Reid All About it

JANUARY 10, 2025

Goodbye LMS. John Leh from Talented Learning identifies 16 warning signs that signal the need to replace your LMS. Membership marketing. Tony Rossell at Marketing General Inc. reminds us that membership marketing tools have changed over the years, but effective marketing principles remain the same.

Case Study 252

Case Study Education Strategy Content 252

Reid All About it

JUNE 25, 2021

Tracy King has come to the rescue with an excellent idea: host the trade show/expo on your learning management system (LMS) —a long-lasting and sustainable solution for exhibitors, prospective customers and your association. Amanda Milligan, Content Marketing Institute ). Exhibitors. Quick hits. This is so me. Fri 6/25 at 1 p.m.

LMS 361

LMS Revenue Tips Strategy 361

Reid All About it

FEBRUARY 28, 2025

TopClass LMS describes how your association can support and enhance corporate workforce development initiatives through learning portals, skills training, credentialing programs, career pathways, and moreand suggests several reasons to prioritize these efforts. Im happy to feature it as long as its not product-centric. 1 CAE credit.

DC 258

DC Education Arlington Case Study 258

Reid All About it

JUNE 18, 2021

I’ll be happy to feature it as long as it’s not too product centric. Hear about how associations need to shift their mindset on recruiting, training and education; workforce trends that will shape the future labor market; and why retaining employees is more important than ever?. More info/register. More info/register. Host: ASAE.

LMS 369

LMS Certificate America Committee 369

WBT Systems

FEBRUARY 21, 2018

Presentation of 2018 eLearning AWARD for LMS. The 2018 eLearning AWARD in the category for ‘Learning Management System’ (LMS) has been awarded to the project partners WBT Systems and Miele & Cie. KG for the successful implementation of TopClass LMS and its integration into an enterprise-wide infrastructure worldwide.

LMS 150

LMS System Learning Management System Blended Learning 150

Reid All About it

NOVEMBER 15, 2024

TopClass LMS explains why, instead of competing, associations should partner with their chapters to design and/or deliver online education programs. Mariner Management & Marketing describes three strategies to help staff liaisons lay the foundation for a strong partnership with committee leaders. Staff committee liaison.

Certificate 264

Certificate Committee Education DC 264

Higher Logic

MARCH 27, 2019

To provide its members with access to the education and training they needed in a useable, relevant way, AGMA invested in Higher Logic’s Learning Management System (LMS). This is an amazing product. With an integrated LMS and community, the association has been able to bring the industry and its members together.

Learning Management System 244

Learning Management System Case Study System LMS 244

Blue Sky eLearn

MAY 4, 2020

So, beyond your standard questions about event schedule and production cost, what are the other most important questions to ask a virtual events vendor as you investigate their services? For this kind of strategy, you need a learning management system (LMS). How large is your virtual events support and production teams?

LMS 282

LMS Price Learning Management System Case Study 282

Reid All About it

SEPTEMBER 13, 2024

Product ideas. James Young at Product Community shares ten revenue-generating product ideas. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Association marketing. Innovation culture. How Well Do You Know Your Members?

LMS 270

LMS Revenue Certificate Content 270

Blue Sky eLearn

FEBRUARY 4, 2020

Manage registration, marketing efforts, and product add-on revenue all through your main database. Consider another valuable tool in your association’s toolbox: your association learning management software (LMS). Email marketing software. Online learning management technology (your LMS). Let’s look at an example.

Organization 270

Organization LMS Software Social Media 270

Reid All About it

MARCH 19, 2021

I’ll be happy to feature it as long as it’s not too product centric. Tune in and learn about what virtual event platform options are in the market and why one may be a better fit than another for you. Come away with tools you can use to transform your business’ marketing outreach and learn tips on branding yourselves or your business.

LMS 370

LMS Nashville Strategy Video 370

Blue Sky eLearn

SEPTEMBER 23, 2021

Our flagship product, Path LMS , was born, and the exciting world of eLearning evolved around us. Since then, we’ve built and grown Path LMS, adapting and innovating based on what’s going on in the industry and feedback from our clients. The whirlwind of 2020: Who saw that coming?! About the Author.

