Membersuite

MAY 26, 2022

The anxiety-ridden decision to look for new technology was the topic of the first session of Mastering Membership , our new event series for mid-size associations featuring advice from the association, selection consultant, and technology partner’s perspectives. View Recording How to Know When It’s Time to Make a Technology Change.

Technology 144

Technology Software System Process 144

Reid All About it

SEPTEMBER 13, 2024

Product ideas. James Young at Product Community shares ten revenue-generating product ideas. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Association marketing. Innovation culture. How Well Do You Know Your Members?

LMS 265

LMS Certificate Revenue Content 265

.orgSource

MARCH 4, 2024

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. This methodology was used to evaluate expanding the American Board of Medical Specialties, ABMS CertLink®, platform into new markets. Blue Ocean Strategy has the ring of a concept shaped by technology.

Strategy 88

Strategy Marketing Price Certificate 88

Reid All About it

SEPTEMBER 20, 2024

TopClass LMS describes marketing messages that persuade members to become learners and elements of online education programs that stoke the intrinsic motivation of learners. labor markets won’t meet future workforce needs. I’m happy to feature it as long as it’s not too product-centric. Motivation to learn. Microlearning.

LMS 259

LMS Revenue Content Certificate 259

Nimble AMS

MAY 17, 2022

So, how can an association recruit and retain staff in this job seeker’s market? . Modern technology streamlines work processes, allowing employees to take on new projects and grow their skill sets. . Modern technology streamlines work processes, allowing employees to take on new projects and grow their skill sets. .

Recruitment 139

Recruitment Recruiting Technology Innovation 139

Reid All About it

APRIL 26, 2024

The outlook for associations, as described in Marketing General Inc.’s Two-thirds of associations plan to develop new products/services, yet only one-third plan to hire more staff. Mark Athitakis at Associations Now dug into new research about membership organizations from iSeatz, a loyalty technology company. Content marketing.

Content 271

Content Survey Education Strategy 271

.orgSource

DECEMBER 26, 2022

The.orgSource and.orgCommunity teams send our best wishes to our clients and friends for a happy and productive 2023. Once associations had an automatic corner on their markets. She explained how to use Blue Ocean Strategy to give your organization the edge in crowded digital markets. Our Year in Review.

Technology 88

Technology Review Innovation Library 88

Reid All About it

OCTOBER 11, 2024

Sponsors have many options for their marketing dollars, including their own webinars, events, and blog posts. Video marketing. A post titled “Sharing a Beer” is always going to catch my eye, especially when written by James Young of Product Community. I’m happy to feature it as long as it’s not too product-centric.

North Carolina 254

North Carolina Newsletter Email Marketing Revenue 254

Reid All About it

SEPTEMBER 27, 2024

Productivity is a drag. I’m happy to feature it as long as it’s not too product-centric. Empowering Revenue Teams with Go-to-Market Intelligence As GTM strategies for B2B companies rapidly evolve, revenue leaders must be empowered with the latest insights and strategies to address new opportunities and challenges. Creativity.

Arlington 276

Arlington DC Washington Revenue 276

Socious

NOVEMBER 10, 2016

For me (and many other marketers), it’s logging in to my marketing software and checking the day’s stats. That’s true of most marketers because, in general, marketing is usually broken down into just three goals: Attract people. But what technology do you use to connect with your existing customers?

Technology 100

Technology Marketing Software System 100

WBT Systems

JUNE 5, 2018

Since the EU approved GDPR on April 14, 2016, association technology firms have had lots of time to prepare for GDPR. In this post, we describe what your technology providers should do to help your association comply with GDPR. It also means: Asking co-workers and technology partners a lot of questions. Consent to collect data.

Technology 161

Technology LMS System Review 161

Protech

MARCH 13, 2023

Inspired by these women, and to continue to shine a light on women in association technology, we interviewed three Fonteva & Protech women executives about their careers. Belonging in Tech It’s a common misconception that coding is the only career available in technology. I’m passionate about professional services.

