Nonprofit Marketing Guide

APRIL 30, 2020

Here’s what’s happening in May at Nonprofit Marketing Guide…. Online Training: May 7: Seven Great Online Marketing Campaigns Every Nonprofit Can Run with Kivi Leroux Miller. [60-Minute May 19: Relevant Press Releases: How to Get Attention in a Crowded News Cycle with Antionette Kerr. Learn More and Register.

Press Release 62

Press Release Marketing Newsletter Communications 62

Reid All About it

FEBRUARY 8, 2011

Give New Life to Your Press Release. With the rise of social media, some pundits have declared the press release dead. Others say that’s an extreme view; a good release still plays an important role. Read more…. The Power of Personal Learning Networks. Read more when it’s published on Wednesday, February 9, 2011.

Press Release 150

Press Release millennials Social Media Leadership 150

Virtual

SEPTEMBER 26, 2013

Take advantage of press releases. But press releases still work—arguably, even better—for digital publications. For professional associations, this means your story doesn’t have to target the New York Times print edition in order to be press release-ready. Increasingly, people are getting their news online.

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Press Release Social Media Marketing New York 100

Reid All About it

OCTOBER 11, 2011

Standard press releases are often misdirected, irrelevant and boring. Here are some creative alternatives to sending a press release from Claire Celsi at Ragan’s PR Daily. Tagged: Content Marketing , Creativity , Productivity , Twitter , Writing & Blogging. One of my favorite sites for that is Funny or Die.

Press Release 150

Press Release Content Products Project 150

Reid All About it

AUGUST 23, 2011

Claire Celsi asks us to: “Challenge yourself never to send another standard press release again.” She wants us to use our skills and creativity instead to get our news in front of reporters, and gives Six Alternatives to Sending a Press Release. Tagged: Marketing , Productivity , Twitter , Writing & Blogging.

Press Release 150

Press Release Social Media Tips Review 150

A2Z Events

MARCH 26, 2025

The key to achieving this objective is having an effective event marketing strategy. When you have a strong event marketing strategy, it ties everything together so you align all your elements of planning together. What is an Event Marketing Strategy? What is an Event Marketing Strategy? Email campaigns.

Strategy 52

Strategy Marketing Social Media Analysis 52

Reid All About it

AUGUST 9, 2024

Benchmarking reports are also an effective content marketing tactic for associations and industry partners. Seeing the encroachment of AI into the arts, communication, and marketing, Mark Schaefer reminds us of the “ durability of human creativity ” and “emotional connection to actual people.” AI vs humans. More info/register.

Cleveland 270

Cleveland LMS Press Release Content 270

Nonprofit Marketing Guide

MAY 30, 2019

Here’s what’s happening in June at Nonprofit Marketing Guide: Online Training: June 4 & 6: The 7 Styles of Writing Every Nonprofit Communicator Should Master [Two-Part Webinar Series] Learn how to master the seven styles of copywriting for more successful communications.

Press Release 51

Press Release Newsletter Social Media Communications 51

Event Industry News

JANUARY 14, 2021

we are looking for a Content Manager to handle the overall management of content for marketing, communication and PR perspectives. A university degree in areas such as Communication, Marketing, Journalism or related subjects. ? EventsCase ?we Requirements: ? Committed, responsible and used to work under short objectives and deadlines.

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Content Press Release Case Study Email Marketing 129

Nonprofit Marketing Guide

JANUARY 3, 2019

In previous posts, we’ve shared the most common marketing and communications goals , strategies , and objectives for nonprofits. Earned media, PR, press releases and other forms of media relations. Today, let’s complete the list by talking about tactics. Mobile apps. What else belongs on this list?

Communications 87

Communications Marketing Press Release Case Study 87

Nonprofit Marketing Guide

OCTOBER 9, 2024

In the ever-changing world of nonprofit marketing, transitions are a given—and with them comes a unique set of marketing-only pain points. These lovely marketing pain points can cause unnecessary added stress – but the good news? Build and Maintain a Media Kit and Media List And another marketing pain point?

Marketing 91

Marketing Press Release Team Social Media 91

Higher Logic

AUGUST 15, 2018

Check out our official announcement in this press release. Kevin will be responsible for all business functions – strategy, development, operations, go-to-market, and administration, as well as the long-term management of the business. The Right Combination for Success: People and Structure.

