Association Adviser

OCTOBER 19, 2022

You’re creating engaging content for your members and posting on your association’s social media pages consistently — nice work! However, have you thought about how your employees' and board members’ online interactions can help or hurt your social media marketing efforts? Learn more.

Social Media 78

Social Media Content Marketing Organization 78

Aptify

JUNE 25, 2024

How can you continue to attract new members to your organization? Just think: Every year, members leave your organization – they retire, change jobs or professions, go out of business, lose their professional development budget, or just leave for unknown reasons. Know your value. Evaluate your resources.

Organization 138

Organization Recruitment Recruiting Social Media 138

EventMobi: Association Events

SEPTEMBER 28, 2023

A member directory, or member list, is a list of all members of your organization. Depending on how your organization sets up membership, you can allow free access to your member directory or gate it behind a paywall (or a members-only portal). What is a Member Directory? How has your community grown over the years?

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Directory Organization How To Kansas City 147

Blue Sky eLearn

FEBRUARY 4, 2020

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Email marketing software.

Organization 270

Organization LMS Software Social Media 270

MemberClicks

FEBRUARY 28, 2024

Social media is a requirement for any organization, and associations are no exception. And, social media puts the good information you want to share right in middle of your audience’s daily scrolling. The rules of good social media for associations are, in most ways, the same as the rules in any other sector.

Social Media 52

Social Media Video Content Software 52

Blue Sky eLearn

SEPTEMBER 10, 2021

The first pitfall into member attrition is the assumption that members are committed to sticking with an organization simply because they’ve signed up to pay regular dues. That’s why marketing is such a crucial step to the success of your association events. Curate personalized membership outreach. Optimize Your Content.

Email Marketing 283

Email Marketing Marketing Content Software 283

MemberClicks

NOVEMBER 1, 2024

This is where content marketing comes in—a powerful tool that goes beyond traditional marketing by providing valuable, relevant information designed to attract, engage, and retain your members. For associations, content marketing is uniquely valuable. What is Content Marketing for Associations?

Content 52

Content Marketing Newsletter Social Media 52

Associations Now

APRIL 3, 2020

How to protect your organization and its brand image from cyberattacks. And keeping social media accounts safe is as important as protecting other arms of your organization. Social media security risks for businesses and organizations can’t be taken lightly,” says John Colburn of Sprout Social.

Social Media 111

Social Media Content Examples Tips 111

Higher Logic

MARCH 18, 2016

Social media continues to evolve, and if you want to leverage social media for your organization, you need to be aware of the current trends for 2016. Here’s a closer look at some of the top 2016 social media trends to watch throughout the year. Trend #1: Social Prospecting.

Social Media 120

Social Media United States Video Price 120

Multiview

SEPTEMBER 6, 2023

When trying to get the word out about an annual conference or educational webinar , social media is a highly effective tool. The fact is that s ocial media is where people are. We’ll take you through why an organization should, and how an organization can use social media to best promote an event.

Social Media 52

Social Media Tools Education Process 52

Blue Sky eLearn

FEBRUARY 18, 2021

Although your association might not be meeting in person right now, plenty of organizations are moving their meetings and events online and engaging members in the digital realm. First, you’ll need to create a planning committee to take charge of the organization and execution of your virtual day of service. Your social media pages.

Organization 232

Organization Software Newsletter Tips 232

YourMembership

SEPTEMBER 3, 2014

Last week we held our monthly Thought Leadership webinar, Search Engines and Social Media. We had many association professionals attend who are still working to come up with a winning strategy regarding search engine optimization (SEO) and social media. The post Search Engines and Social Media.

Social Media 150

Social Media Strategy Technology Marketing 150

YourMembership

SEPTEMBER 3, 2014

Last week we held our monthly Thought Leadership webinar, Search Engines and Social Media. We had many association professionals attend who are still working to come up with a winning strategy regarding search engine optimization (SEO) and social media. The post Search Engines and Social Media.

Social Media 150

Social Media Strategy Technology Marketing 150

Reid All About it

MARCH 15, 2016

Social media is a great way to connect with others, find and share resources, and build a community. At a recent AENC Technology Roundtable , I told my fellow attendees about two time-saving social media tools I couldn’t live without: Hootsuite and Buffer. The dashboard is organized by tabs.

Social Media 150

Social Media How To North Carolina Directory 150

Achieve

OCTOBER 6, 2023

Social media is an indispensable tool for raising awareness for your nonprofit’s cause, reaching new audiences, and strengthening your relationships with donors. However, your nonprofit isn’t the only one that understands just how valuable social media can be for your fundraising efforts. After all, with 4.9

Social Media 52

Social Media North Carolina South Carolina Content 52

Disciple Media

JUNE 12, 2023

Social media marketing has become an essential component of any successful small business marketing strategy. With the ever-growing number of users on various platforms, leveraging social media can help businesses connect with their target audience, increase brand visibility, and drive valuable engagement.

Social Media 36

Social Media Marketing Video Content 36

Association Analytics

OCTOBER 10, 2022

Association membership marketing is much different than marketing a product for sale. With membership marketing, the key is to build loyalty. Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. Sales are instant.

Marketing 169

Marketing Tools Examples Content 169

Higher Logic

FEBRUARY 15, 2018

Modern marketing is complicated. But when you break down the components of a strong marketing program, it suddenly feels familiar and approachable. Still, there is an overwhelming amount of technology and techniques marketing teams need to sift through. Top 5 Tools for Your Marketer's Toolbox. Email Marketing.

Marketing 185

Marketing Technology Email Marketing Social Media 185

Achieve

DECEMBER 8, 2022

Social media can be an extremely effective way to reach new audiences for your nonprofit and secure more donations for your cause. Nonprofit outreach should balance donor acquisition with donor engagement, so how do you utilize social media for both efforts? Create connections between your site and social profiles.

