Reid All About it

FEBRUARY 7, 2025

Providing effective volunteer training without veering into information overwhelm is tricky, but not when you have Mariner Management & Marketing at your side. Sherry Budziak,orgSource Five data-backed methods to improve your associations marketing | Brianna Martin, Mighty Citizen via ASAE Never use American Express for test purchases.

Chicago 275

Chicago Revenue Education Member Engagement 275

Higher Logic

DECEMBER 19, 2017

Once considered a fad, content marketing has proven it’s “King” and shows no signs of slowing down. With 2017 coming to a close, now is a great time to revisit your marketing plan and amp up your content initiatives. With 2017 coming to a close, now is a great time to revisit your marketing plan and amp up your content initiatives.

Content 227

Content Marketing Social Media Resources 227

Higher Logic

JULY 12, 2018

In the survey we did for our recent State of Marketing Automation: Association Benchmark Report , we asked associations what additional marketing automation features they’re using. Without these features, it’s difficult to make your marketing automation campaigns shine. Web tracking.

Marketing 205

Marketing Social Media Survey Tools 205

Nimble AMS

DECEMBER 2, 2024

Creating a specific hashtag will set your organization’s fundraising campaign apart from other associations, and it can also help your staff keep track of your campaign on social media. Dashboards make it easy to track GivingTuesday KPIs, ensuring staff efficiency by keeping teams on track to achieve your fundraising goals.

Social Media 101

Social Media Tips United States Technology 101

Higher Logic

JANUARY 2, 2019

How can marketing and sales teams work more efficiently ? If these types of marketing strategy questions are floating around in your mind as we enter the new year, keep reading. Nobody wants to be the company left behind because they missed the trend, and everybody wants to get ahead with new groundbreaking marketing techniques.

Strategy 184

Strategy Marketing Tips Social Media 184

Click

FEBRUARY 12, 2025

Date Range Comparison from Click Social BI will change the way you look at social media! Social Media platforms are on a relentless driveto shower you with endless amounts of results information anddata. At Click, we pride ourselves on delivering tools that help our customers make meaningful marketing decisions.

Marketing 147

Marketing Social Media Analysis Report 147

Reid All About it

NOVEMBER 1, 2024

Content marketing. It’s a shame because empathy is a required emotion for anyone in a people business, like association and marketing professionals. Rosie Campbell at Beam Content believes empathy is the skill that will rescue content marketing. Content marketing. Hmm, that’s what my industry partner clients do.

Revenue 258

Revenue Education Arlington Committee 258

Candid

JANUARY 16, 2025

Authenticity has become a marketing buzzword over the last few years. Forty-seven percent of all consumers prioritize authenticity as a quality they look for in social media posts by influencers. But what does the kind of authenticity that inspires trust look like on social media?

Social Media 98

Social Media Video Tips Content 98

Higher Logic

AUGUST 8, 2019

Is your customer success team burnt out? With recent emphasis on customer success programs and the rise in rapidly scaling tech companies, customer success teams are often strapped for resources and time. A community turns your average customer success team into a regular band of superheroes. How about stressed? X-Ray Vision.

Team 174

Team How To Hawaii Resources 174

Higher Logic

APRIL 2, 2019

However, marketing doesn’t end when the ink is dry on the contract. As made clear, many companies are leaving money on the table if they don't continue marketing to existing customers once they make an initial purchase. The problem is that not enough companies connect these top goals with customer marketing. That being said….

Marketing 195

Marketing Revenue eBook Software 195

Nonprofit Marketing Guide

FEBRUARY 22, 2023

To be successful on social media, it’s crucial to prioritize… well, being “social”. In fact, if you don’t plan on consistently engaging with your audience, it’s best to stay off social media altogether. For us nonprofit marketers, its remembering that social is a two-way conversation.

Social Media 100

Social Media Content Marketing Strategy 100

MemberClicks

NOVEMBER 1, 2024

This is where content marketing comes in—a powerful tool that goes beyond traditional marketing by providing valuable, relevant information designed to attract, engage, and retain your members. For associations, content marketing is uniquely valuable. What is Content Marketing for Associations?

