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Association Brain Food Weekly: 7.17.20

Reid All About it

Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset. Tony Rossell, Marketing General, Inc. ). Our highlight of the week was hot catfish , an inspired take on Nashville hot chicken, with cheesy grits. The future for event planners.

Montana 341
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Association Brain Food Weekly: 12.4.20

Reid All About it

Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. Fri 12/4 at 10 a.m.* – Generating Revenue in a COVID World. How to Rock Your Next Virtual Trade Show: Raise the Roof with Revenue. Virtual conference design. CAE credits.

Revenue 300
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Association Brain Food Weekly: 5.1.20

Reid All About it

Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts. Explore strategies for generating revenue through sponsorships, partnership and other sales opportunities through virtual events. 1 CMP credit. More info/register.

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Association Hunger Games: Victory or Defeat?

Aaron Wolowiec

I had the pleasure of presenting this year at the ASAE Annual Meeting and Exposition in Nashville. The resulting gap represents lost opportunities and revenue. What opportunities exist in your market you can benefit from? And, believe it or not, I didn’t talk about meetings or learning. What areas need improvement?

Nashville 100
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Association Brain Food Weekly: 8.27.21

Reid All About it

Non-dues revenue. 4 weeks from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate that success. – Be a Participant of the World’s Largest Non-Dues Revenue Resource. Killer Paid Search Tactics That Every Marketer Needs to Know.

Tampa 201
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Association Brain Food Weekly: 4.24.20

Reid All About it

Your non-dues revenue doesn’t have to suffer when you move to virtual. Immerse yourself in this virtual, interactive educational opportunity designed to help move your marketing, membership, and communication strategies forward in these challenging times. Virtual events can be an opportunity to generate revenue, at a lower cost.

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Expand Your Product Line: Clone Your Classic Conference into Punchy Regionals

Association Success

For many associations, our traditional national conferences are like classic BMWs - four doors, a black or silver exterior, and time-honored elegance that appeals to a top-end market. That meeting generates healthy revenue over expenses. The association now sees solid revenue in excess of expenses for those conferences.