Spark Consulting

AUGUST 7, 2014

I had the opportunity to present Membership Marketing on a Shoestring Budget for the National Association of Home Builders’ Association Leadership Institute earlier this week. As usual, when I deliver this session, I solicit great inexpensive marketing ideas from the participants as well. marketing presentations NAHB'

Marketing 150

Marketing Newsletter Discount Education 150

WBT Systems

FEBRUARY 27, 2018

But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective. The best kind of marketing is content marketing because it helps you develop a relationship with your readers.

Content 150

Content Education Marketing Course 150

Associations Now

FEBRUARY 8, 2023

Associations often rely on newsletters to share news with their members, but how do you know if they’re effective? One communication expert discusses ways to retool your newsletter to better engage readers. Newsletters are often an integral part of an association’s communication toolbelt. percent open rate and 1.7

Newsletter 111

Newsletter Content Video Communications 111

Nonprofit Marketing Guide

JULY 16, 2024

We recently presented a new webinar on modern nonprofit email newsletter designs. We looked at more than a decade of nonprofit email newsletter designs and compared those to best practices today, which was very eye-opening for many participants. Here are seven pointers we recommend for any nonprofit considering a newsletter redesign.

Newsletter 90

Newsletter Tips Video Maine 90

WBT Systems

AUGUST 29, 2017

Your association can leverage the power of social proof when marketing your online learning programs. Social proof is the driver behind the growth of influencer marketing campaigns on Instagram and other digital platforms. Influencer marketing on Instagram alone is now a billion dollar industry. First, identify the influencers.

Marketing 192

Marketing How To Course Discount 192

Nonprofit Marketing Guide

APRIL 12, 2023

Alright, let’s talk about the king of content – video! According to our 2023 Nonprofit Communications Trends Report , nearly all nonprofits (95%) now create some type of video content. Video marketing is now more important to nonprofits than ever. And rightly so. That’s certainly not a small number.

Video 93

Video Tips Marketing Content 93

Nonprofit Marketing Guide

FEBRUARY 22, 2022

Use the following writing ideas from our Monthly Nonprofit Writing Prompts email newsletter for your newsletter articles, social media updates, blog posts and more. You could post a cute animal video on social or send a special email. Sign up now to get prompts emailed to you in advance monthly. On the Calendar.

Social Media 103

Social Media Newsletter Atlanta Tips 103

Nonprofit Marketing Guide

NOVEMBER 3, 2021

According to Litmus’s 2021 State of Email Report , the top two emails used by marketers today are: Newsletter. The welcome email establishes what they can expect from your email marketing and the newsletter comes in and nurtures that relationship. Welcome Email. These two are sort of a one-two punch.

Email Marketing 116

Email Marketing Marketing Newsletter Course 116

Reid All About it

AUGUST 30, 2024

Their guidance touches on common issues with marketing, program integrity, administrative hurdles, and recognition. Gather Voices invites you to participate in their free 7-Day Video Communications Challenge starting Tuesday, September 3. You’ll receive a daily email with a learning tip and an assignment to make a video.

Video 213

Video Content Revenue Strategy 213

Association Success

JULY 16, 2020

Content curation is a way to strengthen your content marketing efforts without having to invest a ton of time and money in creating original content like blog posts. Fortunately, marketers have access to a range of free and paid tools designed to help small teams curate better and faster. We also detail how you can use rasa.io

Tools 122

Tools Content Marketing Price 122

Candid

DECEMBER 12, 2022

So, you get to work and land on one text-heavy website and another website with a prominent video that describes a nonprofit’s work, mission, and impact. HubSpot’s recent research helps to answer this question: branded video content is the most memorable. What are nonprofit explainer videos? Get to know your audience.

Video 105

Video Tips Social Media Content 105

Nonprofit Marketing Guide

FEBRUARY 28, 2023

It’s hard coming up with things to talk about on social media or in your newsletter. Every month we share blog, social media, and newsletter ideas your nonprofit can use to produce new content. These ideas come from our Monthly Nonprofit Writing Prompts email newsletter. We can help though! are favorites.

