Reid All About it

MARCH 12, 2021

In North Carolina, it’s shad roe season for the next two weeks. EST – WEC Grapevine: How We Did It – Digital Event Strategy & Considerations. Discover the strategy behind MPI’s design of the WEC Grapevine Digital Experience. Dive deeper into the foundational elements of digital marketing success.

Nashville 370

Nashville LMS Recruiting Recruitment 370

Association Analytics

AUGUST 14, 2023

For example, if you’re a marketing specialist, you might ask the tool to help compose tweets for podcast promotions or come up with a few subject lines for your emails. Ideally, you’ll want to keep track of the output you’re getting so that you can continue to improve your prompt engineering strategy and future prompts.

San Diego 317

San Diego Las Vegas Seattle North Carolina 317

Reid All About it

APRIL 14, 2011

— when we create membership marketing materials. I’m finishing a presentation on blogging for the Association Executives of North Carolina Technology 20.11 I’m finishing a presentation on blogging for the Association Executives of North Carolina Technology 20.11

North Carolina 150

North Carolina Leadership Innovation Content 150

Reid All About it

MAY 22, 2020

Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. We’re starting to get North Carolina shrimp again. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Virtual event sponsors/exhibitors.

Certificate 369

Certificate Revenue Conference North Carolina 369

Reid All About it

MAY 13, 2016

Speaker: Amanda Myers, Director of Product Marketing, Abila. Hear about strategies you can incorporate into your marketing immediately to increase revenue, boost membership, and get record attendance at your events. Host: ASAE Marketing Council Section. Organizer: Association Executives of North Carolina.

North Carolina 150

North Carolina Raleigh Guidelines millennials 150

Reid All About it

MAY 6, 2016

Reconsider how to market to international audiences to increase attendance. This one’s for my North Carolina association community. Facilitator: Tom Purdy, IT Director, North Carolina Board of Nursing. Jill Andreu, Vice President of Content Strategy and Development, Naylor Association Solutions.

North Carolina 150

North Carolina New Jersey Video Content 150

Reid All About it

MARCH 27, 2020

You’ve probably seen stories about distillers in your area who are now producing hand sanitizer—I know they are in my part of North Carolina. If you’re in my part of North Carolina, your donation to the Food Bank of Central & Eastern North Carolina goes even further this month. More info/register.

North Carolina 221

North Carolina Technology Louisiana Strategy 221

Reid All About it

MARCH 5, 2021

On Sunday, India by way of North Carolina. Hear about the strategies and tools modern associations are using to supercharge member engagement. We’ll help you craft a total event program strategy that includes virtual and hybrid events and that gives you the flexibility you to need to handle the return of in-person gatherings.

North Carolina 370

North Carolina Strategy Certificate Case Study 370

Reid All About it

FEBRUARY 12, 2021

For pre-game, we enjoyed North Carolina shrimp cocktail. Presenters: Harneet Singh, Director of Marketing, Preseem. Let’s talk about how you’re applying what you learned last year to market your virtual meetings this year and increase engagement. Email Marketing Workshop. Content Strategy & Your SEO Roadmap.

Revenue 370

Revenue North Carolina Leadership Technology 370

Reid All About it

OCTOBER 27, 2023

Marketing to younger generations. Trying to figure out how to market more effectively to Gen Z and millennials? We spent last weekend at my niece’s, who lives just down the road from the Intracoastal Waterway, across from uninhabited Masonboro Island in North Carolina. But you have to admit when you do. CAE credit.

LMS 264

LMS Leadership Strategy Recruiting 264

Reid All About it

APRIL 24, 2020

And the crisis has generated a tremendous opportunity to experiment with new strategies and get rid of things that have not provided value for many years.”. If you’re in North Carolina, I hope you’ll support the Food Bank of Central & Eastern North Carolina. Hosting virtual events. More info/register.

North Carolina 243

North Carolina Survey Strategy Education 243

Reid All About it

APRIL 3, 2020

I love the message Garth Jordan, SVP and Chief Strategy Officer for HFMA, delivers in Association Success. If you’re in North Carolina, I hope you’ll support the Food Bank of Central & Eastern North Carolina. Presenters: Lowell Aplebaum, CAE, CPF, CEO and Strategy Catalyst, Vista Cova LLC. Experiment.

North Carolina 44

North Carolina Committee Montana Guidelines 44

Reid All About it

MAY 29, 2020

It covers virtual event strategy and technology, including a list of platforms for different purposes. Virtual learning strategies. MemberSuite suggests several strategies for designing a more effective and memorable virtual learning experience. It’s blueberry season here in North Carolina. Intriguing.

