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You’ve Got to Read This: September 13, 2011

Reid All About it

Allison Boyer at the BlogWorld blog put together a collection of 25 social media posts everyone should read. It’s especially helpful if you’re new or rusty with social media. Need marketing inspiration? Lots of people know just enough about marketing to be dangerous. Save it for the weekend. I hope not.

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Reads of the Week: December 7, 2012

Reid All About it

Somehow between celebrating the holidays both here and in Massachusetts, I intend to find time to do all those things on my to-do list that I have pushed off week after week, month after month. She discusses the many ways that content marketing transforms a company and its culture. . Oh to be crazy. So many habits to develop!

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8 Practical Ways to Boost Engagement with Mobile Event Apps

Higher Logic

Case Study] : Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit. The latter piece congratulates our Super Forum attendees who were awarded for success in online community and marketing automation, letting our readers in on their stories. Monitor social media feeds + hashtags.

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Public Social Network or Private Online Community? 11 Tips to Guide Your Decision

Higher Logic

Could the same concept apply to building a community for your customers or members on social media? Social media is an important part of any organizational strategy. Some organizations choose to build their communities via social media platforms like Facebook or LinkedIn because they’re free and easy to get started.

Tips 136
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Social Media Statistics For Fortune 500 Companies [Infographic]

Velvet Chainsaw

Data Source – The 2011 Fortune 500 and Social Media Adoption by Center for Marketing Research at the University of Massachusetts Dartmouth. Infographic by- GO-Gulf.com Web Design Company.

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Association Brain Food: 4.5.24

Reid All About it

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Gamification at events. EventMobi explains the psychology behind gamification. Damn, that was good.

Revenue 264
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Alumni Associations Use Social Media to Reinvent Donation Drives

Associations Now

For example, The New York Times reports how universities such as the Stockholm School of Economics in Riga, Latvia (SSE Riga), have built social campaigns to boost private fundraising, as public funds have become less reliable. How’s your alma mater reaching out to you on social media these days? Tell us in the comments.