Portland 31

Portland Press Release Software Revenue 31

Reid All About it

AUGUST 16, 2011

Noah Brier says the number one question he gets from brand marketers is: “What should I tweet about?” After posting product release notes and press releases, he says, “They discover how easy it is to blog about themselves. When I tweeted out the link to this post, I described it as my best read all day.

Press Release 150

Press Release Products Content Examples 150

Virtual

FEBRUARY 13, 2017

And whether that’s the final moment of a meeting, the final step before a certification program is launched, or the final implementation of a marketing campaign, the lesson applies here. Surely everyone’s read our press release.” For example, I’ve often seen organizations launch programs then move on.

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Press Release Atlanta Certificate Analysis 157

Nonprofit Marketing Guide

OCTOBER 29, 2015

I’ve been talking to many of my nonprofit marketing friends over the last few months about what my next book should cover. Co-workers who can’t meet a communications deadline, but think you’re incompetent because you won’t instantly whip up a flyer/press release/Facebook post on their thing, on the spot.

Marketing 86

Marketing Press Release Communications Leadership 86

Nonprofit Marketing Guide

FEBRUARY 11, 2021

We know from our Trends Report research and experience that measuring marketing and communications work is hard. Content marketing is an essential strategy for nonprofits , so keeping track of how much original content you produce is a good start. How Much New Content Did You Produce? How Often Did You Share Content?

Press Release 115

Press Release Social Media Newsletter Project 115

Higher Logic

JANUARY 9, 2018

Some of it is baristas, years of experience, and market research. Huge approval from customers, dozens of articles on both releases, and increased penetration into a market where nearly half of customers prefer non-dairy alternatives. How do they come up with their offers? Their signature drinks? The result? Encourage Upvoting.

Products 180

Products Innovation Press Release Review 180

Reid All About it

SEPTEMBER 13, 2024

Association marketing. Earn up to four CAE credits in the Association Academy’s Association Creative Marketing Masterclass , which meets for four weeks on Thursdays, 1-2pm ET, starting September 19. Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout.

LMS 270

LMS Revenue Certificate Content 270

Higher Logic

FEBRUARY 8, 2018

From marketing and sales to product and client success, personas help teams to focus on understanding the needs and pain points of their prospects or customers. Start by searching their site for testimonials, case studies, press releases, or newsletter signups. Or at least better understand their motivations?

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Press Release Case Study Social Media Content 184

AssociationChat

FEBRUARY 10, 2021

The team there has built an incredible business – a true market leader in association and events management. As Togetherwork’s first major acquisition of a company built on Salesforce, it gives us a whole new range of expansion opportunities in all the markets we serve. Read the full press release.

Arlington 116

Arlington Press Release Software Team 116

Higher Logic

JANUARY 18, 2017

For those who aren’t familiar with Socious, they’re a smaller community software company with clients in the association and B2B enterprise markets. Read more about the acquisition in our press release. The expanded platform capabilities will help us compete in the growing customer community market.

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Press Release Software Member Engagement Products 120

Associations Now

APRIL 9, 2020

“An immersive experience lets the planner feel like they’re in Atlantic City and see the variety of ways their meeting or event can fit in our spaces,” said Marketing Director Karina Anthony in a press release. Then there’s the Atlanta Convention & Visitors Bureau.

Tools 105

Tools Press Release Atlanta Georgia 105

GrowthZone

OCTOBER 30, 2017

press releases, logos on your site, social media promotion, email marketing, etc.). SEE ALSO: A Critical Marketing Tool for Association Conferences. Even if you locate someone who charges a fee, you may be able to negotiate a discount or even convince them to waive it. Source: Miranda Brookins, Demand Media.

Cost 114

Cost Conference Press Release Social Media 114

Higher Logic

SEPTEMBER 21, 2016

We think IDC says it best in their recent press release : “ Online communities are quickly becoming a critical part of the digital strategy for many organizations as a platform to establish ongoing conversations, trust relationships, and meaningful engagement with customers, employees, partners, and suppliers.”.

Report 120

Report Press Release Software System 120

Nonprofit Marketing Guide

FEBRUARY 11, 2021

We know from our Trends Report research and experience that measuring marketing and communications work is hard. Content marketing is an essential strategy for nonprofits , so keeping track of how much original content you produce is a good start. The post What to Measure First appeared first on Nonprofit Marketing Guide.