Social Media 52

Social Media How To Newsletter Content 52

Freestone

FEBRUARY 21, 2024

If your organization hopes to reach more learners or successfully promote an upcoming event, it might be time to create a marketing plan. With a marketing plan, your organization can strategize how to grow your continuing education program, increase engagement, and attract more learners. What is a marketing plan?

Marketing 75

Marketing LMS Social Media Course 75

Higher Logic

OCTOBER 4, 2018

Whether you’re on a small team, a team of one, or a large team with divided responsibilities and resources, marketers all have a few things in common: We need to accomplish things quickly, handle multiple projects at once, stay inspired, keep ourselves updated about current events, and collaborate with others across our team or departments.

Tools 233

Tools Marketing Social Media Software 233

Association Adviser

FEBRUARY 13, 2019

There are many reasons why your association needs social media, but perhaps the biggest is member engagement. Social media also helps with: Thought leadership. Social media platforms. Take a look at your goals, and decide which social media platforms make the most sense for your organization.

Social Media 74

Social Media Tools Video Discount 74

Nimble AMS

MAY 16, 2024

Has your organization used Artificial Intelligence (AI) to do basic marketing tasks? If not, it might be time to consider leveraging AI to improve your member marketing strategy. Read our blog to learn helpful tips to get started using AI in your association’s member marketing. What is member marketing?

Marketing 81

Marketing How To Discount Tips 81

Associations Now

AUGUST 14, 2019

From using video on your website to Snapchat at your meetings, some associations are trying new ways of integrating social media into their communications and marketing. Coming up with clever ways to use social media in marketing and communications is a not only a must, but a challenge, these days.

Social Media 89

Social Media Video Discount America 89

.orgSource

JULY 25, 2023

AI, your new marketing assistant, is happy to help. podcast featuring Jane Pearson,orgSource, Vice President Marketing and Communications Services and Amy Williams, President and CEO Brand Health Media. Jane and Amy shared insights about the opportunities and challenges of integrating AI into marketing programs.

Team 88

Team Marketing Analysis Social Media 88

AMR Management Services

SEPTEMBER 6, 2023

When it comes to association digital marketing, your website is the glue that holds your strategy together. While your organization likely already leverages digital marketing assets such as email and social media, your website is the hub where you house important information aimed at current and potential members and sponsors.

Marketing 83

Marketing How To Social Media Strategy 83

CMA Solutions

MARCH 6, 2024

In the evolving healthcare landscape, one tactic has become essential for healthcare providers and organizations to attract more patient leads: digital marketing. That’s because an increasing number of patients are now using the Internet and social media to address their healthcare needs. But where should you begin?

Marketing 64

Marketing How To Social Media Video 64

KiKi L'Italien's Acronym Soup

FEBRUARY 6, 2017

Is it important to have a professional profile to be on social media? Better yet, can social media get you the job you want most? Many people are used to hearing the horror stories of employers looking at their employees' personal social media accounts and finding inappropriate content. What do you think?

Social Media 100

Social Media South Carolina Content Organization 100

GrowthZone

APRIL 12, 2018

People join and retain their membership because they know, like, and trust the association and the people in the organization. Sure, they need to justify their membership by getting value, but really, if they decide they no longer know, like, and trust the organization, they are gone. With social media, of course.

Social Media 84

Social Media Video Member Engagement Content 84

YourMembership

APRIL 11, 2013

Social media gurus tell member organizations again and again – don’t make it about you, make it about them. Turning over your social media platform to them is like a nice introduction from a mic. They can finally be heard over the noise of the social sphere. .” Showcase your members.

Social Media 150

Social Media Newsletter Software Member Engagement 150

CMA Solutions

JANUARY 31, 2024

It has delivered marketing services to leading construction companies, empowering us to provide our clients with in-depth knowledge of this market sector. Create Engaging Content Incorporating content marketing as part of your construction marketing strategy is essential for business growth.

Industry 64

Industry Marketing Social Media New Jersey 64

GrowthZone

JULY 26, 2018

sell memberships) maximizing your organization’s social media and digital marketing efforts. You have done the groundwork… your organization is online in all the right places, ensuring your target market is aware of its existence. Social media is no different. So, you want to make money (a.k.a,

Social Media 74

Social Media Proposal Content Marketing 74

GrowthZone

AUGUST 18, 2021

You would scour newspapers, social media, trade journals, and other sources for hours, looking for people and businesses that should be members of your organization. That’s why you need to learn about— and start using—marketing automation. GrowthZone has a built-in marketing automation module.

Marketing 148

Marketing Social Media System Price 148

GrowthZone

JULY 31, 2017

Frank Kenny explains how to post to social media even when you’re too busy. Are you sometimes so crunched for time that you fail to post to social media when you meant to? But that doesn’t mean your social media content shouldn’t get posted. for 30+ ideas for what to post on your association’s social media.

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Social Media Tips Tools System 94

.orgSource

FEBRUARY 12, 2024

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

Marketing 88

Marketing Team Social Media Communications 88

YourMembership

SEPTEMBER 18, 2012

Put an End to Your Social Media Efforts. September 18th, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Give up on social. It probably just doesn’t work for your organization. Smith is the Director, Inbound Marketing at YourMembership.com. Have it your way.

Social Media 150

Social Media Price Software Membership Management 150

YourMembership

NOVEMBER 9, 2012

Categories: Member Engagement + Retention , Social Media and Business Trends Tags: jamie notter , marketing , social media , social media strategy , twitter , webinar When I run into people just starting out in social media for their organizations I’m frequently asked for magic recipes to success.

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Social Media Member Engagement Strategy Marketing 150