San Diego 259

San Diego Strategy Conference eBook 259

Reid All About it

DECEMBER 4, 2020

It includes questions about the impact of the pandemic on strategy, pricing, etc. I started with North Carolina oysters on the half shell while making a few sides and our appetizer, shrimp cocktail. If you’re a home cook, check out the weekly In The Kitchen posts on my Grabbing the Gusto blog. CAE credits. CAE credits.

Revenue 300

Revenue Blended Learning Conference Technology 300

Reid All About it

APRIL 17, 2020

Hint, it has a lot to do with their course design strategy. She addresses reserves, partnerships, marketing, and program development. If you’re in North Carolina, I hope you’ll support the Food Bank of Central & Eastern North Carolina. Ann Gynn, Content Marketing Institute ). Going virtual—why.

North Carolina 44

North Carolina Revenue Montana Content 44

Reid All About it

MAY 1, 2020

If you’re in North Carolina, I hope you’ll support the Food Bank of Central & Eastern North Carolina. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Learn the basics of conducting usability testing and how to use the results to drive your online strategy. More info/register.

North Carolina 273

North Carolina Revenue Education Strategy 273

Reid All About it

MAY 8, 2020

If you’re in North Carolina, I hope you’ll support the Food Bank of Central & Eastern North Carolina. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Gerd De Bruycker, marketing director at Cisco Systems. Find yours on the Feeding America website. More info/register.

North Carolina 221

North Carolina Montana Revenue Conference 221

Nonprofit Marketing Guide

OCTOBER 13, 2011

Spending time and money trying to market your nonprofit or its programs without a strategy in place is a big waste of both precious resources. Yesterday I taught the Total Focus Nonprofit Marketing Plan Workshop with Nancy Schwartz in NYC. If you don’t have a marketing plan for 2012, you need one. Register Now.

North Carolina 68

North Carolina Marketing Strategy Process 68

Reid All About it

AUGUST 9, 2019

The most important element in marketing and communications is segmentation, says MemberSuite. After reading their post on how to get started with marketing segmentation , I’d have to agree. Learn how to incorporate tactical strategies designed to enhance the management, engagement and training of millennial employees.

Columbus 39

Columbus millennials LMS North Carolina 39

Reid All About it

APRIL 11, 2013

Now that the Avectra Users & Developers Conference, ASAE Great Ideas and digitalNOW are behind me, the only one left, for now, is Digital Marketing for Business on Monday and Tuesday at the Raleigh Convention Center. I’ll be voting, of course, for the Food Bank of Central and Eastern North Carolina. All hail the SEO master!

North Carolina 150

North Carolina Raleigh Press Release Content 150

Reid All About it

MARCH 1, 2013

One of my favorite posts this week is by Kivi Leroux Miller, a nonprofit communications consultant, author and trainer, who also happens to be a North Carolina gal. This week he answers the question: what kind of content strategy drives community engagement ? She writes: . “As

North Carolina 150

North Carolina Social Media Survey DC 150

Reid All About it

SEPTEMBER 21, 2018

I went from stunning grueling experiences—hiking 14 miles down the North Rim of the Grand Canyon, staying overnight at Phantom Ranch at the bottom, hiking 10 miles up the South Rim the next day, and more hiking in Sedona AZ (Bear Mountain was the highlight)—to the intense reality of preparing for a direct hit by Hurricane Florence.

North Carolina 34

North Carolina DC Washington New York 34

Association Adviser

FEBRUARY 13, 2014

Christina Motley, On Point Marketing. In Part 1, The Emergence of the Chief Data Officer , I mentioned my belief that all marketing efforts are measurable and data is not only one of associations’ most valued tools, but a must-have marketing tool. Even marketers often feel overwhelmed. Information provides insights.

Strategy 60

Strategy Marketing How To North Carolina 60

Nonprofit Marketing Guide

MAY 25, 2012

Summer has arrived in North Carolina. “The best way to convince people is to appeal to their identity and value system rather than convincing them with data and facts” – learn why and about the science behind that from Alia at Sea Change Strategies in Sell Out: This is Your Brain on Rewards.

North Carolina 70

North Carolina Marketing Newsletter System 70

Reid All About it

FEBRUARY 3, 2017

If you want to keep up with the mergers, sales and acquisitions in the association technology market, subscribe to Ben Martin’s theNIRD.org. John Haydon, digital marketing expert for nonprofits and charities. 5 Strategies to Engage Members in Your Online Community. Tue 2/7 at 2 p.m. Where Do I Go From Here? More info/register.