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Press Release Social Media Newsletter Project 98

Candid

JULY 2, 2021

billion to expand its work to increase options for and access to contraceptives in partnership with UNFPA Supplies Partnership , Family Planning 2030 , the Global Financing Facility , and the Shaping Equitable Market Access for Reproductive Health initiative. We must seize this moment to build a better, more equal future.".

Press Release 91

Press Release Leadership Resources Innovation 91

Reid All About it

APRIL 11, 2013

Now that the Avectra Users & Developers Conference, ASAE Great Ideas and digitalNOW are behind me, the only one left, for now, is Digital Marketing for Business on Monday and Tuesday at the Raleigh Convention Center. Four questions to ask before you send that press release. All hail the SEO master! The Atlantic ).

North Carolina 150

North Carolina Raleigh Press Release Content 150

Higher Logic

JUNE 27, 2016

This advice applies whether you’re writing reports, blog posts, or press releases – anything that requires planning and reviews from others. Do these things – and do them consistently – and the quality of your writing projects will increase, even as you produce them more time-efficiently. Plan effectively with a fat outline.

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Review Press Release Process Report 168

Nonprofit Marketing Guide

JULY 24, 2020

Let’s start the weekend with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. That’s called Omni-Channel Marketing: Here’s Why It Matters. This week we have a lot of social media tips, virtual fundraising ideas and successes, and more.

Communications 100

Communications Press Release Social Media Tips 100

Associations Now

FEBRUARY 7, 2019

While “content is king” is one of the most overly used clichés in the marketing and communications space, a new report from Omnipress— 2019 State of the Conference Industry [registration required]—proves the phrase is still relevant. Where Associations Are Succeeding. What improvements are you making to your conference content strategy?

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Content Report Conference Press Release 90

Nonprofit Marketing Guide

JANUARY 28, 2015

We try to cover just about everything a nonprofit communications director has to do here at Nonprofit Marketing Guide, but one big whole in that coverage has been PR. While it’s not a cure all, PR is an essential part of a strategic marketing mix. PR is not all about sending out press releases. Sean Horrigan.

Press Release 76

Press Release Social Media New York Communications 76

Nonprofit Marketing Guide

FEBRUARY 10, 2015

Gone are the days when the success of your nonprofit’s public relations efforts were measured by how many times you could get a press release picked up in the local paper or how many mentions you could get on the local TV news. Thinking a press release is enough — Press releases have a place in your communications toolkit.

Press Release 88

Press Release Maryland Social Media Communications 88

Nonprofit Marketing Guide

MAY 15, 2020

Let’s at least pretend to get some work done by checking out the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have some digital data, email marketing and SEO tips, online team building and more. Here are 21 Actionable SEO Tips for Explosive Growth [Infographic].

Communications 91

Communications Press Release Email Marketing Tips 91

Nonprofit Marketing Guide

SEPTEMBER 24, 2020

You can start leveraging resources like BlackPR.com – a service that distributes press releases to the Black media – and enlisting consultants or volunteers who are adept at reaching diverse audiences.

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Press Release Strategy Resources Organization 134

Candid

JUNE 17, 2021

Similarly, growth in the S&P 500 in recent years and the market recovery in 2020 positioned foundations to respond to the year's challenges, with the result that giving by foundations reached its largest-ever share of total giving, at 19 percent. Tempel Dean of the Lilly Family School of Philanthropy. billion in 2020."

Indiana 115

Indiana Press Release Report Revenue 115

Reid All About it

JUNE 8, 2018

Email is the overlooked backbone of successful content marketing and SEO strategies. Marketing Land ). Blog or press release? The State of Marketing in 2018: Where We Are & Where We’re Going. Which strategies are marketers using? Host: American Marketing Association. More info/register.

Cleveland 31

Cleveland DC Washington Press Release 31

Higher Logic

DECEMBER 20, 2018

However, companies that compete in markets with little to no competition have found ways to be successful over time, simply by being the best or only option available. This is also why marketing, customer success, and sales organizations are investing in online communities to grow customer lifetime value. For Marketers.

Software 159

Software Revenue Press Release Communications 159