GrowthZone

AUGUST 2, 2022

Entries were organized by category — based on the chamber’s annual revenue — and entry type: campaigns, digital content, websites, and print and electronic publications. Extra shoutout to South Shore Chamber of Commerce and Zionsville Chamber of Commerce who were named as Best in Show within their total annual revenue category.

Communications 78

Communications Directory Social Media Massachusetts 78

CMA Solutions

MARCH 14, 2024

DEI & Accessibility Initiatives, Magazine Rebrand Powered Member Engagement Efforts at ESPA, IMARK PRINCETON JUNCTION, N.J.—March Bronze for “Most Improved Magazine or Journal” for rebranding IMARK Today, the official publication of the IMARK Group, plumbing vertical.

Newsletter 52

Newsletter Analysis Social Media Resources 52

Associations Now

OCTOBER 29, 2013

An intern’s take on the value of internships, in today’s Social Media Roundup: What a Former Intern Says. A reliable moneymaker for media outlets: Speaking of Condé Nast, it’s one of the big-media companies that’s embraced conferences as a revenue source. link] #assnchat. Good question. (ht

Social Media 40

Social Media New York Revenue Conference 40

Reid All About it

FEBRUARY 9, 2024

You can add magazines and websites too, which is how I found the Cook’s recipe. Hear about the potential benefits and challenges of such a transformation, from increased reach and engagement to new revenue streams, while learning how to navigate potential obstacles. I searched for a recipe on Eat Your Books , a cookbook index site.

Newsletter 271

Newsletter Denver Certificate Case Study 271

Reid All About it

FEBRUARY 15, 2013

But you can’t just say to your staff, “Yeah, good idea, start doing social media.” He’s also talking about wearable technology combined with social media , and explains how marketers can prepare for these changes. As a former association magazine publisher, this is a fascinating topic for me.

Social Media 150

Social Media Revenue Content Marketing 150

.orgSource

JULY 3, 2023

Consider these statistics: Businesses using video marketing grow revenue 49% faster than those who don’t. Many groups still print a magazine. A 45-minute presentation can be repurposed as both a three-minute micro-learning session and a 30-second social media promotion. “A So why not entertain and educate?

Video 88

Video Communications Strategy Content 88

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Percent of Associations agreeing that NDR is a serious challenge: 2016. ** 54%.

Revenue 60

Revenue St. Louis Price Cost 60

Association Adviser

APRIL 15, 2014

Many associations overestimate how much revenue a new NDR program will generate and underestimate how much time and resources it will require. If he had more resources, GACTE’s Gambill said his organization would like to focus more on social media advertising. NDR wish list. ” Joint conferences and speed-dating.

Revenue 60

Revenue Georgia Price Newsletter 60

Associations Now

DECEMBER 3, 2014

Plus: The Netflix model meets traditional magazines. You’re not alone, and today’s Social Media Roundup is here to help you distinguish between the two. Both systems can address an organization’s educational needs and can provide associations with new sources of nondues revenue from members and nonmembers alike. (ht

LMS 40

LMS Social Media Learning Management System System 40

Reid All About it

SEPTEMBER 15, 2023

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Get a better understanding of when it’s time to build, refresh, or sunset programs to support revenue growth.

LMS 259

LMS Revenue Arlington Education 259

Associations Now

JULY 14, 2014

A foodie’s lesson in flavor in today’s Social Media Roundup: A Bite-Sized Treat. link] #magazines. Which is why, if your association sells online advertising, you might want to check out this roundup of the pros and cons of different types of ads, compiled by Association Media & Publishing. .

Social Media 40

Social Media San Francisco Cost Price 40

Associations Now

JUNE 25, 2014

Despite the more than $5 billion dollars spent on marketing campaigns in social media spaces in 2013, new research from Gallup found that consumers’ purchasing decisions are more influenced by friends and TV commercials. Instead of selling, Gallup says, brands should use social to build community. Gallup suggested that U.S.

Social Media 40

Social Media millennials Review Report 40

WBT Systems

NOVEMBER 8, 2016

They do this through a variety of platforms including websites, social media, email, and increasingly through online communities. However, for some people participating in open online conversations on social media can be intimidating. Together TopClass and Higher Logic: Enhance Engagement with Social Learning.

