Reid All About it

DECEMBER 13, 2019

The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. Culture is a true business function, like IT or marketing, and requires processes, systems and internal positions to support it.

Review 259

Review Raleigh Education Class 259

Reid All About it

AUGUST 11, 2017

Here’s what you need to know about Voice AI , “the next frontier of brand marketing.” And that means association marketing too. Hosts: Billhighway and Mariner Management & Marketing. These green-meeting elements can make or break even the most popular events, so it’s critical to market them strategically and advantageously.

Raleigh 150

Raleigh DC Washington Case Study 150

Reid All About it

MAY 5, 2017

Jo Damato, ‎director, educational development & strategy, National Business Aviation Association. Microlearning: Your New Sales Strategy . Learn about the key strategies and tactics for shifting gears into greater team performance in the C-suite of associations today. AENC Technology Roundtable (Raleigh NC).

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Charlotte Raleigh Chicago Leadership 159

Reid All About it

MAY 13, 2016

Speaker: Amanda Myers, Director of Product Marketing, Abila. Hear about strategies you can incorporate into your marketing immediately to increase revenue, boost membership, and get record attendance at your events. Host: ASAE Marketing Council Section. Location: 18 Seaboard Restaurant , Raleigh, NC. Host: Abila.

North Carolina 150

North Carolina Raleigh Guidelines millennials 150

Reid All About it

FEBRUARY 10, 2017

Tue 2/14 at 12 p.m.* – Video Event Marketing that Drives Revenue. Learn how to plan and execute a video marketing plan for your next event. – Membership Marketing: Beyond the Basics. AENC CEO Luncheon (Raleigh NC). Location: Raleigh NC. More info/register. *All Tue 2/14 at 1 p.m. 1 CAE credit.

Raleigh 150

Raleigh Austin Review Social Media 150

Reid All About it

FEBRUARY 10, 2017

– Video Event Marketing that Drives Revenue. Learn how to plan and execute a video marketing plan for your next event. – Membership Marketing: Beyond the Basics. Learn how to implement new membership models, marketing methods, and analytics tools to boost the performance of your membership marketing programs.

Raleigh 150

Raleigh Austin Review Social Media 150

Reid All About it

MARCH 10, 2017

Billhighway shares strategies for getting your chapters to share their data and for eliminating the pervasive and toxic ‘us vs. them’ syndrome. Marketing Automation (Tyson’s Corner VA). Join the first session of #CAEvolve with a Lunch & Learn about membership development, use of technology, and marketing automation.

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DC Raleigh Washington Content 150

Reid All About it

JUNE 2, 2017

As a writer and a learner, I love content hubs, and so does Imagination, a content marketing agency serving the association space. Hear about key performance metrics from the 2017 Association Email Marketing Benchmark Report on emails sent using marketing automation. AENC Affiliate Roundtable (Raleigh NC). 1 CMP credit.

Raleigh 150

Raleigh DC Chicago Washington 150

Nonprofit Marketing Guide

MAY 10, 2010

On Tuesday, May 11, Gail Perry and Claire Meyerhoff are presenting a webinar at Nonprofit Marketing Guide called Turn Your Fundraising Event into the Best Party in Town. Here are five strategies you can use to be sure your VIPs actually walk in the door. I also used this strategy at a business school event.

Strategy 72

Strategy Raleigh Charlotte Committee 72

Reid All About it

MARCH 11, 2016

Learn how to use gamification strategies and techniques to increase and deepen member engagement, and motivate people to achieve goals. Learn ten strategies for improving cross-departmental collaboration at your nonprofit. Location: Marketing General, Inc. Location: downtown Raleigh, NC. Wed 3/16 at 1:30 p.m. More info.

Case Study 150

Case Study Raleigh Project Revenue 150

Reid All About it

APRIL 11, 2013

Now that the Avectra Users & Developers Conference, ASAE Great Ideas and digitalNOW are behind me, the only one left, for now, is Digital Marketing for Business on Monday and Tuesday at the Raleigh Convention Center. Tagged: Association , Content Marketing , Digital Media , digitalNow , Twitter , Website. Algorithms, again!

North Carolina 150

North Carolina Raleigh Press Release Content 150

Reid All About it

FEBRUARY 24, 2017

Presenter: Amanda Myers, director of member strategy, Abila. This webinar will give you a toolkit of resources and a strategy to get the job done. The 15 Coolest Things I’ve Learned about Digital Marketing in the Past Year (Association Chat). Plowman, global product marketing operations, QuickMobile. 1 CAE credit.

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DC Washington Raleigh Social Media 154

Reid All About it

FEBRUARY 24, 2017

Presenter: Amanda Myers, director of member strategy, Abila. This webinar will give you a toolkit of resources and a strategy to get the job done. The 15 Coolest Things I’ve Learned about Digital Marketing in the Past Year (Association Chat). Plowman, global product marketing operations, QuickMobile. 1 CAE credit.

DC 154

DC Washington Raleigh Social Media 154

Reid All About it

MAY 12, 2017

They have an adeptness for business strategy and more. Typography in Marketing. Host: American Marketing Association. Marketing Automation for Associations. Presenters: Emilio Arocho, director, technology and digital strategy, Food and Drug Law Institute. Tue 5/16 at 2 p.m. – Association Chat). Thu 5/18 at 1 p.m.

