Reid All About it

JUNE 21, 2019

This methodology helps you identify and solve the problems that are costing your organization revenue, attention, engagement, time, and/or relevance. Presenter: Amanda Kaiser, founder, Kaiser Insights LLC. Presenters: Andy Hicken, Director of Quality and Strategy, Web Courseworks. 1 CAE credit. More info/register. 1 CAE credit.

Los Angeles 186

Los Angeles DC Washington Phoenix 186

Association Adviser

NOVEMBER 11, 2016

Last month, we asked our readers: What are your most valuable sources of non-dues revenue? It’s not surprising that this group was cited as the most valuable source of non-dues revenue by half of our poll’s participants. Government sources of non-dues revenue were deemed the most valuable by 17 percent of poll respondents.

Revenue 91

Revenue Directory Cost Discount 91

Reid All About it

FEBRUARY 15, 2013

Be present. Anthony Ha at TechCrunch reports that Hearst, “a publisher that was previously known for a contrarian strategy that kept the Internet at arm’s length,” is revamping all its online magazines with a responsive, personalized design. As a former association magazine publisher, this is a fascinating topic for me.

Social Media 150

Social Media Revenue Content Marketing 150

Reid All About it

FEBRUARY 2, 2024

Print magazines. m3Magazines shares advice on transforming your magazine into a valuable asset members will love. They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. 1 CAE credit. More info/register. 1 CAE credit. More info/register. 1 CAE credit.

Certificate 275

Certificate Denver South Carolina Strategy 275

Reid All About it

AUGUST 6, 2021

Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine. Presenter: Jessie States, CMP, CMM, Director, MPI Academy, Meeting Professionals International. Presenters: Kristine Metter, MS, CAE, founder, Crystal Lake Partners. Presenter: Richard Millington.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

Reid All About it

NOVEMBER 25, 2016

Alex Mouw of Results Direct walks us through five ways associations can be helpful and present in the lives of their busy members. Presenters: Scott Lockey, managing director, partnerships, QuickMobile. Presenters: Brooke Gracey, senior mobile events app strategist, CrowdCompass by Cvent. More info/register. More info/register.

DC 189

DC Washington Ohio Project 189

Reid All About it

SEPTEMBER 15, 2023

Add your association’s name to the sign-on letter before they present it to Congress next week. If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Letting Go!

LMS 264

LMS Revenue Arlington Education 264

Reid All About it

MAY 29, 2020

Presenter: Tim Schurr, Schurr Success, Inc. Presenters: Danielle Deane, Membership Manager, American Institute of Aeronautics and Astronautics. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Presenters: Stefanie Reeves, Executive Director, Maryland Psychological Association. More info/register.

San Diego 259

San Diego Strategy Conference eBook 259

Reid All About it

AUGUST 19, 2022

Presenters: Anne Marie Rogers, Director, Direct Travel Meetings and Events. Presenter: Laurie Cooke, CAE, CEO emerita of the Healthcare Businesswomen Association. Presenter: Kate Steiner. Presenters: Maggie Bean, Product Marketing Manager, and Laura Christensen, Director of Professional Services, Validity. Host: SITE.

Technology 44

Technology Software Cost Education 44

Aptify

FEBRUARY 28, 2022

Here are some effective ways to drive non-dues revenue by offering sponsorship and advertising opportunities. Producing non-dues revenue helps your membership-based organization continue to provide great member value even when membership growth flattens out or dips. . Sponsorships can produce a wealth of non-dues revenue.

Revenue 72

Revenue How To Recruitment Recruiting 72

Reid All About it

OCTOBER 16, 2020

Presenters: David Blansfield, Executive Vice President and Group Publisher, Northstar Meetings Group. James Lancaster, Editor, AMI Magazine. Presenter: Jessie States, CMP, CMM, MPI Academy Director, MPI. Presenters: Alaina Tobar, DMCP, ADMEI President, Regional General Manager, PRA Northern California. 1 CMP credit.

Indiana 221

Indiana Review Education Conference 221

Reid All About it

FEBRUARY 9, 2024

You can add magazines and websites too, which is how I found the Cook’s recipe. Hear about the potential benefits and challenges of such a transformation, from increased reach and engagement to new revenue streams, while learning how to navigate potential obstacles. I searched for a recipe on Eat Your Books , a cookbook index site.

