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This year, we’re extra excited to include awards for success in online community and marketing automation. Marketing Automation Masters: American Society of Heating, Refrigeration, and Air-Conditioning Engineers. Introduced marketing automation , powered by Informz. Congrats to our 2018 winners! An average of 5.32 Highlights.
Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Hosts: Canadian Nonprofit Academy and Go to Market Impact.
Marketing Automation & Technology Systems Demo Day. Tasked with finding the right marketingtechnology systems for your organization? Join us for our free Marketing Automation & Technology Systems Demo Day event and experience seven in-depth demos from industry partners that are standing by ready to help.
So, as a self-proclaimed “meetings coach” and Michigan native, I’m pleased to have been invited by Brian McGrain of CEDAM (Community Economic Development Association of Michigan) to submit a presentation proposal for this year’s summit. We’re likely all feeling the pressures of time, competition, money and technology.
How the Michigan SAE lost their website when their hosting company fell victim to ransomware. Two sessions: Respond, Don’t React: How This Simple Change Can Make All the Difference, and How to Create an Integrated, Multi-Channel Event Marketing Plan. Host: Association Women Technology Champions. Don Neal, 360 Live Media ).
Patrick Dorsey, the EVP of Marketing at Impexium, breaks down the defining characteristics of people who make a lasting impact at their associations. Being an Association Technology Disruptors isn’t just about quick fixes and applying Band-Aids to problems. We call them changemakers and association technology disruptors.
Robertson and Cheryl Ronk, president of Michigan Society of Association Executives (MSAE), will close ORGPRO with a session titled, “ Association Trends – Future Strategic Issues.”. Just a few of the topics on the agenda: sustainability, technology, working more efficiently, membership marketing and governmental relations.
See if cohort programs are something your market might be interested in. Event Mobi explains how technology can help you build a year-round community and content hub for attendees. Event Mobi explains how technology can help you build a year-round community and content hub for attendees. Event community. Quick hits.
Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. This methodology was used to evaluate expanding the American Board of Medical Specialties, ABMS CertLink®, platform into new markets. Blue Ocean Strategy has the ring of a concept shaped by technology.
As some of you may know, in addition to my role with Event Garde , I work for Michigan State University’s central communications office. That said, associations should capitalize on technology, not shy away from it. I love working with students. They’re brilliant. They’re ambitious. They’re overachievers. Crowdsourcing is also key.
Next week I have the pleasure of participating in the Michigan Society of Association Executives’ annual convention, colloquially known as OrgPro. This will allow participants the opportunity to experiment with ROL and begin to uncover innovative ways to calculate and market ROL for their own events.
Listen to Higher Logic CEO Rob Wenger talk to DelCor Technology Solutions founder and CEO Loretta DeLuca about the deal. One focuses on robots in the workplace with a close look at an office furniture factory in Michigan and a telecommunications equipment factory in China. Master Event Marketing: the Prequel, the Sequel, and the Show.
Members" are not "markets" and we should not allow ourselves to re-define humans this way. For example, Michigan has been systematically removing elected city councils and boards and replacing them with appointed (not elected) "financial managers." There are millions of technologies that we should be embracing.
Another example is from Rebecca Wildeboer, now with the Allendale Area Chamber of Commerce in Michigan. Over the past 10 years, Frank has helped hundreds of chambers reach their goals with staff and member training, strategic planning, board retreats and orientations, social media, digital marketing, technology, and more.
An association marketing pro notes the danger of a key messaging disconnect when discussing member benefits. Question: Do your marketing materials focus on the benefits of your association or the features of what you offer? Drake says he sees this issue crop up in associations everywhere, and marketing pros need to help them fix it.
Melanie Bowzer , hired in January 2011 as a marketing and communications coordinator, now serves as Executive Director of the Association of Medical Illustrators, a professional society of more than 800 graphic artists in the life sciences and healthcare field. She will report to USFRA Assistant General Manager Cindy Hackmann. Media Contact.
Debra McGuire , CEO of the Michigan Academy of Family Physicians , advised taking a cultural snapshot of your members, volunteer leadership, management and staff. Technology. The legacy financial model wasn’t in alignment with the new pace of technology development and member/staff needs, he said. Research and data.
A battle is breaking out over the app that wants to replace your wallet, as the iPhone-based technology competes with a mobile payments effort backed by the retail industry. ” Back when the MCX merchants first got together, it was in response to a market that lacked a viable mobile wallet that would benefit both consumers and retailers.
But the group’s plan has already raised concerns from a variety of guidance counselor groups that are worried coalition members are forcing the college preparatory process on students too quickly and adding new confusion to the market. Adding More Pressure? Adding More Pressure?
But the group’s plan has already raised concerns from a variety of guidance counselor groups that are worried coalition members are forcing the college preparatory process on students too quickly and adding new confusion to the market. Adding More Pressure? Adding More Pressure?
In a blog post titled “ Managing Virtual Employees ”, Nipah Shah cites an example of an employee working as a financial analyst for a company in the United Kingdom—and she lives in Michigan. Technology. Association Marketing. By the same token, dont count on going virtual as a source of income. RSS Blog Feed.
I have a friend, now retired, who served as AE of a Michigan Realtor association for over 40 years. Technology. Association Marketing. 14, 2011 - Making the Case for an Interim Association Executive. false false false. EN-US X-NONE X-NONE. Making the Case for an Interim AE. Judith Lindenau, CAE, RCE. Learning from Amazon.
The festival continued to grow, and the overnight campout for 30 people eventually exploded into a 4-day festival with 200 workshops, 50 vendors, 750 camping units, back-to-back stage shows, and the mournful sound of several hundred musical saws wafting over Michigan. Technology. Association Marketing. So there you have it.
Many websites were originally built because somebody told the association it needed a website to ‘be cool’ and appear conversant in technology. If your content is geographical, make sure your site contains the location reference (‘property for sale in Northwest Michigan’). Technology. RSS Blog Feed.
It was a long way between Northern Michigan and the East Coast, and we settled on weekly phone sessions and reading assignments. This information is pretty basic, particularly if you have an association which has a high dependence on technology and a long history of using it. Technology. Association Marketing. Categories.
As an example, I have a friend who is the CEO of a mid-sized Michigan association. Technology. Association Marketing. Those are really the most difficult to talk about, but once you have an agreement, then the smaller duties ascribed to each party will become more clear and any disjunct will be apparent. Learning from Amazon.
It should also be noted that the list reflects my interests: associations, events, travel, tech, government, education, social media, communications, marketing, public relations, and jobs. ahier - Brian Ahier; The Dalles, Oregon; Passionate about healthcare, technology and government 2.0. Dig design, innovation, technology.
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