Raleigh 150

Raleigh North Carolina Chicago Technology 150

Reid All About it

JUNE 17, 2016

– How to Leverage Webinars to Fuel Your Marketing & Sales Engine. Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Presenter: Michael Chidzey, Marketing Director, event agency Chillisauce. More info/register. More info/register.

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LMS Raleigh millennials Content 150

Associations Now

JANUARY 3, 2019

If your longtime employees are leaving your organization and you’re struggling to find new talent with the right expertise in a tough job market, you’re likely suffering from brain drain. Consider these strategies to ease the pain. Feeling drained? So what’s a smart association to do? An Aging Workforce. The problem.

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Los Angeles North Carolina Raleigh Virginia 91

Nonprofit Marketing Guide

SEPTEMBER 14, 2009

Your Best Email Campaign Ever: 4 Steps to a Winning Strategy This Fall. You are ready to add social media to your marketing mix, but others around you aren’t so sure. I’ll be in Raleigh, NC to teach this morning workshop for the Triangle Chapter of the Association of Fundraising Professionals. Tuesday, September 15.

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Raleigh Social Media Course Marketing 62

Nonprofit Marketing Guide

AUGUST 3, 2016

In just a few weeks, we will kick off our latest Nonprofit Marketing Accelerator – Becoming a Thought Leader and Media Darling. Mary Alice Holley is the Content and Media Relations Director for BC/DC Ideas , a full-service communications agency based in Raleigh, N.C. Mary Alice Holley. that works exclusively with nonprofits.

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Leadership North Carolina How To DC 73

Nonprofit Marketing Guide

SEPTEMBER 10, 2018

But what did surprise me is how little the nonprofit industry is relying on online newsrooms as part of their media, public relations & donor relations strategies. Danielle Baldwin is an award-winning digital strategist with more than 20 years of experience in design, content and media strategy, and web development.

Content 64

Content North Carolina Raleigh Video 64

Nonprofit Marketing Guide

SEPTEMBER 7, 2016

Although there may be room to increase retention rates, many organizations will need to focus on finding new contacts and developing strategies to convert them to donors. You may want to experiment with several different solicitation strategies to find the one that works best for your organization and your donors. Growing Your Base.

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Raleigh Revenue Certificate Report 61

Nonprofit Marketing Guide

SEPTEMBER 18, 2018

Danielle Baldwin is an award-winning digital strategist with more than 20 years of experience in design, content and media strategy, and web development. She has led social media and marketing efforts for notable startups and socially-conscious nonprofits as well as national and regional businesses.

North Carolina 65

North Carolina Social Media Raleigh Content 65

Association Subculture

DECEMBER 7, 2009

In the past, I worked for an association where we had to market the heck out of ourselves to draw dues-paying members. I'm involved in the Raleigh one. Shelly’s favorite words are change, vision, strategy, tactics, learning, teaching and Lord of the Rings. marketing. (2). strategy. (5). generations. (2).

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United States Price America System 100

Reid All About it

JUNE 3, 2016

. – MGI’s 2016 Membership Marketing Benchmarking Report. Find out firsthand the latest association growth trends with the lead authors of the 2016 Membership Marketing Benchmarking Report. Host: Marketing General Incorporated. Presenters: Erik Schonher, Vice President, Marketing General Incorporated.

North Carolina 150

North Carolina Raleigh Certificate Marketing 150

Reid All About it

MAY 26, 2017

Learn what questions you must ask event tech salespeople, when to think about switching providers, where to look for unbiased platform reviews, and why the event tech market is poised for big changes. Presenter: David Epstein, marketing director, Bizzabo. Host: American Marketing Association. Location: Raleigh NC.

Raleigh 150

Raleigh North Carolina Texas Chicago 150

Reid All About it

MARCH 6, 2020

You can have the best content money can buy, but… (Jodi Harris, Content Marketing Institute ). I have a few before lunch on Monday at Locals Seafood Oyster Bar in the Transfer Company Food Hall (Raleigh). Get a comprehensive overview of the more effective strategies, tools, and techniques to help workers stay productive remotely.

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DC Washington California Raleigh 48

Reid All About it

MARCH 31, 2017

And finally, for my fellow content marketers, check out the five key insights from the Content Marketing Institute/MarketingProfs annual survey of B2B content marketers. How Marketers Can Unlock the Power of Event Data. Presenter: David Epstein, content marketing manager, Bizzabo. AENC FUEL Meetup (Raleigh NC).

Raleigh 150

Raleigh DC Washington Charlotte 150

Nonprofit Marketing Guide

JANUARY 31, 2012

I spoke at the AFP Triangle Philanthropy Forecast 2012 yesterday in Raleigh, NC on a panel about communications and media trends for 2012 with Gail Perry , Lu Esposito , and Todd Cohen. My first point was that integrated marketing is essential in 2012. Try to think about how you can use multiple channels right from the start.

Raleigh 71

Raleigh Texas Florida Communications 71