WBT Systems

OCTOBER 3, 2017

The growing lifelong learning market provides plenty of opportunity. One weakness is holding associations back from reaching their market potential and becoming lifelong learning powerhouses. And, that 23% is probably higher than the reality because of the sample group. The future looks bright for association e-learning.

Mooc 192

Mooc LMS Survey Sample 192

Reid All About it

JUNE 11, 2021

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Level up with these 15 association marketing resources—books, podcasts and blogs. Do you need support with membership marketing? Make time for microlearning.

Certificate 322

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Association Adviser

OCTOBER 25, 2017

Non-dues revenue supports associations’ missions in so many ways: Providing exceptional training and education for members, financing lobbying efforts, keeping membership dues affordable, and offsetting the costs of your communication program, to name a few. John Bacon, Naylor Association Solutions. Performance metrics. Specific lead sources.

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Reid All About it

MAY 21, 2021

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Presenter: Michelle Brien, VP of marketing and product strategy, WBT Systems. Tue 5/25 at 11 a.m. –

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Reid All About it

SEPTEMBER 22, 2023

If your association has a website redesign project on the horizon, there’s no need to ask for RFP samples on ASAE Collaborate. Host: Professionals for Association Revenue Wed 9/27 at 1 p.m. – Activate: The Marketing Event for Event Marketers Meet 1,000+ event marketers in the same boat. Website RFPs.

LMS 275

LMS Education Revenue Strategy 275

Nimble AMS

JULY 22, 2022

This highlights an opportunity for your association to improve your content marketing model and determine the best mix of free, gated, and paid content for your constituents. . Why your association needs to develop a content marketing model. Should membership include unlimited access to the learning program? Learn more. Watch now.

Content 117

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Nonprofit Marketing Guide

FEBRUARY 10, 2021

Do we sound like a broken record yakking on and on about email marketing? We are fired up right now about making sure nonprofits are following email marketing best practices. We’ve pretty much dedicated the entire month of February to email marketing training. Do we care? Need more proof this is a good idea?

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Sample Email Marketing eBook Discount 130

YourMembership

MARCH 1, 2013

If you’re a CEO or President, you have to worry about revenues, ROI, personnel, product development or service enhancements, and most challenging of all, creating satisfied and repeat customers. 6) Is Big Testing the Future of Marketing? Every day, we are seeing more overlap between marketing and technology. by Michael Brenner.

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YourMembership

JULY 10, 2014

The changes technology has brought to the table have everyone not just looking for, but also wanting to sample “the goods” before they commit their time and money. Generational and market pressures are requiring organizations to reexamine how they build successful recruitment and retention programs.

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Sample Social Media Recruiting Recruitment 150

Reid All About it

FEBRUARY 2, 2024

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Speakers: Dana Otillio, vice president, marketing and communications, Society of Petroleum Engineers Marcus Leite, director of sales and marketing, WorkerBeeTV Wed 2/7 at 1 p.m. Print magazines. Generation Z.

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Certificate Denver South Carolina Strategy 275

Event Industry News

MAY 5, 2020

ESSA has provided its members with a sample tweet and tiles, or pictures, to accompany them, together with the correct hashtags and handles and full instructions for joining the twitterstorm. Inclusion of the event industry in the Government’s plans to stimulate key vertical markets.

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Industry Sample Revenue Resources 141

Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association.

millennials 307

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Membership Marketing

MARCH 7, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Sample Marketing Language for Automatic Membership Renewals. ” This language is provided as a sample only.

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Candid

NOVEMBER 8, 2022

Then we used a random number generator to select which of those records would be pulled into our nonprofit mission statement studies’ sample. . For nonprofits with gross revenue under $1 million, a more positively-worded mission statement was associated with more money raised per dollar spent. We also downloaded their IRS Form 990s?

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Higher Logic

AUGUST 9, 2018

In the past, SNMMI was sending generic “we miss you” messages to members hoping they would renew, but there was minimal strategy behind their marketing actions. SNMMI invested in strategic services for marketing automation with Higher Logic in 2017 to develop a lapsed member campaign to support their goals. Looking to the future.

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Association Adviser

OCTOBER 18, 2013

I recently attended a large seminar about non-dues revenue (NDR) strategies for association leaders. Ask for little bits of revenue along the way rather than a large, all-encompassing package. In fact, a small cadre of attendees said that dues made up only 10 percent of their annual revenues. affinity programs).

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Forj

APRIL 22, 2021

So, you’ve decided to invest in growing your association’s learning business to provide more value to members and bring in non-dues revenue. A consultant can create a roadmap to reach your goals from your eLearning pricing strategy, to the content you’ll provide, to how you’ll market those offerings. That’s great! Environmental Scan.

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Aaron Wolowiec

OCTOBER 21, 2014

This month’s guest blog post is by Kent Agramonte, a marketing supervisor at Naylor. Kent Agramonte, marketing supervisor at Naylor LLC. What is their organization’s revenue? He has four years’ experience helping associations with member surveys and data. It was originally posted at AssociationAdviser. Economic factors.