Learning Management System 262

Learning Management System Arlington Social Media System 262

Associations Now

AUGUST 12, 2013

A new report says older people increasingly use social media to connect online. It’s no secret that younger generations rely on social media to communicate with friends and connect with the causes they care about. The social set: Social media is a powerful tool for associations to engage younger members.

Social Media 40

Social Media Atlanta Report Strategy 40

Aaron Wolowiec

OCTOBER 18, 2016

Also of note: More than half of respondents recognize a serious or significant problem with the lack of revenue generated from their communication vehicles. While e-newsletters and print magazines remain top communication vehicles, associations seem to be expanding their communication vehicles.

Communications 100

Communications Survey Social Media Revenue 100

Association Success

JULY 16, 2020

Curated content includes links to articles, videos and other online content, and can be shared through multiple marketing channels, including an email newsletter, social media pages and a company blog. Make your magazines public and share them on social media and elsewhere. Why curate content? Price: Free.

Tools 122

Tools Content Marketing Newsletter 122

CMA Solutions

NOVEMBER 17, 2022

In addition, magazines and catalogs that are very visual are also being heralded all over again. Want those social media posts to pop? Social Media Marketing 2023: Keep It Real Generally speaking, people do business with people and brands that they like. Chatbots can help. What’s not to like? Add a video.

Marketing 52

Marketing How To Social Media New Jersey 52

AssociationChat

APRIL 26, 2021

Associations need more revenue and members need more services. According to “Association Economic Outlook Report” from Marketing General Incorporated, half of associations surveyed lack the revenue and personnel to develop programs for members. Communications channels: E-newsletters; magazines; website; social media; listservs.

Proposal 84

Proposal Revenue Review Newsletter 84

Associations Now

JULY 29, 2013

A new trend for technology and media companies is appointing a chief digital officer to monetize the digital content. More in today’s Social Media Roundup: That’s “CDO” To You. Reading blogs, magazines, and books can help you find your own voice and style. But that may be stepping on IT’s toes.

Social Media 40

Social Media Tips Content Revenue 40

Association Adviser

JANUARY 18, 2019

You’re likely promoting your content on your website and on social media to generate interest and increase your reach. Imagine: Your latest webinar is promoted through social media, summarized in your magazine, stored in your learning center and promoted in your career center.

Newsletter 74

Newsletter Directory Learning Management System Social Media 74

Aaron Wolowiec

MARCH 9, 2015

But that’s slowly shrinking, thanks to the advent of social media, blogs and citizen journalism. They certainly want to influence the general public because the general public will then influence the politicians, the lawmakers or the regulators in that particular industry,” said Steve Barrett, editor-in-chief of trade magazine PR Week.

America 100

America Social Media Directory Washington 100

Association Adviser

JANUARY 24, 2019

That could be open rates on your magazine digital edition, click-throughs for your newsletter or top read stories on your website. You should also include regular calls for member-created content in your magazine, newsletter and on social media. How Content Opens the Door to New Streams of Non-Dues Revenue.

Communications 74

Communications Content Newsletter Directory 74

Aaron Wolowiec

DECEMBER 23, 2014

And I do worry, as I wrote back in May, that social-media herd mentality might trickle down into leadership , leading to groupthink. True enough, corporate execs get all the attention from magazine covers (well, almost all ).

Leadership 100

Leadership Social Media Case Study Revenue 100

Spark Consulting

NOVEMBER 20, 2017

Even if they don’t renew, they may do things in that membership year like register to attend your conference, or buy a book or a webinar, or contribute actively to discussions in your white label social network, or boost your social media signals to their own friends, fans, and followers. All that other stuff?

Recruitment 150

Recruitment Recruiting Certificate Social Media 150

CMA Solutions

OCTOBER 6, 2023

Media efforts helped set the stage for reaching the milestone of $2.73 Media Relations After sustaining double-digit losses in membership, sponsorship and revenue in 2020, the Event Service Professionals Association (ESPA) engaged CMA to raise its awareness in the hospitality sector, which had been reeling since the pandemic.

