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Association Brain Food Weekly: 2.5.21

Reid All About it

Community manager survey. The Community Roundtable invites online community managers to participate in their 2021 State of Community Management survey. WBT Systems explains the basics of SEO so you can get Google to do the bulk of your marketing for you. Brian Zambotti, Vice President of Sales & Marketing, Digitell, Inc.

San Diego 370
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Association Brain Food: 6.21.24

Reid All About it

On the plus side, they explain how AI enhances marketing campaigns, personalizes the attendee experience, improves event security, and assists sustainability initiatives. Content marketing. The outlook for associations is optimistic, per Marketing General Inc.’s AI and events. Association trends. More info/register.

Arlington 264
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Insurance coverage: Communities report significant challenges with rising premiums

Ungated

The California Fair Plan is a state-sanctioned program that provides insurance coverage to properties in h igh-risk areas that have been unable to obtain coverage from the traditional insurance market.

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Insurance coverage: Communities report significant challenges with rising premiums

Ungated

The California Fair Plan is a state-sanctioned program that provides insurance coverage to properties in high-risk areas that have been unable to obtain coverage from the traditional insurance market.

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Eventbase booming with return to live events

Event Industry News

Gartner’s recent CMO Spend Survey reported a big shift back to event marketing. Following record lows in 2021, marketing budgets as a percentage of company revenue climbed from 6.4% in 2022, with Event Marketing & Sponsorship showing the largest increase in spend. . There is something special about live events.

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Eventbase booming with return to live events

Event Industry News

Gartner’s recent CMO Spend Survey reported a big shift back to event marketing. Following record lows in 2021, marketing budgets as a percentage of company revenue climbed from 6.4% in 2022, with Event Marketing & Sponsorship showing the largest increase in spend. . There is something special about live events.

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Rate shock: Skyrocketing insurance premiums straining community associations

Ungated

As reported in The San Diego Union-Tribune , a coalition of lawmakers recently sent a letter to California Insurance Commissioner Ricardo Lara asking him to take action to stabilize the insurance market. Take the survey on community association insurance premiums today.