Certificate 275

Certificate Case Study Denver Newsletter 275

Reid All About it

APRIL 22, 2022

Non-dues revenue. The pandemic taught many associations they need a diverse selection of non-dues revenue streams so they don’t rely too much on one source. Presenter: Marjorie Anderson, Founder of Community by Association. Presenters: Nick Estrada, CMP, CAE. Presenter: Vivian Blade. More info/register.

Proposal 39

Proposal Recruiting Recruitment Price 39

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Often, they aren’t—which is where we run into trouble with membership growth, retention and revenue. at Naylor Association Solutions.

Revenue 75

Revenue Survey Communications Content 75

Reid All About it

JUNE 7, 2024

AI Policy, Practice & Communication (Washington DC) Hear three association case studies on using AI to create content, develop a special magazine issue on AI, and put together an internal AI use policy. However, factors such as cultural background, gender norms, imposter syndrome, and career stage can present barriers.

Chicago 264

Chicago DC Washington Strategy 264

Reid All About it

JULY 30, 2021

Non-dues revenue. 55 days from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate their success. Presenter: Cathy Fyock, The Business Book Strategist. Presenter: Rick Bawcum, CAE, founder and CEO, Cimatri. The countdown is on!

Certificate 195

Certificate Newsletter Technology Strategy 195

Association Adviser

MAY 29, 2018

Thankfully, there are varied approaches to increase non-dues revenue (NDR) from member communication. Whatever the approach, the common principle in practice is: The more value your communication programs can provide to BOTH members and advertisers, the better positioned your association is to earn higher non-dues revenue.

Revenue 73

Revenue Communications Directory Newsletter 73

Reid All About it

SEPTEMBER 16, 2016

Check out Wednesday’s The Art of Becoming a Great Webinar Presenter and Friday’s A Recipe for Creating Engaging Webinars. Using the strategies identified in this presentation, every conference professional can create event experiences where engagement is the norm, not the exception. More info/register. Host: Velvet Chainsaw.

Arlington 150

Arlington Phoenix DC Virginia 150

Reid All About it

NOVEMBER 25, 2016

Alex Mouw of Results Direct walks us through five ways associations can be helpful and present in the lives of their busy members. Presenters: Scott Lockey, managing director, partnerships, QuickMobile. Presenters: Brooke Gracey, senior mobile events app strategist, CrowdCompass by Cvent. More info/register. More info/register.

DC 150

DC Washington Ohio Project 150

Reid All About it

DECEMBER 18, 2020

Rebecca Schrag Hershberg and Yael Schonbrun, Greater Good Magazine ). Presenters: Melinda Burdette, CMP, Director of Events, MPI. Presenter: Jennifer Kingen Kush, DES, Founder and Strategist, Kingen Kush Solutions, LLC. Nonprofit GAAP – The New Revenue Recognition Standard and What You Need to Know About It as a Nonprofit.

Video 221

Video Certificate Review LMS 221

Higher Logic

FEBRUARY 14, 2017

You can increase non-dues revenue with an online store, deliver benefits with user-generated content, and engage members with discussion forums and blog posts. Why is an online community better than a conference or a members-only magazine? Event registration and other non-dues revenue streams. It’s perfect. Member engagement.

Strategy 168

Strategy How To Software Leadership 168

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Percent of Associations agreeing that NDR is a serious challenge: 2016. ** 54%.

Revenue 60

Revenue St. Louis Price Cost 60

Association Success

MAY 21, 2019

In Segmenting Your Market - Part 1 , we introduced the topic of how associations have more than just diverse members, but how industry suppliers or similar communities present a varied market to be examined. Company D - Although an active advertiser with your competitors, this company has never purchased an ad in your magazine.

Case Study 103

Case Study Marketing Price Products 103

Spark Consulting

NOVEMBER 20, 2017

The simplest way to think about LTV is to add average dues plus average non-dues revenue and multiply that by average membership tenure (which MGI also helpfully explains how to calculate). That’s where things get tricky. Marketing General has some helpful base formulas you can use as a starting point. I can’t tell you.

Recruitment 150

Recruitment Recruiting Certificate Committee 150

Reid All About it

APRIL 14, 2017

Presenters: Scott Abel, The Content Wrangler. Presenter: Matt Dixon, author of The Effortless Experience. Presenter: Marc Bornstein, vice president of content marketing, ON24. Presenters: David Schnabel, CAE, communications & events manager, NAES. Presenter: Mark Robertson, founder of ReelSEO (now TubularInsights).

