Aaron Wolowiec

OCTOBER 18, 2016

Without communication, both internally and externally, there’s no content, no strategy. In fact, only 6 percent reported having a communications strategy. Also of note: More than half of respondents recognize a serious or significant problem with the lack of revenue generated from their communication vehicles. you guessed it.

Communications 223

Communications Survey Revenue Social Media 223

Reid All About it

FEBRUARY 2, 2024

Print magazines. m3Magazines shares advice on transforming your magazine into a valuable asset members will love. They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Practice implementing zero-based budgeting strategies in sample scenarios.

Certificate 275

Certificate Denver South Carolina Strategy 275

Higher Logic

FEBRUARY 14, 2017

You can increase non-dues revenue with an online store, deliver benefits with user-generated content, and engage members with discussion forums and blog posts. Why is an online community better than a conference or a members-only magazine? Event registration and other non-dues revenue streams. It’s perfect. Member engagement.

Strategy 168

Strategy How To Software Leadership 168

Reid All About it

AUGUST 30, 2024

The weekly list of free educational events and resources for the association community… Chapter non-dues revenue. Billhighway shares five strategies suggested by Carrie McIntyre of Navigate for helping chapters become proficient at sponsorship and exhibit sales —advice that applies to anyone in business development and sales.

Video 213

Video Content Revenue Strategy 213

Reid All About it

OCTOBER 23, 2020

They also touch on assisting chapters with their digital strategy. He suggests some essentials for your home office gear and virtual meeting strategy. orgSource conducted a survey to assess the impact of the pandemic and discovered a disconnect between current association strategies and market realities. The remote work IT bag.

Revenue 300

Revenue Review Strategy Content 300

Velvet Chainsaw

APRIL 14, 2021

For well over a year, we’ve consulted with dozens of associations on their go/no-go event strategies. The two major variables that impacted 2020 revenue were the dates of your event and whether you have an expo with a conference or a conference with an expo. Revenue for anchor exhibitors cannot be recognized until that happens.

Revenue 98

Revenue Price Conference Organization 98

Reid All About it

FEBRUARY 9, 2024

Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. You can add magazines and websites too, which is how I found the Cook’s recipe. Leave with tools you can use today to build a strategy that best fits your organization. Data, AI and value propositions.

Certificate 275

Certificate Case Study Denver Newsletter 275

Reid All About it

FEBRUARY 15, 2013

Valeria Maltoni says, “There are three crucial challenges to overcome if you want to implement a successful content strategy ” – resource allocation, workflow planning and governance. The Angerosa Research Foundation is asking association executives to participate in the Association Publishing/Media Nondues Revenue Study.

Social Media 150

Social Media Revenue Content Marketing 150

Reid All About it

JULY 10, 2020

So I nearly jumped out of my chair in joy when I saw an open letter in Harper’s Magazine signed by 150 famous people (dare I say, intellectuals) who are also concerned about the illiberal cancel culture and self-righteous trolling going on right now. WBT Systems describes nine virtual event strategies that minimize Zoom fatigue.

Montana 365

Montana Content Price Strategy 365

Reid All About it

JUNE 7, 2024

AI content is short-term arbitrage , not a long-term content marketing strategy, says Ryan Law at Ahrefs. AI Policy, Practice & Communication (Washington DC) Hear three association case studies on using AI to create content, develop a special magazine issue on AI, and put together an internal AI use policy. Location: Washington DC.

Chicago 264

Chicago DC Washington Strategy 264

Reid All About it

SEPTEMBER 15, 2023

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Data strategy. Credit card processors. Peter Diamandis ) My summer with Leo Tolstoy and his War and Peace.

LMS 264

LMS Revenue Arlington Education 264

Reid All About it

JUNE 26, 2020

In an interview with Knowable Magazine, social psychologist Anthony Greenwald explains what works and what doesn’t work to curb implicit bias. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Build a Sponsorship Strategy Focused on Monetizing Your In-Person & Digital Events. Implicit bias.

Montana 370

Montana Conference Content Education 370

Association Adviser

OCTOBER 25, 2017

Non-dues revenue supports associations’ missions in so many ways: Providing exceptional training and education for members, financing lobbying efforts, keeping membership dues affordable, and offsetting the costs of your communication program, to name a few. John Bacon, Naylor Association Solutions.