NJ 52

NJ Industry Marketing New Jersey 52

Association Adviser

NOVEMBER 13, 2018

Article formats like Top 5 or Top 10 lists are popular social media posts that give readers easy-to-absorb information and help them digest important information you want them to see even if they’re on the go. We think everyone is being more cautious with the information they post on social media, including associations.

Member Engagement 68

Member Engagement Survey Social Media Communications 68

Association Adviser

NOVEMBER 19, 2013

Social media is a great tool for connecting with non-members, i.e. prospective members, in your industry. Technology and social media is not going away. You’re a big proponent of social media. Social media is for connecting with non-members, potential members—not just your current members.

Social Media 60

Social Media Louisiana Video Technology 60

WBT Systems

FEBRUARY 27, 2018

Besides increasing attendance and revenue, you also want to develop and deepen your relationship with this segment of the market so you can better understand their educational needs. A reader learns about the lead magnet through a promo (call-to-action) in a blog post, newsletter, or social media update. Conference recordings.

Content 150

Content Marketing Education Course 150

Reid All About it

MAY 21, 2021

Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine, and then discuss the trends that are most affecting you and your peers. Growing Non-Dues Revenue in 2021 & Beyond: The Future of Association Revenue. Much is uncertain, but current projections can help.

San Jose 369

San Jose Email Marketing millennials Tools 369

Association Adviser

NOVEMBER 6, 2017

We manage our digital channels — website, social media, blogs, and publications. We publish a daily eNewsletter, Public Power Daily , and a monthly magazine, Public Power Magazine , plus a blog. We also leverage our social media presence and reach to connect with external media.

Communications 122

Communications Puerto Rico Social Media Newsletter 122

Association Adviser

DECEMBER 15, 2017

That’s a lot of meetings – and a lot of revenue potential. When intentionally designed, developed and implemented, the right event marketing can cause both attendance and revenue to soar. blog, e-newsletter, magazine, social media and website), and then find ways to seamlessly integrate each into the communication plan (i.e.,

Marketing 79

Marketing Social Media Revenue United States 79

Membership Marketing

JULY 12, 2010

Practical Uses of Social Media for Association Marketing. Of course, the topic of social media came up for conversation. As I was thinking about it this week, I came across a post on the LeaderConnect blog that summed up many of my thoughts on the practical uses of social media really well. Tony Rossell.

Social Media 40

Social Media Marketing Price Survey 40

Association Adviser

NOVEMBER 14, 2013

How to Keep Your Non-Dues Revenue Going. Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies. How to Communicate After a Train Wreck. Bill Rosenthal. SmartBlog on Leadership.

Directory 60

Directory California Social Media Newsletter 60

Associations Now

SEPTEMBER 25, 2018

National Geographic started as an exclusive scholarly membership organization and the magazine was one of the benefits. But, over time, the organization shifted to be commercially driven with multiple revenue streams, including TV, e-commerce, and gaming. But some of them may have a bone to pick with popularity-based grants.

Social Media 69

Social Media Revenue Project Products 69

Association Adviser

DECEMBER 17, 2013

Four Trends and Predictions for B2B Social Media in 2014. Publisher’s Statements Show Magazines With Digital Editions Have Something to Celebrate. Talking New Media. Does your association have a magazine, newsletter, directory or website in need of revival? Associations Are Grasping For Growth [Infographic].

Directory 60

Directory Texas Newsletter Social Media 60

Association Adviser

AUGUST 23, 2017

Association Adviser recently sat down with Naylor Association Solutions President & CEO Alex DeBarr to talk about what the future looks like for associations, how leadership and innovation go hand in hand, and why the right tools of engagement are key to engaging members and driving non-dues revenue. into association.

millennials 79

millennials Revenue Tools Content 79

Association Adviser

MARCH 13, 2018

According to the 2017 Naylor Communications Benchmarking Report , print magazines continue to be among the most highly rated member communications channels – 68 percent of all association executives surveyed consider their member magazine very or extremely valuable. Earn Greater Non-Dues Revenue.

Directory 79

Directory Communications Content Survey 79