Reid All About it

MARCH 11, 2016

Hear how digital events helped four associations increase engagement and brand awareness, and drive membership, attendance, and revenue. Location: Marketing General, Inc. Location: downtown Raleigh, NC. How to Turn Your Webinars into Self-Paced, Revenue-Generating Courses . PCMA members only, I believe.). More info. (1

Raleigh 150

Raleigh Case Study Project Revenue 150

Reid All About it

MARCH 10, 2017

Marketing Automation (Tyson’s Corner VA). Join the first session of #CAEvolve with a Lunch & Learn about membership development, use of technology, and marketing automation. As the marketing landscape evolves, publishers have an opportunity to capture marketers’ focus on brand content. Location: Raleigh, NC.

Raleigh 150

Raleigh DC Washington Content 150

Reid All About it

APRIL 19, 2013

When she examined one association’s programs, she discovered that social media was helping them create value and revenue, yet the exec said just the opposite. Digital Marketing for Business (#dmfb). I spent Monday and Tuesday at the Digital Marketing for Business conference at the Raleigh Convention Center.

Boston 150

Boston Raleigh Maryland Content 150

Reid All About it

MAY 12, 2017

Typography in Marketing. Host: American Marketing Association. Marketing Automation for Associations. Learn how to use marketing automation to improve member retention and renewals, increase attendance for webinars and live events, and track engagement for members and prospects. Host: American Marketing Association.

Raleigh 150

Raleigh North Carolina Chicago New York City 150

Reid All About it

JUNE 17, 2016

– How to Leverage Webinars to Fuel Your Marketing & Sales Engine. Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Presenter: Michael Chidzey, Marketing Director, event agency Chillisauce. More info/register. Tue 6/21 at 12:30 p.m.

LMS 150

LMS Raleigh Content millennials 150

Association Subculture

DECEMBER 7, 2009

We cant simply eliminate what may be our largest source of revenue and still do business the same way we always have. What do you do about revenue streams being shared in a national/state/regional association structure? Trade shows were the major source of revenue. This issue is complex. Work through your bylaws.

United States 100

United States Price America System 100

Reid All About it

MAY 26, 2017

Learn what questions you must ask event tech salespeople, when to think about switching providers, where to look for unbiased platform reviews, and why the event tech market is poised for big changes. Presenter: David Epstein, marketing director, Bizzabo. Using Video to Drive Revenue for Learning Programs and Events. Host: PCMA.

Raleigh 150

Raleigh North Carolina Texas Chicago 150

Reid All About it

MARCH 31, 2017

And finally, for my fellow content marketers, check out the five key insights from the Content Marketing Institute/MarketingProfs annual survey of B2B content marketers. How Marketers Can Unlock the Power of Event Data. Presenter: David Epstein, content marketing manager, Bizzabo. AENC FUEL Meetup (Raleigh NC).

Raleigh 150

Raleigh DC Washington Charlotte 150

Associations Now

APRIL 19, 2016

The Greater Raleigh Convention and Visitors Bureau says it has lost $3.1 Among those that have cancelled is the Community Transportation Association of America, which was to hold its 2018 annual meeting in the Raleigh region. million in revenue. million in event revenue that would have been generated over the next few years. “We

North Carolina 40

North Carolina Raleigh Cost Charlotte 40