LMS 296

LMS Content Conference Technology 296

Reid All About it

SEPTEMBER 20, 2024

TopClass LMS describes marketing messages that persuade members to become learners and elements of online education programs that stoke the intrinsic motivation of learners. labor markets won’t meet future workforce needs. I’m happy to feature it as long as it’s not too product-centric. Motivation to learn. Microlearning.

LMS 264

LMS Revenue Certificate Content 264

WBT Systems

JULY 11, 2017

When digital entrepreneurs—those who make their living selling online products and services—see a need in their market, they design a revenue-generating online course to meet that need. They also use online course marketing tactics that help them become millionaires in the process. Test a minimum viable product (MVP).

Course 186

Course Marketing eBook Education 186

Blue Sky eLearn

OCTOBER 11, 2017

You can’t launch an empty LMS! After you and your LMS have spent some time together, or after you’ve gotten feedback on your first few offerings, you can start introducing new types of learning experiences. You’ll have dreams about your online content and LMS (at least I did!), Have fun with your products.

Tips 215

Tips LMS Mooc Social Media 215

WBT Systems

AUGUST 29, 2017

Your association can leverage the power of social proof when marketing your online learning programs. Social proof is the driver behind the growth of influencer marketing campaigns on Instagram and other digital platforms. Influencer marketing on Instagram alone is now a billion dollar industry. Add them to your course catalog.

Marketing 192

Marketing How To Course Discount 192

YourMembership

FEBRUARY 16, 2017

The following is a guest blog article originally published by Jeff Cobb of Tagoras, a leading expert in strategy, learning, marketing and technology to organizations in the business of lifelong learning. The is the final installment of a three-part series. For a refresher, here’s Part 1 and Part 2.

LMS 199

LMS Technology Strategy Marketing 199

WBT Systems

MAY 10, 2018

Learn from successful corporate market strategies! Develop effective pricing and marketing strategies. A fiercely independent LMS selection consultant and blogger, John helps organizations develop technology strategies that support learning initiatives – primarily for the extended enterprise.

Strategy 150

Strategy How To Marketing LMS 150

Reid All About it

MARCH 12, 2021

I’ll be happy to feature it as long as it’s not too product centric. Learn how to produce a high quality live-stream on a budget, how to scale it up for larger organizations and what to know going into planning a virtual event so you are more knowledgeable if/when selecting a video production partner. Fri 3/12 at 10 a.m.* 1 CAE credit.

Nashville 370

Nashville LMS Recruiting Recruitment 370

Reid All About it

SEPTEMBER 11, 2020

LMS/CRM integration. The folks at Fíonta do too, which is why they say integrating Salesforce (or any CRM/AMS) with a learning management system (LMS) should be on your association’s to-do list. I’ll be happy to feature it as long as it’s not too product-centric. LMS Demo Day. Mon 9/14 from 8:45 a.m. to 4 p.m. –

LMS 329

LMS Montana Revenue Conference 329

WBT Systems

AUGUST 15, 2017

An effective online learning marketing plan has three phases. The three E’s of marketing educational programs will help you succeed with each of these three phases of marketing. Expeditionary Marketing. Colleges and universities have also identified the lifelong learning market as a promising source of new revenue.

Education 155

Education Marketing Class Mooc 155

Higher Logic

MAY 20, 2020

To supplement the webinars, provide additional online courses and certifications through a Learning Management System (LMS) and boost your non-dues revenue even more. Check out the Ultimate Guide to Marketing Automation, available below. For a sponsored webinar, you don’t have to talk just about the product or service they provide.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

Forj

DECEMBER 19, 2018

Through a learning management system (LMS). But like everything else, not all association LMS platforms are created equal. Below are the seven essential features that associations should look for when selecting an LMS. Selecting a software vendor is easy, but it’s looking at the product they’re selling that can get tricky.