Content 52

Content Marketing Social Media Newsletter 52

Nonprofit Marketing Guide

OCTOBER 26, 2023

You can absolutely create more engaging and funnier social media posts. No doubt, you are aware of the TSA’s approach to social media: They are reigning champs of federal socials. Here are a few funny social media approaches you’ll see: Pop culture references (e.g. Think again!

Social Media 99

Social Media Video Strategy Examples 99

Nonprofit Marketing Guide

FEBRUARY 22, 2022

Use the following writing ideas from our Monthly Nonprofit Writing Prompts email newsletter for your newsletter articles, social media updates, blog posts and more. Major League Baseball teams are in Spring Training. The post Social Media and Newsletter Ideas for March 2022 appeared first on Nonprofit Marketing Guide.

Social Media 103

Social Media Newsletter Atlanta Tips 103

.orgSource

JULY 25, 2023

AI, your new marketing assistant, is happy to help. podcast featuring Jane Pearson,orgSource, Vice President Marketing and Communications Services and Amy Williams, President and CEO Brand Health Media. Jane and Amy shared insights about the opportunities and challenges of integrating AI into marketing programs.

Team 88

Team Marketing Analysis Social Media 88

EventMobi: Association Events

JULY 9, 2024

Commonly referred to as “Zoomers,” these tech-savvy digital natives grew up with mobile phones and social media apps and, therefore, learn, think, and communicate differently from older generations who did not grow up with mobile technology. Social media is their preferred form of entertainment.

Tips 241

Tips Social Media millennials Content 241

Achurch

APRIL 8, 2025

Automate Content Creation AI tools can generate newsletters, blog posts, and social media updates, saving valuable time for marketing teams. AI-Driven Sentiment Analysis Use AI tools to analyze survey responses, social media interactions, and feedback forms to gauge member satisfaction and identify areas for improvement.

Social Media 83

Social Media Tools Analysis Newsletter 83

Higher Logic

APRIL 27, 2017

Although she doesn’t have a community manager title any more, Alexandra’s career began in community management - and she’s taken those lessons with her.She’s also part of the We Support NYC team, who curates a weekly community management and support newsletter (one of our favorites!). AD: Our community team tracks email requests very closely.

Products 254

Products Survey Social Media Newsletter 254

Higher Logic

MAY 29, 2020

You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. How to Align with Your Board and Executive Team's Priorities. Objection 2: Social Media. Example: “It would be much easier to create a social media group.

Social Media 254

Social Media Member Engagement Tools Revenue 254

Reid All About it

APRIL 10, 2020

MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Understand how to create a supportive environment where participants or staff/team members can engage with one another. Hear tips for nurturing client, partner and team relationships in a time of uncertainty.

North Carolina 74

North Carolina Content Montana Revenue 74

Candid

MARCH 14, 2024

Creating a consistent supply of social media content for a nonprofit is hard. At the Nonprofit Marketing Summit earlier this month, I shared how we do this—from how we rethought why we are on social media and our process for repurposing content (without getting too repetitive). Here are some of the highlights: 1.

Social Media 98

Social Media Content How To Video 98

Blue Sky eLearn

JANUARY 14, 2020

You (or your marketing team) are probably using it to track traffic on your organization’s website. Understand how well your email and social media campaigns are doing by viewing your conversion data by campaign. Remem b er to optimize your marketing campaigns for tracking by adding the correct UTM parameters. .

LMS 292

LMS Learning Management System Case Study Content 292

Nonprofit Marketing Guide

AUGUST 18, 2021

If you have just gotten into to the wild world of nonprofit marketing, check out the resources below to get you started off on the right foot. (If Quick and Dirty Marketing Plans. The First 100 Days of Your New Nonprofit Marketing Job. New data on how communications team size affects their programs. Mindset Shifts.

Resources 124

Resources Marketing Library Social Media 124

Reid All About it

JUNE 25, 2021

Amanda Milligan, Content Marketing Institute ). Find out what an effective, inclusive meeting looks like for a hybrid team, which all-virtual activities we should maintain post-COVID, which activities should *only* be held in person, and wow to best engage with clients and members going forward. Ed Salvato, LGBTQ marketing specialist.