Technology 52

Technology Project Austin Colorado 52

Reid All About it

OCTOBER 25, 2024

Small-staff membership marketing. YourMembership offers guidance on membership marketing for small associations , including tips on personalized communication, joining and renewing procedures, and new member onboarding. I’m happy to feature it as long as it’s not too product-centric. Membership survey. CAE credit.

Arlington 248

Arlington Revenue Education Strategy 248

Nimble AMS

JULY 7, 2022

Is it time for your association to invest in new technology? Maybe your current association management software is starting to cost you in complex customizations and product upgrades. Perhaps you’ve lost staff because of broken digital processes and slow technology. Begin research. Survey staff. Ask members.

Technology 108

Technology How To Software Member Experience 108

Membersuite

FEBRUARY 19, 2021

The question is: can your association’s technology support your association’s goals in 2021 and beyond? In 2020, you relied on technology to quickly shift direction so you could continue to deliver value to members and attendees. Now they compare your efforts to every other online product and service in their lives.

Technology 128

Technology Software Project System 128

Reid All About it

OCTOBER 18, 2024

I’m happy to feature it as long as it’s not too product-centric. AMS experts will be showcasing platforms and sharing their knowledge with the association market. Hear association executives discuss effective strategies for communicating the value of technological advancements to your executive team and board. to 4:10 p.m.

Revenue 259

Revenue Strategy Technology Member Engagement 259

Reid All About it

SEPTEMBER 6, 2024

I love Lead Marvels’ curated list of association podcasts , but it’s missing two of my favorites: Leading Learning from Tagoras and Reboot IT from DelCor Technology Solutions. Association marketing. Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout.

Revenue 265

Revenue Technology Content Strategy 265

Reid All About it

AUGUST 2, 2024

Association marketing maturity. In its Marketing Benchmarks for Associations report, Mighty Citizen assesses the marketing maturity of associations in six categories: research/analytics, branding/strategy, marketing/SEO, UX design/content, technology, and team dynamics. Most blog posts are marketing dead ends.

Cleveland 265

Cleveland North Carolina Analysis Team 265

GrowthZone

AUGUST 18, 2021

You would look for ways your product and services solve problems for them. That’s why you need to learn about— and start using—marketing automation. Marketing automation allows you to generate leads, turn leads into prospects, convert them into paying members, and correctly onboard them, so they become members for life.

Marketing 148

Marketing Social Media System Price 148

.orgSource

JUNE 12, 2023

If only we could take that casual approach to technology in general. That’s why a technology assessment should be a routine option on your organization’s agenda. A technology assessment is a performance evaluation of your IT systems. Technology may be digital, but it needs to function organically. Kevin is right.

Technology 68

Technology System Project LMS 68

Reid All About it

APRIL 19, 2024

James Young of Product Community describes a twist on mentoring. I’m happy to feature it as long as it’s not too product-centric. Hear about best practices, cutting-edge technology, tips to avoid common pitfalls, and real-world examples. Congratulations, Dean! Co-mentors. CAE credit. More info/register. More info/register.

Newsletter 254

Newsletter Content Social Media Education 254

Reid All About it

FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. I’m happy to feature it as long as it’s not too product-centric. But, seriously, has anyone seen the movie Join or Die yet? I’m hoping to somehow.

DC 265

DC Washington Member Engagement Innovation 265

Spark Consulting

OCTOBER 30, 2023

Maddie Grant (PROPEL), Jennifer Yarrish (AARP), Paul Roetzer (Marketing AI Institute), and I recently had a great conversation about associations’ role in the ethics of generative AI and in regulation of the technology for UST Education. For member-facing programs, products, and services? Did you miss it? Never fear!

Tools 195

Tools Technology Education Products 195

Reid All About it

NOVEMBER 15, 2024

Mariner Management & Marketing describes three strategies to help staff liaisons lay the foundation for a strong partnership with committee leaders. I’m happy to feature it as long as it’s not too product-centric. Some association professionals have a lot to learn about basic human psychology and true inclusion. Yeah, me neither.

Certificate 212

Certificate Committee Education DC 212

Reid All About it

NOVEMBER 1, 2024

Today (Friday, November 1) is the nomination deadline for the Association Women Technology Champions (AWTC) Awards. Nominate yourself or a woman who works in the association industry for an award in one of three categories: technology leader, innovation, or technology champion. Content marketing. Content marketing.

