Reid All About it

MAY 20, 2016

Reconsider how to market to international audiences to increase attendance. – AENC Marketing & Communications Roundtable (NC). Because organic (non-paid) reach on social media is a sliver of what it used to be, social media advertising is the way to go if you need an inexpensive and effective marketing tactic.

DC 150

DC Social Media Metro Maryland 150

Reid All About it

JULY 24, 2020

Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities. Presenters: Tara Pawlak, Membership Marketing Expert, and Tirrah Switzer, Association Advocate, Community Brands. Host: DC-Metro Association-Nonprofit Tech Network. 1 CAE credit.

Revenue 259

Revenue Montana Case Study Education 259

Reid All About it

JUNE 23, 2023

Marketing benchmarks. Mighty Citizen assessed the marketing maturity of 450 mission-driven organizations. Host: Fridays@4 Speaker: Carolyn Nopar, former Chief Development Officer for the YWCA Metro Chicago and Director of Development & Communications for Family Focus Mon 6/26 at 8 a.m. Event apps. More info/register.

Metro 195

Metro Strategy Technology Resources 195

YourMembership

MAY 22, 2014

Although unemployment rates are trending downward in most major metro areas, the recent JOLTS (Job Openings and Labor Turnover Survey) report from the Bureau of Labor Statistics showed there were 4 million job openings in the US at the end of January 2014. How much value would you place on the member loyalty created from their success?

Florida 150

Florida Metro Recruiting Recruitment 150

Reid All About it

JULY 26, 2019

Speaking of MemberSuite, they recently shared advice about taking a segmentation approach when marketing to membership prospects. Kim Moutsos, Content Marketing Institute ). The Convergence of Data and Events: Navigating Privacy and Security for Event Marketers. Organizer: DC-Metro Association-Nonprofit Tech Network.

Arlington 34

Arlington DC Washington Metro 34

Associations Now

OCTOBER 6, 2016

When I want to get my mind off a tiresome task—like jogging on the treadmill or riding the metro —and into a more interesting, uplifting, or even hilarious place, I tap a podcast. Affiliate marketing is another way to bring in some revenue on association podcasting. Now they’re starting to see, ‘Wait, people are really listening.’”.

Revenue 104

Revenue How To millennials Metro 104

Associations Now

FEBRUARY 5, 2020

On days I Metro to and from work, I like to clean out email on my phone. I have about a 45-minute commute that’s a combination of walking, Metro, and occasionally bus. Assistant Director of Marketing, Alliance for Academic Internal Medicine. Head of Content, Membership, and Marketing, Exponent Philanthropy. Sarah Lawler.

Metro 62

Metro Strategy Chicago Newsletter 62

GlowGlobally

JULY 9, 2009

Market & Biz Plan. MCI Launches E-Learning Services for Non-US Market » Jul. Emerging Market Strategy Seminars – Chicago and DC in August. Categories: MARCOM , Market & Bus Planning , Meetings , Product Mgmt. Membership. Public Affairs. « Final Stop ASAE Study Mission 09 – Abu Dhabi, UAE.

Chicago 60

Chicago DC Strategy Marketing 60

Nonprofit Marketing Guide

MAY 30, 2012

Yesterday we talked about the rise of infographics as a growing marketing trend in the nonprofit world, and how useful they are in making complex ideas easily understandable, allowing your audiences to learn and connect with you. Today we are looking at infographics as part of your marketing toolkit, with examples and ideas on how and [.]

Metro 75

Metro Minnesota Newsletter Report 75

Nonprofit Marketing Guide

APRIL 6, 2015

Jeanine Marlow is the director of communications & marketing for Cornerstone Preparatory Academy , a University-Model® school. They are a unique University-Model® school to over 400 students in the northwest metro Atlanta area that educates children differently, builds strong community, and partners with parents.

Communications 90

Communications Metro Social Media Atlanta 90

Nonprofit Marketing Guide

AUGUST 12, 2015

The article ran on the front page of the metro section with two photos. We called a local newspaper columnist who we knew had a heart for children, and he jumped. It all ended with this lovely column in the Dallas Morning News. Keys to success in this situation were finding that unique story and then pitching exclusively to one reporter.

Dallas 79

Dallas Press Release Metro Social Media 79

Event Industry News

SEPTEMBER 8, 2022

Pacesetter Award: David Hidalgo , Show Director, IBTM Americas – RX, and Katharina Path , Marketing Manager Conventions, Frankfurt Convention Bureau. They join 143 previous recipients, each of whom has had a significant legacy impact on the global business events sector.

