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Taking a Strategic Approach to Nondues Revenue

Associations Now

Nondues revenue isnt new, but associations need for that revenue is. For years, associations have viewed nondues revenue as a bonus, but with revenue from memberships declining and the demand for engaging member experiences rising, nondues revenue is now less of a bonus and more of a necessity.

Revenue 98
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Association Brain Food: 10.11.24

Reid All About it

Sponsors have many options for their marketing dollars, including their own webinars, events, and blog posts. Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. Video marketing. Sponsorships. Membership value.

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6 Ways Associations Can Use Webinars to Engage Members and Increase Non-Dues Revenue

Higher Logic

Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Once you start thinking creatively, you can use all that content you prepped for your event to keep members engaged and increase revenue.

Revenue 296
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Email Marketing vs. Marketing Automation

Higher Logic

Email is an important component of any modern marketing strategy. But, email is just one piece of the modern marketing puzzle. Marketing automation might sound fancy, but it's really just an extension of the functionality that email marketing already provides – the ability to create, deliver and track messages to an audience.

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Association Brain Food: 4.4.25

Reid All About it

Snapsight explains how to use AI tools to turn session content into resources that generate revenue and engagement. Hear from successful salespeople who will share how they leverage this data to prioritize lead follow-up, have more valuable conversations and more effectively convert those prospects into meetings, pipeline and revenue.

Revenue 258
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Association Brain Food: 11.1.24

Reid All About it

Education revenue. D2L describes the four factors to consider when developing a revenue strategy for your association’s education programs and five models for monetizing those programs. Content marketing. Rosie Campbell at Beam Content believes empathy is the skill that will rescue content marketing. Content marketing.

Revenue 258
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Association Brain Food: 11.8.24

Reid All About it

If you’re an association professional who is responsible for business development, exhibitor sales, non-dues revenue programs, or any other revenue growth roles outside of membership sales, please complete this survey , which should take less than ten minutes of your time. AMS selection. Illuminating. RFP for an AMS. 1 CAE credit.