information and discussions your community members need to be successful, your members will log in more often and stay up to date on the latest offline events.
They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries and more. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. At Locus, Cory Doctorow says, “Of course AI is a bubble.” Member mobile app.
Lowell Aplebaum and his team at Vista Cova published an excellent report on strategies and practices to prepare your board for effective governance. The appendix includes an extensive library of board training resources from 25 associations. Tony Rossell of Marketing General Inc. Workplace challenges. More info/register.
GrowthZone shares strategies for selling your board (or boss) on the need for a new AMS. They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and more. Host: Professionals for Association Revenue Wed 11/8 at 12 p.m. Board buy-in on tech.
Mark Lowry at Association Analytics shares helpful member retention strategies. The Data Bunch will cover must-have insights and strategies from data governance to analytics. Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. – Member retention. Zoom fatigue.
The Power of Community to Drive Business Outcomes But not only does it create this sense of belonging and connection for your customers, community done right, will drive several business outcomes, including: Revenue growth Brand support Customer advocacy Increased retention How?
Are you creating new eLearning courses to provide value to members and bring in revenue for your association’s learning business? But, pricing them too low will prevent your team from making any meaningful revenue. Pricing Strategy for Training Courses: Subscription vs. One-Time Fee. Where is the middle ground?
When you create a library of resources filled with the exclusive information and discussions your community members need to be successful, it inspires your members to log in more frequently and stay up to date on the latest offline events. It’s also a great way to determine your pain points when addressing your association’s event strategy.
It can be costly, time-consuming, and overwhelming to develop a content strategy from scratch. Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. Check out these sixteen strategies to repurpose your content: 1.
It covers virtual event strategy and technology, including a list of platforms for different purposes. Virtual learning strategies. MemberSuite suggests several strategies for designing a more effective and memorable virtual learning experience. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.
Impexium recommends five strategies for a change management framework. GrowthZone reviews the often confused elements of an association marketing plan : mission, goals, objectives, strategy, and tactics. You will get inspiration for your 2023 strategy and a greater perspective on how you can disrupt the association model.
Have a subscription strategy: why a monthly service could be a savvy play for associations. Learn four simple strategies that will help you manage these changes, and succeed as an event strategist. Learn how to build a content library, get started with an LMS, and motivate your members to join in the program. Wolcott, Quartz ).
Non-dues revenue. But Lead Marvels says lead generation remains an underutilized source for non-dues revenue. Now you can offer business development opportunities to sponsors year-round with a digital resource library that showcases curated thought-leadership content supplied by sponsors, partners, and the association itself.
Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. Get some fantastic insights and discover what you need to know to create an effective and successful marketing strategy under GDPR. More info/register. Host: WorkCast.
Sponsorship strategy. Digital resource library. A hub like this provides insight on member interests, valuable content for members, bonus ROI for exhibitors, lead generation for supplier members, and non-dues revenue. How to Create an Effective Hybrid Event Strategy. Host: Professionals for Association Revenue.
Though people once gladly paid for newspapers, books and magazines, today’s readers have a never-ending library of free content at their fingertips. . MORE: 4 trends to adopt for an effective member strategy. The post Is ‘freemium’ part of your content strategy? The internet has revolutionized the way we consume content.
Developing engagement, content, and growth strategies. If possible, choose a content creator who understands marketing strategies as well. For instance, campaigns to increase current customer sales may generate data that demonstrates how your community helps increase revenue. Moderating online community posts.
That same five percent retention increase may be able to increase revenue by up to 95 percent. With the right strategy and activities, a customer community can greatly improve your retention rates. They’ll also trickle down to increase satisfaction, revenue, and help grow your business as a whole.
Strategy as currently practiced rarely emphasizes the importance of community.” The Harvard Business Review describes how the New York Public Library involved employees from 93 branches in innovation communities —could be a good model for chapters. Gaining a Competitive Edge with Content Strategy (Washington DC).
These issues are roadblocks to your customer success team’s ultimate goal of improving customer satisfaction and growing your revenue. We can learn from negative feedback , find our customer advocates , and inform our strategy on various levels. Once customers know the library is there, they can use it as a self-service tool.
We’ve also hosted a monthly HR cohort call for companies to come together to discuss various strategies they are using to support their employees. Launched a virtual learning library of on-demand webinars and courses; began to charge for virtual multi-part courses, resulting in higher profits.
Impexium recommends five strategies for a change management framework. Read what they learned about the growth of international audiences thanks to online events—and challenges with online networking and engagement—as well as on-demand online content libraries and problems caused by the lack of integrations. Change management.
At its base, every community should maintain a strong foundation of core modules (the no-nonsense tools and features that are essential to your success, like calendars, discussion boards, directories, automation rules, and a resource library) to support its essential objectives. Objective #3 - Revenue.
Here are some digital strategy lessons we can learn from Big Cat Rescue. Does your favorite nonprofit have a TikTok strategy? According to the BCR Facebook Ad library , the advertising strategy follows best practices by testing different imagery and messages to see what resonates with potential supporters.
While this is a good instinct, the lure of repurposing recorded content as eLearning is resulting in digital libraries full of under-utilized content. Everyday Meeting Disasters: Creative Work Arounds—and Smart Planning Strategies to Save Your Event. Presenter: Kate Patay, CMPE, Chief Strategy Officer at Patay Consulting.
It can be costly, time-consuming, and overwhelming to develop a content strategy from scratch. Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. Check out these sixteen strategies to repurpose your content: 1.
Discover how the South Carolina Bar increased revenue and learner retention with Freestone LMS. On-demand content: Providing a library of on-demand videos allows your learners to study at their own pace. However, building a robust continuing legal education content library doesn’t always mean creating new material from scratch.
With digital document distribution, attendees don’t have to carry around outdated printed materials and presenters can provide access to a document library during—or after—the presentation. Do you want to offer more in-depth, engaging education, reach a broader audience, increase your revenue opportunities and obtain immediate results?
Resource library. Hello, non-dues revenue!). BONUS VALUE: Non-Dues Revenue. Plus, you can sell sponsorship of your courses for even more non-dues revenue. This could be as formal as a credentialing program, or as informal as a members-only resource for resume, cover letter and interview best practices.
An Association Advisor interview with Tamela Blalock, CAE , reveals her superpowers: member development and revenue generation. Does your association have a learning strategy? If not, you’ll want to check out this post from WBT Systems about the benefits of a learning strategy , including an integrated approach to education.
While marketing often ends there, your business and revenue opportunities extend far beyond getting customers to sign on the dotted line. Existing customers are one of the most powerful sources of revenue and even new business that you have. Providing product and company documents in file and media libraries.
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