Las Vegas 72

Las Vegas Industry Iowa Nevada 72

Associations Now

AUGUST 15, 2018

Henderson Chamber of Commerce CEO and President Scott Muelrath said his organization began to explore entering the healthcare market earlier this year, after the Labor Department issued proposed regulations on AHPs. It would have been easier just to rush to market on our own, but that’s not the way we wanted to do it,” he said. “We

Nevada 74

Nevada Las Vegas Metro Proposal 74

Nonprofit Marketing Guide

MAY 18, 2010

The release of my new book, The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause , is finally less than a month away! We’ll be at the MAA Carriage House, two blocks from the Dupont Circle Metro. Pre-Order Now at Amazon for June 8 Delivery. Friday, June 11, 5:00 – 7:00 p.m.

Raleigh 57

Raleigh DC Metro Washington 57

Mariner Management

APRIL 19, 2021

Washington DC Metro Chapter of the Appraisal Institute (AIDC) representing commercial appraisers in the surrounding DC, Maryland and Virginia region also face many challenges as on-site appraisals became questionable. The post It’s #NationalVolunteerWeek… appeared first on Mariner Marketing & Management, LLC.

Maryland 71

Maryland Metro Committee DC 71

Reid All About it

JUNE 16, 2023

Event marketing. Your marketing plan must work extra hard to convince your audience they should make the trip. How to Sell More by Saying Less With the ABT Agile Narrative Framework Your association and its membership are the source of amazing stories for your content marketing. But storytelling is hard to get right.

Tools 195

Tools Project Revenue Metro 195

Reid All About it

JUNE 12, 2020

Identify signals in the market that can impact how you operate. Presenters: David Meltzer, co-founder of Sports 1 Marketing. Host: DC-Metro Association-Nonprofit Tech Network. Using Data to Plan, Execute, and Measure Association Marketing Strategies. 1 CMP credit. More info/register. Host: Smart Meetings.

Montana 243

Montana Leadership Tools Committee 243

Associations Now

SEPTEMBER 1, 2016

As my kids start school this September, my husband and I will commence a tag-teaming relay of drop-offs and pickups featuring walking, driving, biking, and Metro riding. And it’s driven purely by market forces.”. What are the takeaways for associations? But what about associations? What takeaways or comparisons can be made?

Metro 75

Metro Washington New York Team 75

Associations Now

OCTOBER 29, 2019

That’s one critical finding in the 2019 Chapter Benchmarking Report [PDF] from Mariner Management and Marketing and Billhighway, which was released last week and tracks chapter trends since 2016, the last time the study was conducted.

Metro 75

Metro Member Engagement Report Innovation 75

Associations Now

OCTOBER 10, 2019

According to “A View From Meeting Planners: Winning Strategies in Destination Marketing,” a recent report by Development Counsellors International, 55 percent of meeting planners surveyed said that dealing with safety and security caused them more stress than any other issue. Here’s a look at three tools worth checking out.

Conference 69

Conference Metro Press Release Report 69

AssociationChat

JUNE 6, 2023

Weaber is the founder and Principal of the Brad Weaber Consulting Group, a firm focused on leadership motivation, virtual and live speaker coaching, professional board and panel facilitation as well as management efficiencies and event strategy review for all market segments.

Las Vegas 64

Las Vegas Metro New York Event Planning 64

Event Industry News

JANUARY 11, 2022

Destination DC (DDC), the official destination marketing organization for Washington, DC, today provided an update on the citywide outlook for 2022 and the organization’s convention sales and services strategies to attract meetings and conventions to Washington, DC. “We

DC 52

DC Metro Washington United States 52

Mariner Management

DECEMBER 10, 2020

These conglomerations of metro areas bound together through business drive our local businesses to reach further and cross over traditional chapter boundaries. appeared first on Mariner Marketing & Management, LLC. For a number of years, we’ve been studying the changing boundaries for chapters. For many, there will be a relevance.

Metro 83

Metro Boston Member Engagement New York 83

Associations Now

FEBRUARY 3, 2014

They’re up 208 percent for 2014 and 2015 compared to 2013, the Detroit Metro Convention and Visitors Bureau announced last week. It’s the result of a unified effort in the city’s hospitality industry to overcome perceptions of Detroit as a bankrupt city, said Bill Bohde, DMCVB’s senior vice president of sales and marketing. “We

Detroit 40

Detroit Metro Marketing Industry 40

Associations Now

SEPTEMBER 25, 2013

His analysis [PDF] showed that charities in the national sample that adhered to the 20 BBB WGA standards raised roughly 8 percent more in fundraising revenue; in the Metro New York sample, charities that met all the guidelines reported a 13.5 percent fundraising increase. The study linked the rise to their BBB accreditation.

