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I’m live blogging from TEDx Raleigh this morning. TEDx Raleigh is an independently organized TED-like event. Non-profits using revenue-generating programs and other business strategies to achieve their missions. B corps as a marketing opportunity: Employees are seeking meaning in their work. Monocultures.
They also describe how credentialing programs can help your association increase member engagement and revenue. I love Marketing General Inc.’s I love Marketing General Inc.’s AMS experts will be showcasing platforms and sharing their knowledge with the association market. Host: American Marketing Association.
This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Powering Engagement with Persona-Led Marketing. 1 CAE credit.
Slack non-users may not agree, but growing an email list is one of the smartest marketing moves an organization can make. Using Marketing Automation to Grow Event Registration. Hear about different ways to target, incent, and create buzz about your event through marketing automation. Host: American Marketing Association.
If you’re looking for new ways to grow revenue for your association, there may be a secret weapon you haven’t considered: your online store. Speaker: Amanda Myers, Director of Product Marketing, Abila. Get access to worksheets and guidelines to help you implement these strategies and get measurable results from all of your marketing.
When she examined one association’s programs, she discovered that social media was helping them create value and revenue, yet the exec said just the opposite. Digital Marketing for Business (#dmfb). I spent Monday and Tuesday at the Digital Marketing for Business conference at the Raleigh Convention Center.
Hear how digital events helped four associations increase engagement and brand awareness, and drive membership, attendance, and revenue. Location: Marketing General, Inc. Location: downtown Raleigh, NC. How to Turn Your Webinars into Self-Paced, Revenue-Generating Courses . PCMA members only, I believe.). More info. (1
Tue 2/14 at 12 p.m.* – Video Event Marketing that Drives Revenue. Learn how to plan and execute a video marketing plan for your next event. – Membership Marketing: Beyond the Basics. AENC CEO Luncheon (Raleigh NC). Location: Raleigh NC. More info/register. *All Tue 2/14 at 1 p.m. 1 CAE credit.
– Video Event Marketing that Drives Revenue. Learn how to plan and execute a video marketing plan for your next event. – Membership Marketing: Beyond the Basics. Learn how to implement new membership models, marketing methods, and analytics tools to boost the performance of your membership marketing programs.
Marketing Automation (Tyson’s Corner VA). Join the first session of #CAEvolve with a Lunch & Learn about membership development, use of technology, and marketing automation. As the marketing landscape evolves, publishers have an opportunity to capture marketers’ focus on brand content. Location: Raleigh, NC.
Typography in Marketing. Host: American Marketing Association. Marketing Automation for Associations. Learn how to use marketing automation to improve member retention and renewals, increase attendance for webinars and live events, and track engagement for members and prospects. Host: American Marketing Association.
– How to Leverage Webinars to Fuel Your Marketing & Sales Engine. Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Presenter: Michael Chidzey, Marketing Director, event agency Chillisauce. More info/register. Tue 6/21 at 12:30 p.m.
The report, which compiles data from nonprofits with revenues of under $2 million, provides a number of interesting findings, including: The best way to ensure fundraising success is to have a plan. Organizations raise 34% of their revenue from individuals. The Individual Donor Benchmark Report answers all those questions and more.
We cant simply eliminate what may be our largest source of revenue and still do business the same way we always have. What do you do about revenue streams being shared in a national/state/regional association structure? Trade shows were the major source of revenue. This issue is complex. Work through your bylaws.
Learn what questions you must ask event tech salespeople, when to think about switching providers, where to look for unbiased platform reviews, and why the event tech market is poised for big changes. Presenter: David Epstein, marketing director, Bizzabo. Using Video to Drive Revenue for Learning Programs and Events. Host: PCMA.
The Greater Raleigh Convention and Visitors Bureau says it has lost $3.1 Among those that have cancelled is the Community Transportation Association of America, which was to hold its 2018 annual meeting in the Raleigh region. million in revenue. million in event revenue that would have been generated over the next few years. “We
And finally, for my fellow content marketers, check out the five key insights from the Content Marketing Institute/MarketingProfs annual survey of B2B content marketers. How Marketers Can Unlock the Power of Event Data. Presenter: David Epstein, content marketing manager, Bizzabo. AENC FUEL Meetup (Raleigh NC).
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