Content 150

Content Chicago Marketing DC 150

WBT Systems

FEBRUARY 27, 2018

Besides increasing attendance and revenue, you also want to develop and deepen your relationship with this segment of the market so you can better understand their educational needs. Handouts and presentations. How to use content to market your educational programs. Conference recordings. On-demand webinars and videos.

Content 150

Content Education Marketing Course 150

AssociationChat

APRIL 26, 2021

Associations need more revenue and members need more services. According to “Association Economic Outlook Report” from Marketing General Incorporated, half of associations surveyed lack the revenue and personnel to develop programs for members. Communications channels: E-newsletters; magazines; website; social media; listservs.

Proposal 84

Proposal Revenue Review Committee 84

AMR Management Services

OCTOBER 2, 2012

by Brian Reuwee -- Adapted from a presentation at 2012 ASAE Annual Conference. Coming from the media world I often see parallels between magazines and associations. HBR’s print advertising revenues dropped 24 percent in 2009. HBR launched a significant redesign of the magazine; its first in nearly a decade.

Case Study 64

Case Study Library Content Kentucky 64

Vanguard Tech

NOVEMBER 9, 2011

Tomorrow is the Progress U Blogger Summit (PUBS) presented by Delcor Technology Solutions. Blogging is a marathon requiring commitment – Just like deciding to publish a magazine takes an investment, so does blogging. Considering I’ve been a (somewhat) active blogger for a few years, I’m quite excited.

Case Study 70

Case Study Content Revenue Technology 70

Association Success

OCTOBER 5, 2017

You can improve non-dues revenue projects through collaborative efforts at your association. This issue is particularly pressing in the case of non-dues revenue, a hot topic for all associations today. So, staff and corporate partners have got together to create exciting non-dues revenue projects. We live in a silo industry.

How To 66

How To Revenue Project Products 66

Aaron Wolowiec

SEPTEMBER 2, 2014

I had the pleasure of presenting this year at the ASAE Annual Meeting and Exposition in Nashville. The resulting gap represents lost opportunities and revenue. This is according to Forbes Magazine in 2011. During this session I presented a simplistic, non-linear framework for implementation planning and execution.

Nashville 100

Nashville Analysis Review Communications 100

Association Adviser

MARCH 13, 2018

According to the 2017 Naylor Communications Benchmarking Report , print magazines continue to be among the most highly rated member communications channels – 68 percent of all association executives surveyed consider their member magazine very or extremely valuable. Earn Greater Non-Dues Revenue.

Directory 70

Directory Communications Content Survey 70

.orgSource

JULY 3, 2023

Consider these statistics: Businesses using video marketing grow revenue 49% faster than those who don’t. Many groups still print a magazine. A 45-minute presentation can be repurposed as both a three-minute micro-learning session and a 30-second social media promotion. “A The big-ticket events are in person.

Video 88

Video Strategy Communications Content 88

Association Adviser

JUNE 18, 2013

In April, Association Adviser readers reaffirmed that non-dues revenue makes up a good chunk of their organizations’ operating funds. Not showing advertisers the ROI of investing in your media can cost your association six to eight times as much effort and potential revenue as doing something to show them ROI.

Directory 60

Directory Revenue Social Media Cost 60

Membership Marketing

FEBRUARY 7, 2018

One of my clients presented the following analysis to his staff. Of course they would have to survive without the $800,000 in dues revenue and some portion of the non-dues, advertising, and exhibitor revenue dependent on members. What about the editorial staff that works on publishing the magazine for members?

Cost 49

Cost Revenue Analysis Recruiting 49

Aaron Wolowiec

MAY 3, 2016

On Thursday, April 28, I had the opportunity to present a webinar on learning portfolio audits as part of the CommPartners Education Innovation Series. blogs, newsletters, websites, magazines). But what does that have to do with thinking like an entrepreneur? podcasts, webinars); and. Secret 3: Choose your mindset.

Education 100

Education Process Report Newsletter 100

Association Adviser

MARCH 18, 2014

Charles Popper, Naylor’s vice president of association relations, will also present findings from the 2014 Association Communications Benchmarking Report. Does your association have a magazine, newsletter, directory or website in need of revival? Association Media & Publishing Annual Conference. May 19-21, 2014.

Idaho 60

Idaho Georgia Directory Texas 60