LMS 89

LMS Learning Management System Analysis Certificate 89

Reid All About it

JANUARY 10, 2020

That’s why I like the “most popular posts of the past year” posts that come out this time of year, like this one from AMS provider MemberSuite and this one from LMS provider WBT Systems. Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Elise Dopson, Databox ).

LMS 243

LMS Software Chicago Washington 243

WBT Systems

APRIL 25, 2017

Existing Technology: Between learning management systems (LMS), association management systems (AMSs) and social media, many associations have a robust technology ecosystem in place to support rapidly changing skills-based training and digital badges. The learning community has been seeking a serious use for LMS gamification.

LMS 253

LMS Certificate Library Education 253

Reid All About it

AUGUST 9, 2024

Benchmarking reports are also an effective content marketing tactic for associations and industry partners. Seeing the encroachment of AI into the arts, communication, and marketing, Mark Schaefer reminds us of the “ durability of human creativity ” and “emotional connection to actual people.” AI vs humans. More info/register.

Cleveland 270

Cleveland LMS Press Release Content 270

Reid All About it

MAY 22, 2020

Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. The goals they discuss are thought leadership, meeting leads and decision-makers, product showcasing and brand awareness. Virtual event sponsors/exhibitors. Fri 5/22 at 1 p.m.

Certificate 369

Certificate Revenue Conference North Carolina 369

Association Success

DECEMBER 29, 2020

As companies scramble to find resources to meet their needs, a Learning Management System (LMS) is a foundational tool used for learning content, employee training, and selling digital products. But it has also offered the unprecedented opportunity to create a new product line. How will you be using your LMS?

LMS 88

LMS Price Learning Management System Blended Learning 88

WBT Systems

MAY 30, 2017

Keep up a continual discussion about the necessity for lifelong learning in your communications and marketing. In the promotional copy for every learning event or product you offer, focus on the impact it will make on the student. Unfriendly LMS. Don’t let your LMS test your members’ online patience level.

LMS 198

LMS Class Learning Management System Education 198

WBT Systems

AUGUST 1, 2017

How to Use Your LMS for Flipped Learning. Your association can introduce members to your learning management system (LMS) and online learning programs by offering a flipped learning experience in conjunction with some of your conference workshops and sessions. Use your LMS to track completion of the work.

Education 225

Education Conference LMS Course 225

Reid All About it

OCTOBER 9, 2020

Luring members/customers to your LMS. WBT Systems says, “The LMS is the workhorse for the professional development team, but it has many more uses beyond hosting online courses.” They share ten ways to encourage members and prospective customers to browse through the educational programs you offer via your LMS. Host: Zoom.

Utah 370

Utah LMS Conference Tips 370

Reid All About it

JUNE 28, 2024

LMS selection. The learning management system (LMS) market has exploded in response. To help you sift through the options, D2L’s buyers guide for associations offers advice on the LMS selection process and walks you through the different system features, capabilities, and support services you’ll encounter out there.

LMS 264

LMS Course Member Engagement Education 264

WBT Systems

OCTOBER 3, 2017

The growing lifelong learning market provides plenty of opportunity. One weakness is holding associations back from reaching their market potential and becoming lifelong learning powerhouses. How will you leverage resources of other departments to deliver, market, and support e-learning? Can you guess what it is?

Mooc 192

Mooc LMS Survey Sample 192

Reid All About it

JANUARY 11, 2019

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. Three ways content marketers can provide value to the sales team. Pam Didner, Content Marketing Institute ).

DC 276

DC Washington Learning Management System LMS 276

Reid All About it

APRIL 26, 2024

TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. The outlook for associations, as described in Marketing General Inc.’s The outlook for associations, as described in Marketing General Inc.’s Content marketing. Association trends.

Survey 275

Survey Content Education Strategy 275

Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 281

Maryland LMS Revenue Strategy 281

WBT Systems

DECEMBER 5, 2017

Over the last few years, inbound marketing has become a key component of association marketing strategy. With inbound marketing, associations leverage content and online behavior tracking to develop and deepen relationships with prospective members and customers. CRM vs AMS. How is a CRM different from an AMS?

LMS 150

LMS System Survey Email Marketing 150