Los Angeles 159

Los Angeles Chicago North Carolina America 159

Reid All About it

JULY 5, 2019

Dina Di Maio, North Carolina Museum of Art ). Hosts: Billhighway and Mariner Management & Marketing. Successful advocacy campaigns have impact only if you have clear goals and objectives, a strategy and tactic in place, and metrics to evaluate success. Patrick Dorsey, EVP, Marketing, Impexium.

North Carolina 34

North Carolina Chicago Washington Handbook 34

WBT Systems

JULY 31, 2018

According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. Recruitment strategy: help millennials get jobs. Use content marketing to attract your target audience. The state of millennial membership. Millennials need jobs.

millennials 150

millennials Resources North Carolina Recruiting 150

Reid All About it

JULY 3, 2020

Unfortunately, we have a lot of them in my state, North Carolina. Good point about speakers… How to promote a virtual event, according to HubSpot marketers. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Presenters: Amy Thomasson, Marketing Director for the Congress of Neurological Surgeons.

Montana 221

Montana Member Engagement Review North Carolina 221

Reid All About it

JUNE 5, 2020

For years, I’ve read about chervil but never saw it in any market. I made it the star of the show that night, sautéing some North Carolina shrimp with shallots and finishing them with lemon juice, butter and lots of chervil. Future of Meetings: Creative New Strategies from Hotels, AV Companies & Design Agencies.

Innovation 273

Innovation Conference FAQ San Francisco 273

Associations Now

JULY 20, 2023

Heidi Ellis Senior Director, Membership and Partnership Strategy International Society for Technology in Education The Business of Belonging: How to Make Community Your Competitive Advantage by David Spinks. An excellent read that in some ways resonates again today.

North Carolina 98

North Carolina Member Experience Education Technology 98

Reid All About it

OCTOBER 18, 2019

Quick hits before we get to next week’s free webinars: Is your marketing mediocre? The best reason to do content marketing is organic search–but you’ll reap other benefits as well. Michael Brenner, Content Marketing Institute ). Presenters: Dawn Caous, Director, Marketing Communications, American Society for Quality.

North Carolina 34

North Carolina Education Project Content 34

Reid All About it

FEBRUARY 3, 2017

If you want to keep up with the mergers, sales and acquisitions in the association technology market, subscribe to Ben Martin’s theNIRD.org. John Haydon, digital marketing expert for nonprofits and charities. 5 Strategies to Engage Members in Your Online Community. Tue 2/7 at 2 p.m. Where Do I Go From Here? More info/register.

Los Angeles 150

Los Angeles Chicago North Carolina America 150

Achieve

DECEMBER 22, 2020

If you’re like most nonprofits, you probably started planning your year-end giving strategy months ago. So, we’re going to cover the top tips your team can use to be successful when incorporating Facebook fundraising into your year-end giving strategy: . but this simple strategy can help you overcome it. Being inconsistent is.

Tips 98

Tips North Carolina South Carolina Report 98

Reid All About it

MARCH 24, 2017

I’d like to think I’m a wise content marketer (but always learning) and I do have a sensible approach to SEO, much like Sonia Simone from Copyblogger who wrote this article. Sonia was the one who really hooked me on marketing, way back in my CBIA days. Mobile Learning: A Practical Strategy. A good teacher. Tue 3/28 at 12:30 p.m.

North Carolina 150

North Carolina Technology Member Engagement Marketing 150

Nonprofit Marketing Guide

JUNE 12, 2019

During the wee hours of the morning of April 8 th , I received a call from Tom Harrison, director of the award-winning North Carolina Black Bear Festival and Bear-ology Museum. Tom and I met a few months earlier at my G.R.E.A.T. media relations presentation for NC ShowFest. Before his post, this growing problem had been underreported.

North Carolina 78

North Carolina Social Media Strategy Tips 78

Reid All About it

JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Beth Surmont, VP of Event Strategy & Design, 360 Live Media.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Reid All About it

JULY 15, 2016

But since my family is spending next week at Ocean Isle Beach in North Carolina, I will savor my time with them on the beach. Before I get to OIB, I’m attending the Association Executives of North Carolina’s Annual Meeting in Williamsburg VA where I get to spend time with several speaker friends from across the nation.

North Carolina 150

North Carolina Innovation Washington Austin 150