Metro 40

Metro Guidelines Sample New York 40

Associations Now

AUGUST 3, 2017

Also: how a marketing expert found herself quoted in major news outlets—while on vacation. Looking for a way to draw attention to your event, or possibly even your metro area? “The modern media relations lessons we teach at Nonprofit Marketing Guide were reinforced for me personally last week,” she wrote on her blog.

North Carolina 51

North Carolina Metro Report Project 51

Nonprofit Marketing Guide

FEBRUARY 27, 2012

David Schulz, CIPP/US, is a privacy professional who has been a nonprofit manager and director for thirty years, initially in marketing and media relations, then fundraising and leadership. Still before Thanksgiving 2011, these organizations disclosed personal information breaches: Sutter Medical Foundation (4.2-million

San Antonio 72

San Antonio Virginia Texas Metro 72

Associations Now

AUGUST 4, 2017

Indianapolis is a great example of this phenomenon: Salesforce bought marketing-tech success ExactTarget, enabling a cadre of newly-anointed entrepreneurs to launch their own ventures and startups, further spurring activity in the city. Incorporate them into your meeting and your attendees will eat (and drink) it up.

Indianapolis 74

Indianapolis Las Vegas San Francisco Metro 74

Nonprofit Marketing Guide

APRIL 7, 2010

Bright and early, I’m meeting with the Furniture Bank of Metro Atlanta as part of the Day of Service. After lunch, I’m co-hosting the Marketing and Fundraising Meet and Greet from 1:30 – 3:00 p.m. I’ll be giving away some Nonprofit Marketing Guide t-shirts. with Nancy Schwartz and Sarah Durham.

Atlanta 50

Atlanta Metro Social Media Newsletter 50

Associations Now

SEPTEMBER 7, 2016

The real estate group is teaming with a major property-search portal in China to help draw attention to the Miami market. Just because your association is focused on a local market doesn’t mean you can’t have international ambitions. The partnership comes at a time when Chinese investors are focusing on U.S. properties.

Miami 40

Miami Metro America Team 40

Associations Now

SEPTEMBER 14, 2015

AMA notes that competition is already limited in 46 states, where two health insurers represent 50 percent of the local markets. In 14 states, a single insurer represents nearly half of the local market. ” If the mergers are approved, AMA notes, the number of national health insurance carriers in the U.S.

Metro 40

Metro Press Release Proposal New York 40

Nonprofit Marketing Guide

OCTOBER 30, 2017

Jacklyn Rosado is the Communications Specialist at the YMCA of Metro Chicago. Jacky was a Y kid and has worked with the YMCA as a camp counselor and marketing intern in the past. Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. And this is her typical day: Before 8:00 a.m.

Communications 44

Communications Metro Chicago Social Media 44

Nonprofit Marketing Guide

JUNE 11, 2018

Everyone gets fed, and I’m out of the door around 8am, ready for my hour long commute (Walk/Bus – Metro – Walk) to the office. to 10:00 a.m – On my metro ride in, I read the Express newspaper to get up to speed with the happenings in the world. , giving my cats a good cuddle, and hopping in the shower.

Communications 40

Communications Seattle Metro Press Release 40

Associations Now

JULY 22, 2016

The fear of missing out, or FOMO, is great for marketers who are trying to get people to buy a product. Idea for a staff Pokémon Go activity in #DC Metro! It just solidified our reputation of being on the forefront of innovative marketing ideas in the D.C. area,” Marketing Manager Therese Howe explained. Rent a Bus.

Metro 40

Metro DC Washington Email Marketing 40

Associations Now

MAY 28, 2013

Two-thirds of online voters came from outside the four metro areas where the ads were posted, and 75 percent said they saw the ad on a billboard or bus shelter. Rushmore should remain the same. The four-week campaign, which ran in March 2013, generated 17,681 online user sessions, 15,679 of which were unique. Why a fake campaign around Mt.

San Antonio 40

San Antonio Phoenix Sacramento Metro 40

Associations Now

SEPTEMBER 8, 2016

Because the news industry has changed so drastically since the advent of the internet, “Reporting from the smallest towns to the largest metros, opening up our membership to [digital-only publishers] just made sense in the way the industry as a whole has evolved,” MaLoon said. And the News Media Alliance intends to keep up.

Metro 40

Metro America Innovation Review 40

Associations Now

JANUARY 20, 2016

Such a venue also could provide the board’s team with a new marketing opportunity to target organizations that have not held meetings in the city before. And, as the city develops its metro rail system and the airport connector, the stadium will be even more easily accessible to meeting and convention attendees.

Los Angeles 40

Los Angeles Metro Team System 40