NXUnite

FEBRUARY 4, 2025

For many businesses, this involves assessing market needs and designing products or services they feel there is a demand for. To assess and capture an audience, be sure to: Conduct market research. Craft relevant marketing materials. Marketing To earn sales, your nonprofit needs to inform prospective customers of your offerings.

Products 130

Products Guidelines Revenue Tools 130

WBT Systems

AUGUST 29, 2017

Your association can leverage the power of social proof when marketing your online learning programs. The behavioral science behind social proof. Social proof is the driver behind the growth of influencer marketing campaigns on Instagram and other digital platforms. 1 – Social Proof from Industry Influencers.

Marketing 192

Marketing How To Course Discount 192

Higher Logic

JUNE 14, 2018

Since we live in a review economy, you’re probably used to checking out what other people say about a restaurant, book, etc. That’s a little harder to do when it comes to resources, so we wanted to make it easier for you and create a trusty list of blogs and podcasts that we follow for updates about communities and marketing automation.

Marketing 116

Marketing Social Media Houston Resources 116

WBT Systems

FEBRUARY 27, 2018

But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective. The best kind of marketing is content marketing because it helps you develop a relationship with your readers.

Content 150

Content Education Marketing Course 150

Higher Logic

APRIL 3, 2018

The secret to doubling your donation revenues through matching gifts is simply marketing them to your constituents. You can use these four marketing strategies to boost both donor awareness and your matching gifts revenue: Raise awareness by explaining matching gifts to your donors. Around membership renewal deadlines.

Strategy 189

Strategy Marketing Revenue Tools 189

MemberClicks

NOVEMBER 1, 2024

This is where content marketing comes in—a powerful tool that goes beyond traditional marketing by providing valuable, relevant information designed to attract, engage, and retain your members. For associations, content marketing is uniquely valuable. What is Content Marketing for Associations?

Content 52

Content Marketing Social Media Newsletter 52

Spark Consulting

JUNE 25, 2014

Maddie McGary breaks down the reasons associations have trouble with content marketing. Social Media Examiner can help you out. Also, Associations Now has a nice roundup post on the conference, and the MMCC website has a good summary , too. Which of these 20 business mistakes is your association making? Short term thinking?

Social Media 150

Social Media Review Innovation Conference 150

Spark Consulting

FEBRUARY 12, 2014

blog roundup innovation leadership management marketing social media Amanda Kaiser customer service Deirdre Reid Facebook Harvard Business Review Internet privacy Shelly Alcorn Twitter' Big companies infringing on privacy to make money with ads? Small companies are stepping into the breech to stop them.

Social Media 150

Social Media Review Innovation Leadership 150

Nonprofit Marketing Guide

JULY 28, 2020

Need writing ideas for social media, blog posts, newsletter articles, and more? Review a book or suggest books to your followers that shed some light on your cause. Perfect for Instagram and other social media channels, this is a chance to post your best pictures. We have you covered. Show your appreciation.

Social Media 94

Social Media Newsletter Los Angeles United States 94

Higher Logic

NOVEMBER 8, 2018

This year, we’re extra excited to include awards for success in online community and marketing automation. Marketing Automation Masters: American Society of Heating, Refrigeration, and Air-Conditioning Engineers. Introduced marketing automation , powered by Informz. Congrats to our 2018 winners! An average of 5.32

Michigan 190

Michigan Certificate Handbook Directory 190

Higher Logic

FEBRUARY 21, 2020

Your customers likely interact with you almost entirely online (as they do things like submit support tickets, tag your business profiles on social media, or visit your website), making evaluating your customers’ digital experience a key step on the road to improving it. G2 crowd reviews or tweets). Is this true for you?

eBook 286

eBook Tools Products Review 286

Higher Logic

JULY 2, 2019

Customers will find other ways to be heard, whether through social media, third-party review sites like Capterra or G2 Crowd, or angry calls and emails. C onsider that customer complaints on social media are already public. Improve market placement. M ore importantly, you lose the opportunity to get insight.