Social Media 94

Social Media Newsletter Oakland Tips 94

Association Success

NOVEMBER 17, 2020

Unless your association adopts modern digital marketing tactics, you’ll risk being lost in the shuffle. . Craft an engaging email newsletter. Email marketing is one of the most engaging forms of content your association can publish. You don’t have to create all of your content from scratch to publish a great newsletter.

Content 148

Content Newsletter Sample Video 148

Nonprofit Marketing Guide

JULY 28, 2020

Need writing ideas for social media, blog posts, newsletter articles, and more? These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. I send this email newsletter the first week of every month with prompts for the following month. The MTV Video Music Awards are scheduled for August 30th.

Social Media 94

Social Media Newsletter Los Angeles United States 94

Nonprofit Marketing Guide

FEBRUARY 27, 2024

We have ideas for newsletters, social media, blog posts, and more. These writing ideas for March come from our Monthly Nonprofit Writing Prompts email newsletter. You could post a cute animal video on social or send a special email. Share a meme that relates to your work or a funny video. are favorites.

Social Media 87

Social Media Newsletter Video Tips 87

Event Industry News

JULY 9, 2019

Live videos. Snöball, an event marketing company, revealed that videos on Facebook gained twice as much engagement compared to posts with images. Video content can cover a variety of topics and take on different formats. Keep the content of the videos informative to make it valuable to your audience.

Marketing 99

Marketing How To Social Media Newsletter 99

Reid All About it

APRIL 26, 2024

The outlook for associations, as described in Marketing General Inc.’s She shares comments from a video of ‘90s high school kids hanging out. The video is captioned, “Phones? They explain how AI enhances marketing campaigns, personalizes the attendee experience, improves event security, and assists sustainability initiatives.

Survey 275

Survey Content Education Strategy 275

Reid All About it

SEPTEMBER 20, 2024

TopClass LMS describes marketing messages that persuade members to become learners and elements of online education programs that stoke the intrinsic motivation of learners. labor markets won’t meet future workforce needs. Clowder provides advice on increasing the adoption of your membership mobile app. Motivation to learn.

LMS 264

LMS Revenue Certificate Content 264

Association Success

NOVEMBER 10, 2020

If you’re feeling stuck, read on for inspiration you can use for seven key marketing channels. Effective social media marketing will spark conversation not just among your followers, but within your industry. Essential email newsletters. Email marketing is one of the most effective digital marketing channels available.

Content 134

Content Social Media Newsletter Video 134

Forj

AUGUST 7, 2017

Associations and nonprofits share a marketing dilemma unlike traditional for-profit businesses. The target market and demographics for a business are centered around prospective clients and existing clients. Tips for Marketing to Association Members. Include your network in marketing efforts. Go off-line, too.

Course 98

Course Tips Marketing Social Media 98

Blue Sky eLearn

OCTOBER 11, 2017

Use the same terminology across the board – in your LMS, on your website, on social media, and in the marketing messages. Ask a colleague or friend to help work on your images and templates, to proofread and spruce up PowerPoints and handouts, or to edit video and audio recordings. Start your own newsletter!

Tips 215

Tips LMS Mooc Social Media 215

Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. More info/register.

Certificate 275

Certificate Case Study Denver Newsletter 275

GrowthZone

AUGUST 3, 2023

Award of Excellence Winners ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. Award of Excellence Winners – Category One Videos Good News Friday | Cambria Regional Chamber of Commerce (Pa.)

Long Beach 148

Long Beach Video Iowa Utah 148

Nonprofit Marketing Guide

APRIL 29, 2019

Today I am sharing the internal newsletter used by Community Partners in LA. Lauren Kay, director of communications, shared this with me about their newsletter: Lauren Kay “We’ve been growing and now have a staff of 42. Additional laptops will be available for general use in the coming weeks.