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.orgSource

JULY 25, 2023

AI, your new marketing assistant, is happy to help. podcast featuring Jane Pearson,orgSource, Vice President Marketing and Communications Services and Amy Williams, President and CEO Brand Health Media. Jane and Amy shared insights about the opportunities and challenges of integrating AI into marketing programs.

Team 88

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Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Learning business. Membership tiers. Newsletters. to 2:45 p.m.

Chicago 201

Chicago Mooc Education Newsletter 201

Reid All About it

JULY 7, 2023

If your association has a website redesign project on the horizon, there’s no need to ask ASAE Collaborate about RFP samples. Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. Fascinating times, right?

Education 195

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Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

Survey 264

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Higher Logic

MARCH 30, 2017

Beliefs don’t drive revenue. No wonder so many of us lack the invaluable ability to track and attribute revenue, or even success. The 2017 Business Impact of Online Communities study shared the perceived connection between online communities and competitive advantage, per 271 marketing and community professionals.

Strategy 120

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Association Success

NOVEMBER 17, 2020

Unless your association adopts modern digital marketing tactics, you’ll risk being lost in the shuffle. . Not only can this content help your association stand out online, but it can also offer non-members a sample of the insights they’d gain by joining. Here are four popular options for starting your ungated content journey. .

Content 148

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Candid

JUNE 26, 2024

Demystifying Fundraising Funnels: A Digital Marketing Blueprint to Fund Your Non-Profit by David Higgins. Emphasizing the power of servant-leadership, this guide provides a practical roadmap for engaging donors, increasing revenue, and advancing philanthropy. Read Philanthropy News Digest ’s (PND) review. Read the PND review.

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Reid All About it

JUNE 17, 2016

– How to Leverage Webinars to Fuel Your Marketing & Sales Engine. Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Presenter: Michael Chidzey, Marketing Director, event agency Chillisauce. – Sample Swap for Newsletter Templates.

LMS 150

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Association Success

APRIL 9, 2020

To learn more about how agile associations and nonprofits are pivoting to virtual events in real time, I reached out to Michael Hoffman , CEO of Gather Voices , a company that helps organizations with video marketing and digital engagement deployment and strategy. My second piece of advice is not to give up on the sponsor revenue.

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Event Industry News

MAY 18, 2018

Experiential marketing agency N2O will give festivalgoers the chance to experience beauty brands such as L’Oréal, Lynx, Beauty Bay, Lancaster and Wunderbrow at some of the UK’s biggest music festivals this summer. The post Beauty brands to join the festival experience in 2018 with N2O appeared first on Event Industry News.

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Reid All About it

FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” Top Trends in Experiential Marketing for 2017. How Non-Dues Revenue Keeps Your Association Afloat and the 5 Best Ways to Maximize It. Location: Reston VA.

Charlotte 150

Charlotte DC Washington Technology 150

Reid All About it

FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” Top Trends in Experiential Marketing for 2017. How Non-Dues Revenue Keeps Your Association Afloat and the 5 Best Ways to Maximize It. Location: Reston VA.

Charlotte 150

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Socious

NOVEMBER 16, 2016

“This is going to be very unusual advice from a guy who runs a sales and marketing software company, but take dollars from sales and marketing. When Brian Halligan, one of the men widely credited with coining the term “inbound marketing” tells you to take resources away from marketing, you know there’s a major shift happening.

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NXUnite

SEPTEMBER 17, 2024

Let’s look at a breakdown of a sample VTO request form: VTO requests are like regular PTO requests with one key exception: some companies may require employees to provide details about your nonprofit. Learn how to tap into these opportunities and generate revenue from your volunteer program.

Guidelines 130

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Reid All About it

JULY 8, 2022

Lisa Vogel, Leader, Field & Event Marketing, Webex Events (formerly Socio). Erin Lemons, Senior Director of Marketing, Fonteva & Protech. They want to connect with the host city or region on a deeper level: meet residents, try new activities, sample local cuisine and enjoy unique cultural experiences. 1 CMP credit.

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Reid All About it

MAY 19, 2023

Non-dues revenue partners. Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. More info/register. Fri 5/19 at 4 p.m. More info/register.

Leadership 195

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Nonprofit Marketing Guide

FEBRUARY 10, 2021

Do we sound like a broken record yakking on and on about email marketing? We are fired up right now about making sure nonprofits are following email marketing best practices. We’ve pretty much dedicated the entire month of February to email marketing training. Probably Not appeared first on Nonprofit Marketing Guide.

Sample 57

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Association Success

SEPTEMBER 10, 2018

As markets are changing, companies are seeking business in new areas of the world. They can draw us a picture of what our activities and revenue will look like in new markets. We run the sample data through an algorithm—regressions, classifiers, clustering algorithms—and then we develop our model.

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Membership Marketing

APRIL 26, 2021

One step is by attending the upcoming webinar Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets and Advance Your Mission. Sample a copy here. The Membership Marketing Blog is written by Tony Rossell, Senior Vice President of Marketing General, Inc. Don't miss this exclusive interview.

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Recruiting Recruitment Sample Revenue 52