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Less than 1% of households in the hardest-hit mountain counties of NorthCarolina are protected by the National Flood Insurance Program. Find a list of organizations to support in the Helene Response & Rebuild: Western NorthCarolina Resource Guide. Video marketing. Sponsorships. Membership value. Good humans.
As such, some organizations have already jumped on the bandwagon and are quickly adapting, while others are hesitating to embrace the potential of this technology. For example, if you’re a marketing specialist, you might ask the tool to help compose tweets for podcast promotions or come up with a few subject lines for your emails.
Association marketing maturity. In its Marketing Benchmarks for Associations report, Mighty Citizen assesses the marketing maturity of associations in six categories: research/analytics, branding/strategy, marketing/SEO, UX design/content, technology, and team dynamics. Most blog posts are marketing dead ends.
Even better, the nonprofit partner for the evening was one of my favorite organizations: the Food Bank of Central and Eastern NorthCarolina. With silos…Social media starts in a silo, usually in the marketing or PR department. Because of this cool marketing campaign, the next time I’m in London, I am finding Gordon’s Wine Bar.
Our home, property and lives were spared from the storm, unlike so many in NorthCarolina. The training industry is a huge enterprise representing approximately $160 billion in North America and over $355 billion globally. What portion of this market do associations claim and should your organization be a part of it?
MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. If you’re in NorthCarolina, I hope you’ll support the Food Bank of Central & Eastern NorthCarolina. Presenters: Beth Arritt, Staff VP Marketing, AAAE. Event communications. Mon 4/13 at 1 p.m.
Presenter: Suzanne Carawan, Chief Marketing Officer, HighRoad Solution. – Six Simple Ways to Use Technology to Improve Your Event. – AENC Membership Roundtable (NorthCarolina). Presenter: Chris Cichon, Marketing, Boomerang. For many organizations, digital marketing is a new undertaking.
Heed this advice from a content marketing agency that knows its stuff, RepCap, about the two things you need to run a great content marketing program. Organizer: Association Executives of NorthCarolina. Host: Association Executives of NorthCarolina. Host: American Marketing Association. CAE credits.
You’ve probably seen stories about distillers in your area who are now producing hand sanitizer—I know they are in my part of NorthCarolina. If you’re in my part of NorthCarolina, your donation to the Food Bank of Central & Eastern NorthCarolina goes even further this month. Fri 3/27 at 12 p.m.
— when we create membership marketing materials. I’m finishing a presentation on blogging for the Association Executives of NorthCarolinaTechnology 20.11 Yes, we do need to show how the association experience will provide solutions and impact our members’ lives, careers or businesses.
Association technology and analytics. I just read a new paper— The New Association Tech Ecosystem: Powering Member Experiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon. 1 CMP credit.
For pre-game, we enjoyed NorthCarolina shrimp cocktail. Presenters: Harneet Singh, Director of Marketing, Preseem. Let’s talk about how you’re applying what you learned last year to market your virtual meetings this year and increase engagement. Email Marketing Workshop. Host: Unleashed Technologies.
Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. We’re starting to get NorthCarolina shrimp again. Reconnecting Marketing + Events: The Good, The Bad, and the Silver Linings. Virtual event sponsors/exhibitors.
One of the ways I’m contributing to the Association Executives of NorthCarolina (AENC), as a member of its professional development committee, is by compiling a list of professional development opportunities that’s shared in AENC’s weekly newsletter. Hosts: Informz, American Eagle. 12 CAE credits).
Reconsider how to market to international audiences to increase attendance. AENC Technology Roundtable on Security. This one’s for my NorthCarolina association community. Facilitator: Tom Purdy, IT Director, NorthCarolina Board of Nursing. Learn what to watch out for when having materials translated.
Association Executives of NorthCarolina has gathered resources for those who want to support the recovery efforts of people in western NC. Small-staff membership marketing. Gain insights on best practices for selecting and implementing education technology to drive member engagement and organizational growth. CAE credit.
I started with NorthCarolina oysters on the half shell while making a few sides and our appetizer, shrimp cocktail. Two sessions: Respond, Don’t React: How This Simple Change Can Make All the Difference, and How to Create an Integrated, Multi-Channel Event Marketing Plan. Host: Association Women Technology Champions.
On Sunday, India by way of NorthCarolina. Meet the experts who can solve your technology challenges. For all the technology, our audiences are still human. Learning now contributes more to GDP and productivity than technology. Meet the experts who can solve your technology challenges. Wed 3/10 at 1:30 p.m.
If you’re in NorthCarolina, I hope you’ll support the Food Bank of Central & Eastern NorthCarolina. – Ask Us Anything Expert Panel: Marketing, Revenue, Meetings & Technology. Kate Pojeta, Director of Meetings & Technology, Event Garde. Find yours on the Feeding America website.
Marketing to younger generations. Trying to figure out how to market more effectively to Gen Z and millennials? We spent last weekend at my niece’s, who lives just down the road from the Intracoastal Waterway, across from uninhabited Masonboro Island in NorthCarolina. But you have to admit when you do. CAE credit.
One of my favorite posts this week is by Kivi Leroux Miller, a nonprofit communications consultant, author and trainer, who also happens to be a NorthCarolina gal. Kivi goes on to say, “If your choice is between more staff and this kind of technology, seriously think about the technology over the additional staff.”
The most important element in marketing and communications is segmentation, says MemberSuite. After reading their post on how to get started with marketing segmentation , I’d have to agree. MGI’s 2019 Membership Marketing Benchmarking Report (Alexandria VA Brown Bag). Exploring Event Technology Stacks (Association Chat).