LMS 361

LMS Revenue Tips Strategy 361

Nonprofit Marketing Guide

FEBRUARY 28, 2023

It’s hard coming up with things to talk about on social media or in your newsletter. Every month we share blog, social media, and newsletter ideas your nonprofit can use to produce new content. Pop Culture, Events, and News Major League Baseball teams are in Spring Training. We can help though!

Social Media 94

Social Media Newsletter Oakland Tips 94

Click

DECEMBER 19, 2024

Does your Data Drive Results Its an ancient saying – a marketing department is only as good as the data in its CRM. Marketing departments are busy evaluating previous campaigns and finalizing plans to deliver on next years goals, neither of which they can do without well-managed and clean data!

Strategy 130

Strategy Marketing Tools System 130

Reid All About it

MARCH 8, 2024

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Chapters should offer plenty of member-organized social meetups, not just education programs. Event marketing. Humans… so persuadable! Mentoring programs.

Education 258

Education DC Strategy Member Engagement 258

Nonprofit Marketing Guide

NOVEMBER 28, 2023

Need writing ideas for newsletters, social media, blog posts, etc? Post pictures on social media of staff in their ugly Christmas sweaters and encourage your followers to post theirs using a hashtag specific to your organization. Fill out the form below to get January’s prompts emailed to you the end of next week.

Social Media 91

Social Media Newsletter Indiana Organization 91

Higher Logic

APRIL 9, 2019

Choosing imagery for your content marketing campaigns is really hard. For example, if you were marketing a hair salon for zoo animals…Sadly, most of us will never have the chance to write content where this type of humor/photo would be relevant. If you’re posting the image on social media, rely on latest sizing guides.

Content 153

Content Marketing Social Media Tips 153

Associations Now

MAY 7, 2025

Many content marketers and SEO experts are already exploring this question. Legacy platforms like traditional search and social media are losing peoples confidence. Use these insights (and community and marketing automation) to deliver content and recommendations that resonate specifically with each member.

Tools 92

Tools Library Content Resources 92

Higher Logic

NOVEMBER 8, 2018

This year, we’re extra excited to include awards for success in online community and marketing automation. Marketing Automation Masters: American Society of Heating, Refrigeration, and Air-Conditioning Engineers. The executive team and board of directors appreciate all of Jamie’s hard work to add value to Phi Kappa Phi membership.

Michigan 190

Michigan Certificate Handbook Directory 190

Nonprofit Marketing Guide

JULY 6, 2023

Another potential Twitter-killer has entered the ring, but this one already has some pretty big social media guns backing it. According to Meta: And Instagram shared these takeaways : Threads is a new app, built by the Instagram team, for sharing text updates and joining public conversations. Should your nonprofit try Threads?

Social Media 85

Social Media Video Project Content 85

Nonprofit Marketing Guide

AUGUST 27, 2024

And with that comes the need to work with the programmatic teams in your organization and how you will collaborate. Are you growing your email list or getting more followers on social media? Are they liking or commenting on specific social media posts? Next is interaction.

Team 84

Team Communications How To Social Media 84

Reid All About it

SEPTEMBER 13, 2024

Association marketing. Earn up to four CAE credits in the Association Academy’s Association Creative Marketing Masterclass , which meets for four weeks on Thursdays, 1-2pm ET, starting September 19. Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout.

LMS 270

LMS Revenue Certificate Content 270

Reid All About it

NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Powering Engagement with Persona-Led Marketing. CMP credit.

Recruitment 370

Recruitment Recruiting Certificate Tips 370

Higher Logic

JANUARY 6, 2018

Sure, there are plenty of other marketing platforms to choose from and lots of other ways to generate sales for your products or services. But c’mon – the social media giant has billions of users from around the world playing on it every day and more than 70 million small businesses owners like me have our own pages.

Social Media 201

Social Media Revenue Course Tools 201

EventMobi: Association Events

JUNE 19, 2024

This was just the opportunity to almost push them, go out, go see the city, team up with other attendees, and just explore.” ” -Karen Hill Karen and her team used the city to their advantage, planning fun activities for attendees that encouraged them to explore their surroundings. You can do something similar. .

Strategy 257

Strategy Tips Boston Social Media 257