Social Media 44

Social Media Review Products Communications 44

Reid All About it

NOVEMBER 16, 2018

Retirement is going extinct, says Harvard Business Review. Some quick hits before we get to this week’s list of free webinars: Thought leadership is an overused buzzword but it’s also a highly effective marketing strategy. Characteristics of top-performing B2B content marketers. Marketing Charts ). Agility PR ).

DC 236

DC Washington Indiana Review 236

Nonprofit Marketing Guide

JUNE 13, 2023

Think briefly about all the lousy, boring, lackluster content on social media, and you’ll see what I mean. Think about your favorite consumer magazines or your favorite social media channels. The post Lifestyle Writing: Writing for Social Media and Much More appeared first on Nonprofit Marketing Guide.

Social Media 78

Social Media Content Review Tips 78

Reid All About it

JUNE 25, 2021

Amanda Milligan, Content Marketing Institute ). Host: 100 Reviews/Non-Dues-A-Palooza. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. Presenters: Chase Brunson, Marketing and Development Manager, The Rise School of Austin. Ed Salvato, LGBTQ marketing specialist. Quick hits.

LMS 361

LMS Revenue Tips Strategy 361

Reid All About it

APRIL 10, 2020

MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Presenters: Beth Arritt, Staff VP Marketing, AAAE. Host: Ben Martin, CAE, Executive Director, The Review Society. Whelan, CDM, President, Marketing General Incorporated. Event communications. More info/register.

North Carolina 74

North Carolina Content Montana Revenue 74

Reid All About it

JANUARY 11, 2019

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. Three ways content marketers can provide value to the sales team. Pam Didner, Content Marketing Institute ).

DC 276

DC Washington Learning Management System LMS 276

Reid All About it

JUNE 18, 2021

Hear about how associations need to shift their mindset on recruiting, training and education; workforce trends that will shape the future labor market; and why retaining employees is more important than ever?. Community experts will be showcasing platforms and sharing their knowledge with the association market. More info/register.

LMS 369

LMS Certificate America Committee 369

Nonprofit Marketing Guide

AUGUST 30, 2022

W e’ve got ideas for social media updates, blog posts, newsletter articles and more. Review a book that highlights your cause. The post Social Media and Newsletter Ideas for September 2022 appeared first on Nonprofit Marketing Guide. Stuck on what to write about next month? On the Calendar.

Social Media 86

Social Media Newsletter Hawaii Atlanta 86

Association Success

JULY 16, 2020

Content curation is a way to strengthen your content marketing efforts without having to invest a ton of time and money in creating original content like blog posts. Fortunately, marketers have access to a range of free and paid tools designed to help small teams curate better and faster. Why curate content? For beginner curators.

Tools 122

Tools Content Marketing Price 122

Nonprofit Marketing Guide

JULY 27, 2023

Need some help coming up with ideas for your August social media updates, blog posts, or newsletter articles? Review a book or suggest books to your followers that shed some light on your cause. Perfect for Instagram and other social media channels, this is a chance to post your best pictures. We have you covered.

Social Media 79

Social Media Newsletter United States Case Study 79

Reid All About it

OCTOBER 11, 2019

Michael Brenner, Content Marketing Institute ). Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic email marketing, and current trends in online fundraising and social media. Newman, Greater Good Magazine ).

DC 50

DC Washington Education Content 50

Reid All About it

JULY 2, 2021

Sessions: How to Create an Effective Social Media Strategy for Your Event; How to Use Virtual Events to Promote Your In-Person Event; Reinventing Live, The Always-On Future of Events; The Future of the Event Industry – What Is Hybrid!? Creating your Content Stream—from Marketing to Sales to Programs. Presenter: Susan Borke.

Technology 370

Technology Strategy Education System 370

Reid All About it

APRIL 6, 2018

The weekly list of free educational events and resources for the association community… With so many event apps on the market, how do you even begin to find one? I’ll tell you: there just so happens to be a new peer review site to help you out, ReviewMyEventApp. If you don’t leave a review, you can pay to see all the reviews.