Newsletter 90

Newsletter Organization Communications Project 90

Blue Sky eLearn

FEBRUARY 18, 2021

Event planning software can help you organize your event, market the opportunity to members, and collect data to measure event success all within one system. . Consider these digital marketing ideas from AccuData to spread the word about your virtual service event: Your email newsletter. Happy planning! Jake Fabbri.

Organization 232

Organization Software Tips Tools 232

Nonprofit Marketing Guide

JANUARY 31, 2023

We have ideas you can use for newsletter articles, social media updates, blog posts and more. These ideas come from our Monthly Nonprofit Writing Prompts email newsletter. The post Nonprofit Social Media and Newsletter Ideas for February 2023 appeared first on Nonprofit Marketing Guide. Then keep reading!

Social Media 80

Social Media Newsletter Arizona Library 80

WBT Systems

SEPTEMBER 12, 2017

Cannibalization is people’s biggest fear of the hybrid space,” says Jennifer Kush, PCMA’s director of experience marketing. “It Speakers either must be motivated to participate by marketing or “giving back” reasons, or they must be compensated for the additional time and effort. Send a post-conference newsletter to attendees.

Conference 210

Conference How To LMS Education 210

Nonprofit Marketing Guide

FEBRUARY 24, 2021

If you need ideas for your newsletter articles or social media posts next month, then this post is for you! These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. I send this email newsletter the first week of every month with prompts for the following month. are favorites. 3/8: Women’s Day.

Social Media 75

Social Media Newsletter Tips America 75

Nonprofit Marketing Guide

JANUARY 3, 2019

In previous posts, we’ve shared the most common marketing and communications goals , strategies , and objectives for nonprofits. Email newsletters with multiple articles. Print newsletters with multiple articles that are typically more FYI, but will often include multiple calls to action too. Video and audio recordings.

Communications 88

Communications Marketing Press Release Case Study 88

Higher Logic

APRIL 17, 2018

Big brands have money, and money buys flashy, interesting content for marketing campaigns, online communities, events, you name it. For instance, last holiday season my local chamber of commerce sent its members a video message about the exciting things planned for the upcoming year. At the end of the video, there were outtakes.

Content 88

Content How To Video Tips 88

Associations Now

FEBRUARY 11, 2020

When it comes to marketing, an in-your-face approach is a common one—think loud TV commercials or emails aggressively pushing a product. But these mass marketing techniques are no longer effective , argues Mahnoor Sheikh on the Sprout Social blog. And this is exactly why brands are embracing inbound marketing.”. Sheikh says.

Marketing 94

Marketing Case Study Newsletter Content 94

Reid All About it

APRIL 19, 2024

Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). Discuss synergies between social media teams, digital marketing teams and org-wide employees in scaling the social media efforts of a brand.

Education 258

Education Social Media Content Strategy 258

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. –

LMS 264

LMS Revenue Arlington Education 264

Reid All About it

NOVEMBER 20, 2020

Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. Brian Reardon, Vice President of Communications and Marketing, The Catholic Health Association of the United States.

Certificate 370

Certificate System Dallas Recruiting 370

Nonprofit Marketing Guide

APRIL 21, 2022

Video or Flipbook Content (Carousels and Stories) as the Primary Format. Across all social media (not just nonprofits), the most engaging type of content is short-form video. In many cases, that video is someone speaking directly to the camera. Every nonprofit communicator knows they need to do more video, but.

Social Media 118

Social Media Newsletter Video Content 118

Reid All About it

JANUARY 28, 2022

Join this engaging conversation as Vince Caldwell leads us through the latest and best new business books on the market and shares his advice for young professionals along the way. This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Host: Fridays@4. Host: Fridays@4. every Monday.

Newsletter 195

Newsletter Survey Software Process 195

YourMembership

MARCH 9, 2012

Recently, our CEO (Bill Stover) and CTO (Hutch Craig) were featured in a video as part of the St. Never assume that just because it was in your most recent newsletter that everyone knows about it. Smith is the Director, Inbound Marketing at YourMembership.com. Ideas to help you engage, empower and retain members.

Software 150

Software Price Membership Management Member Engagement 150