Revenue 94

Revenue Tips eBook Sample 94

WBT Systems

JANUARY 3, 2017

The key step to a designing a new strategy or plan for association learning is to set achievable goals. These reasons may align with one or more strategic goals for your association, such as: Revenue Generation – boost non-dues revenue with online and blended learning programs. New Year, New Goals, New Technology.

Technology 210

Technology Learning Management System Certificate System 210

GrowthZone

APRIL 20, 2021

What do print magazines forget to explain? Back to our example, broadcast and magazine advertisers often waste money on a broad audience that has no use for their product or service. He was named by Chamber Executive magazine as one of the most influential innovators in the Chamber industry. retirees and the unemployed.

United States 148

United States Revenue Maine Examples 148

Velvet Chainsaw

DECEMBER 11, 2019

If your conference is like most, sponsorship revenue is underperforming. There are two benchmarks we like to use to identify healthy conference revenue business models: Industry revenue — 30 percent or more of a conference’s total revenue should come from the combination of sponsor, exhibit and advertising revenue.

Revenue 72

Revenue How To Discount Price 72

GrowthZone

MARCH 23, 2021

Align site sponsorship opportunities with this strategy. Kyle Sexton is the founder of ChamberThink Strategies and publisher of Chamber Today , done-for-you content for chambers and economic development organizations. He was named by Chamber Executive magazine as one of the most influential innovators in the Chamber industry.

Revenue 88

Revenue Tips Process Content 88

HighRoad Solution

APRIL 30, 2025

Print and magazines went digital, and associations realized that creating new revenue streams is essential to funding critical initiatives. Aligning Partnerships with Mission and Strategy For Edessa, every partnership starts with AMAs strategic plan: Like any other business, there should be a strategic vision.

Case Study 88

Case Study Leadership Revenue Communications 88

Reid All About it

SEPTEMBER 1, 2023

They describe nine strategies for marketing membership to Gen Z. Mark Wallach, Engagement Mobile Strategies ) Ugly numbers from Microsoft and ChatGPT reveal that AI demand is already shrinking. Host: Professionals for Association Revenue Wed 9/6 at 11 a.m. Workplace culture. Mon 9/4 at 7 a.m. – 1 CAE credit.

Revenue 233

Revenue Education Survey Strategy 233

Association Adviser

MAY 23, 2017

Non-dues revenue is an important source of funds for associations. Membership dues may still be the single largest revenue source for many associations, but dues revenue is dropping according to a recent report from the ASAE Foundation. Then create a communications strategy based on specific feedback and data.

Revenue 72

Revenue Content Survey Course 72

Reid All About it

AUGUST 6, 2021

Fri 8/6 at 12 p.m.* – AI Now for Associations: Strategy: Where Do I Start? Learn the practical steps to create a technology strategy that aligns with your association’s mission and goals, and get a roadmap to take immediate action in support of your association. . Why Your Association Needs to Embrace a “Digital First” Strategy.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

WBT Systems

NOVEMBER 8, 2016

Online communities are quickly becoming a critical part of the digital strategy for many organizations as a platform to establish ongoing conversations, trust relationships, and meaningful engagement with customers, employees, partners, and suppliers.”. Seamlessly Track Activity to Increase eLearning Revenue.

Learning Management System 262

Learning Management System Arlington Education Social Media 262

.orgSource

JULY 3, 2023

Consider these statistics: Businesses using video marketing grow revenue 49% faster than those who don’t. It was considered too resource intensive to play a consistent role in most promotional strategies. Many groups still print a magazine. Integrate Video With Strategy Multipurpose each video production.

Video 88

Video Strategy Communications Content 88

Reid All About it

MARCH 3, 2023

They describe strategies for applying game mechanics to influence attendee behavior, including the incentives and technology that will help you achieve event goals. That’s the question the Professionals for Association Revenue asked several association executives and consultants. . – Sponsorships. 1 CAE credit. More info/register. .

Revenue 39

Revenue Tools Education Member Experience 39

Association Adviser

DECEMBER 17, 2018

Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. TSAE used the new brand guidelines as a starting point to create a magazine style guide for their quarterly magazine, Association Leadership. The Solution.