DC 39

DC Washington Review Resources 39

Nonprofit Marketing Guide

JUNE 20, 2023

Our senior advisor, Anysa Holder, talked about how nonprofit marketers are using AI this past March in Unlocking the Power of AI for Nonprofit Communications. Marketers are mainly using generative AI for: Market Research: You can use an AI tool to tell you what the most popular nonprofits are in your area.

Tips 88

Tips Marketing Social Media Maine 88

Reid All About it

DECEMBER 21, 2018

Peter Houstle of Mariner Management & Marketing has been working with several associations on a chapter ROI matrix. MemberSuite suggests different membership metrics to track, review and share with your colleagues. B2B content marketing predictions and trends for 2019. TopRank Marketing ). More info/register.

Email Marketing 175

Email Marketing Social Media Library millennials 175

Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 281

Maryland LMS Revenue Strategy 281

Higher Logic

APRIL 24, 2018

Instead of posting volunteer opportunities, post advocacy opportunities such as referring a new member, posting a review, or promoting your organization on social media to increase buzz. Then promote your program via email marketing to increase participation. Event Planning and Hosting.

Tools 225

Tools Software Review Conference 225

Reid All About it

FEBRUARY 10, 2017

If you use online community software, please consider leaving a review on the new site, ReviewMyCommunity.net. If you do, you’ll be granted a lifetime subscription to read the reviews of others. The folks behind the site hope to hit a critical mass of 100 reviews soon. – Membership Marketing: Beyond the Basics.

Raleigh 150

Raleigh Austin Review Social Media 150

Reid All About it

FEBRUARY 10, 2017

If you use online community software, please consider leaving a review on the new site, ReviewMyCommunity.net. If you do, you’ll be granted a lifetime subscription to read the reviews of others. The folks behind the site hope to hit a critical mass of 100 reviews soon. – Video Event Marketing that Drives Revenue.

Raleigh 150

Raleigh Austin Review Social Media 150

Aaron Wolowiec

JULY 12, 2016

According to Marketing General Inc. ’s s 2016 Membership Marketing Benchmarking Report , it’s issues such as balancing a limited budget, engaging younger members and understanding what members truly want, especially in terms of networking and professional development. What keeps association leaders up at night?

Certificate 140

Certificate Recruiting Recruitment Social Media 140

Reid All About it

JANUARY 10, 2020

In this MIT Technology Review article , he said, “What they wrote was remarkable, and remarkably consistent.”. Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Christine Exley and Judd Kessler, Harvard Business Review ). Elise Dopson, Databox ).

LMS 243

LMS Software Chicago Washington 243

Reid All About it

MARCH 8, 2024

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Chapters should offer plenty of member-organized social meetups, not just education programs. Event marketing. Humans… so persuadable! Mentoring programs. 1 CAE credit.

Education 258

Education DC Strategy Member Engagement 258

Reid All About it

FEBRUARY 8, 2019

Review themes and investigate several community building opportunities the attendees are sure to love. Learn some basic photo sharing tips for social media. Presenter: Toni Zoblotsky, Director B2B Marketing and Creator of Meet with Purpose, Hilton Worldwide. 1 CAE credit. Locations: online and Washington DC.

Washington 99

Washington DC Charlotte Software 99

Blue Sky eLearn

MAY 16, 2019

At some point, circumstances that may or may not be in your control will dictate that someone else is going to need to review past decisions in order to make future ones. You may have a full marketing department handling everything, you may not. Some important items are: The marketing calendar. Other Documentation.

Tips 211

Tips Education FAQ Sample 211

Reid All About it

FEBRUARY 1, 2019

Billhighway brings us a conversation between two component relations professionals (CRPs) about a wide range of topics, including marketing chapter membership in rural communities, selling organizational memberships, measuring chapter performance, and more. The Book Review (New York Times): my kitchen companion this morning.

Certificate 107

Certificate Chicago DC Washington 107

Membersuite

APRIL 13, 2023

With content marketing, you can achieve these two goals simultaneously. Why Content Marketing Content marketing allows you to reach and develop relationships with a new audience of prospective members and customers while deepening relationships with your existing audience of members and customers.

Content 93

Content Marketing Social Media Video 93