Today (Friday, November 1) is the nomination deadline for the Association Women Technology Champions (AWTC) Awards. Nominate yourself or a woman who works in the association industry for an award in one of three categories: technology leader, innovation, or technology champion. Content marketing. Content marketing.
This article was originally published in the Association Executives of NorthCarolina’s Success By Association magazine, February 2016 issue. ~~~. At a recent AENC Technology Roundtable , I told my fellow attendees about two time-saving social media tools I couldn’t live without: Hootsuite and Buffer.
If you’re in NorthCarolina, I hope you’ll support the Food Bank of Central & Eastern NorthCarolina. Gerd De Bruycker, marketing director at Cisco Systems. Wine & Webinar: Google Analytics Fundamentals: How to Measure What Matters Most and Be a Data-Driven Marketer. Host: PCMA. Presenters.
If you’re in NorthCarolina, I hope you’ll support the Food Bank of Central & Eastern NorthCarolina. Technology Continuity in Times of Crisis: A CEO and CIO Dialogue. Looking forward, CEOs and CIOs should have critical conversations as they continue to refine their technology response to workforce changes.
If you’re feeling stuck in the COVID-19 cave of despair and overwhelm, Tobin Conley, CAE, at DelCor Technology Solutions suggests you listen to the wisdom of a Disney princess (yes, you read that correctly). She addresses reserves, partnerships, marketing, and program development. Ann Gynn, Content Marketing Institute ).
Now that the Avectra Users & Developers Conference, ASAE Great Ideas and digitalNOW are behind me, the only one left, for now, is Digital Marketing for Business on Monday and Tuesday at the Raleigh Convention Center. Chris Bonney at Vanguard Technology shares a list of questions associations should ask about their website.
If you’re in NorthCarolina, I hope you’ll support the Food Bank of Central & Eastern NorthCarolina. Christina Lewellen MBA, CAE, Executive Director, Association of Technology Leaders in Independent Schools. Presenters: Michael Judeh, Senior Director, AV Technology, Convene. Wed 4/29 from 11 a.m.
It covers virtual event strategy and technology, including a list of platforms for different purposes. Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. It’s blueberry season here in NorthCarolina. Intriguing.
But, as economic and technological changes increase the demand for new skills and knowledge, colleges and universities see a market need and they want in. Colleges aren’t changing their curriculum quickly enough to meet market needs. Meet the new professional development competition for associations: higher education. “If
This article was originally published as “Writing Online Content for Distracted Humans and Web-Crawling Spiders” in the Association Executives of NorthCarolina’s Success By Association magazine, November/December 2015 issue. ~~~. A few years ago, marketing experts proclaimed, “Content is king.”
I just ordered Tech Success for Associations , a new release (free for ASAE members) from the ASAE Foundation’s Technology Success and Readiness Study. Yup, we’re expecting our first snow of the season tonight here in NorthCarolina. Email Marketing in 2017: Trends, Data and Best Practices. Now, let it snow!
I just ordered Tech Success for Associations , a new release (free for ASAE members) from the ASAE Foundation’s Technology Success and Readiness Study. Yup, we’re expecting our first snow of the season tonight here in NorthCarolina. Email Marketing in 2017: Trends, Data and Best Practices. Now, let it snow!
Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Host: Brandt Krueger, founder Event Technology Consulting.
I went from stunning grueling experiences—hiking 14 miles down the North Rim of the Grand Canyon, staying overnight at Phantom Ranch at the bottom, hiking 10 miles up the South Rim the next day, and more hiking in Sedona AZ (Bear Mountain was the highlight)—to the intense reality of preparing for a direct hit by Hurricane Florence.
The subscription economy is booming—along with the technology needed to support it. I’d like to think I’m a wise content marketer (but always learning) and I do have a sensible approach to SEO, much like Sonia Simone from Copyblogger who wrote this article. Sonia was the one who really hooked me on marketing, way back in my CBIA days.
For years, I’ve read about chervil but never saw it in any market. I made it the star of the show that night, sautéing some NorthCarolina shrimp with shallots and finishing them with lemon juice, butter and lots of chervil. Ian Seidenberg, CSEP, Director of Event Technologies, Encore Event Technologies.
But since my family is spending next week at Ocean Isle Beach in NorthCarolina, I will savor my time with them on the beach. Before I get to OIB, I’m attending the Association Executives of NorthCarolina’s Annual Meeting in Williamsburg VA where I get to spend time with several speaker friends from across the nation.
Heidi Ellis Senior Director, Membership and Partnership Strategy International Society for Technology in Education The Business of Belonging: How to Make Community Your Competitive Advantage by David Spinks. An excellent read that in some ways resonates again today.
Unfortunately, we have a lot of them in my state, NorthCarolina. Good point about speakers… How to promote a virtual event, according to HubSpot marketers. Presenters: Amy Thomasson, Marketing Director for the Congress of Neurological Surgeons. Host: Open Access Technologies, Inc. Damon Linker ).
Your weekly list of free webinars and events for the association community… How are associations using learning technologies? If you work for a membership organization, please participate in the Association Learning + Technology survey. And if you live in NorthCarolina, free the Mimosa (and the Bloody Mary too).
If you’ve ever been in charge of a technology implementation project without the benefit of project management experience, then you know what a wild ride it is. Quick hits before we get to next week’s free webinars: Is your marketing mediocre? Michael Brenner, Content Marketing Institute ). Peruse this checklist to find out.
Dina Di Maio, NorthCarolina Museum of Art ). Hosts: Billhighway and Mariner Management & Marketing. Discuss tips on integrating your event content with other areas of your association, and marketing and organizing your content to effectively reach and engage the 80% of your audience who are not attending.
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