Case Study 96

Case Study Texas Guidelines Revenue 96

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Often, they aren’t—which is where we run into trouble with membership growth, retention and revenue. at Naylor Association Solutions.

Revenue 72

Revenue Survey Communications Content 72

Reid All About it

MAY 29, 2020

It covers virtual event strategy and technology, including a list of platforms for different purposes. Virtual learning strategies. MemberSuite suggests several strategies for designing a more effective and memorable virtual learning experience. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.

San Diego 259

San Diego Strategy Conference eBook 259

WBT Systems

SEPTEMBER 13, 2016

We have a tremendous opportunity to both diversify and expand our revenue streams while also providing a critical service to the next generation of workers (and members).”. Generate Revenue from Education Content and Events. This helps the association to reach a wider audience online and generate incremental revenue from education.

Education 150

Education Certificate LMS Learning Management System 150

Association Adviser

MAY 29, 2018

Thankfully, there are varied approaches to increase non-dues revenue (NDR) from member communication. Whatever the approach, the common principle in practice is: The more value your communication programs can provide to BOTH members and advertisers, the better positioned your association is to earn higher non-dues revenue.

Revenue 68

Revenue Communications Directory Newsletter 68

Reid All About it

DECEMBER 9, 2022

Moderator: Heather Story, consultant, Volunteer Strategies. Bill West, Chief Credentialing Solutions Officer, Cornerstone Strategies. Drive Deeper Member Engagement While Growing Non-Dues Revenue (NDaP Expert Series). Host: Training Magazine Network. Share your success (and failures) in working with volunteers.

Colorado 39

Colorado Recruiting Recruitment Survey 39

Association Success

OCTOBER 27, 2020

Though people once gladly paid for newspapers, books and magazines, today’s readers have a never-ending library of free content at their fingertips. . MORE: 4 trends to adopt for an effective member strategy. The post Is ‘freemium’ part of your content strategy? The internet has revolutionized the way we consume content.

Content 107

Content Strategy Library Video 107

Reid All About it

NOVEMBER 25, 2016

4 Easy Ways to Generate Non-Dues Revenue. Learn how you can increase the flow of non-dues revenue into your association with four ready assets you can tap: marketing and membership lists, conferences and exhibitions, conference and exhibition content, and “non-endemic” event sponsorships. More info/register. Wed 11/30 at 1 p.m. –

DC 189

DC Washington Ohio Project 189

Association Success

MAY 21, 2019

The following charts illustrates an example of this: As the chart illustrates, each of the five industry suppliers executes their own marketing strategies using different combinations of our association’s offerings and those offered by others. But, they have never been the sponsor of one of our events.

Case Study 103

Case Study Marketing Price Products 103

Reid All About it

OCTOBER 16, 2020

If you’re thinking about doing a content audit as preparation for developing a content strategy, Hilary Marsh shares a content audit planning worksheet and issues to consider before diving in. James Lancaster, Editor, AMI Magazine. Reed, FASAE, CMP, Chief Event Strategy Officer, American Society of Hematology. Content audit.

Indiana 221

Indiana Review Education Conference 221

Aaron Wolowiec

OCTOBER 18, 2016

Without communication, both internally and externally, there’s no content, no strategy. In fact, only 6 percent reported having a communications strategy. Also of note: More than half of respondents recognize a serious or significant problem with the lack of revenue generated from their communication vehicles. you guessed it.

Communications 100

Communications Survey Revenue Social Media 100

Reid All About it

OCTOBER 9, 2020

So how are associations planning their budgets, decisions and logistics for the future, especially when training and conferences provide many associations with necessary non-dues revenue? Topics include strategy, requirements, proposals, demos and selection, implementation, and buying in a pandemic. 1 CAE credit. More info/register.

Utah 370

Utah LMS Conference Tips 370

Reid All About it

AUGUST 19, 2022

Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine, and then discuss the trends that are most affecting you and your peers. Game-Changing Email Strategies to Dominate the Inbox in Q4. 1 CMP credit. More info/register. Tue 8/23 at 12 p.m. More info/register.

Technology 44

Technology Software Cost Education 44