Revenue 254

Revenue Arlington Education Content 254

Reid All About it

MARCH 1, 2024

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. I’m happy to feature it as long as it’s not too product-centric. and other AI besides LLMs—what other technologies should you be considering, use cases, etc.

Education 259

Education New Hampshire Tips Technology 259

Reid All About it

AUGUST 30, 2024

Their guidance touches on common issues with marketing, program integrity, administrative hurdles, and recognition. I’m happy to feature it as long as it’s not too product-centric. Host: American Marketing Association Speaker: Melissa Francois, Global Content & Comms Lead, PlayPlay Wed 9/4 from 2 to 5 p.m. –

Video 212

Video Newsletter Content Revenue 212

Higher Logic

OCTOBER 4, 2018

Whether you’re on a small team, a team of one, or a large team with divided responsibilities and resources, marketers all have a few things in common: We need to accomplish things quickly, handle multiple projects at once, stay inspired, keep ourselves updated about current events, and collaborate with others across our team or departments.

Tools 233

Tools Marketing Social Media Software 233

Association Success

MARCH 22, 2018

Technology to send your association hurtling into the future. This is a trendy topic these days because these technologies are increasingly accessible in the market. Many people have phones compatible with these products, making them useful for internal experiences or events. Virtual Reality. Gyroscope Sensor.

Technology 66

Technology Marketing Library Cost 66

Reid All About it

AUGUST 9, 2024

Technology assessments.orgCommunity says periodic technology assessments connect your association’s abilities with your intentions. Benchmarking reports are also an effective content marketing tactic for associations and industry partners. I’m happy to feature it as long as it’s not too product-centric. AI vs humans.

Cleveland 265

Cleveland LMS Content Press Release 265

Achurch

MAY 7, 2021

Organizations often ask us what they need to set up a productive remote workplace. But regardless of your organization’s complexities, the important thing is to use cloud-based technologies. We have compiled the seven most essential technology categories every organization should have to operate remotely successfully. #1:

Technology 110

Technology Team Project System 110

Reid All About it

AUGUST 16, 2024

A few months ago, a website firm serving the association market went out of business and left their association clients adrift. I’m happy to feature it as long as it’s not too product-centric. Lunch and Learn: Marketing AI Show & Tell Join us for a little show and tell about Marketing AI tools. Website hosting.

America 259

America Content Social Media Strategy 259

Higher Logic

JULY 26, 2018

When you think about it, it’s odd that we’d cry over something (not you, non-cryers) that’s simply advertising a product or service for purchase. The secret lies in telling a great story, which is the foundation of great marketing. They humanize their product offering by helping us imagine the possibilities when we use their software.

Examples 247

Examples Marketing Video Software 247

Membersuite

JUNE 6, 2023

I hope it is too, especially if you’re introducing enterprise-level technology, like an association management system (AMS). Change, especially technology change, is inevitable. When you talk about all the things your new AMS can do, the first thing some of them will think about is being replaced by technology. I’m with you.

Technology 78

Technology Strategy Project Team 78

Nimble AMS

OCTOBER 13, 2024

With these obvious signs that the seasons are changing, the Nimble AMS team is here to deliver our newest product update, Winter ‘25. It’s vital for associations to invest in their member experiences with the latest technology. We also worked to address key issues to streamline and enhance both your staff and member experiences.

Directory 112

Directory Products Member Experience Team 112

Higher Logic

APRIL 26, 2018

I like to think of myself as pretty tech savvy, but sometimes one just needs to bite the bullet and actually go through a little training or a tutorial to fully reap the benefits of a new gadget, technology, or upgrade. Research is an absolute truth if you’re shopping around for a new marketing automation platform.

Marketing 197

Marketing Team Software Class 197

Reid All About it

OCTOBER 6, 2023

Another take on the young professional recruitment challenge comes from James Young of Product Community. Although associations can offer opportunities for shared purpose and connections, they need to better understand this market segment and design a fresh value proposition for young professionals who want to engage in new ways.

Revenue 259

Revenue Certificate Tools Innovation 259