article thumbnail

From Field to Future: Learning from the Eagles’ Loss to Elevate Association Marketing with AI

AssociationChat

My husband’s disappointment with the Eagles and their season-ending loss to Tampa Bay has permeated our household this week. Associations can similarly use AI and marketing technologies to analyze their current strategies, understand member needs, and predict future trends. He loves his team. He hates his team.

Tampa 59
article thumbnail

How to Develop an Effective Omnichannel Marketing Campaign

ISAE

How to Develop an Effective Omnichannel Marketing Campaign Imagine you’re trying to promote an upcoming conference to your association members. A member of your marketing team suggests focusing your strategy on Instagram as that’s the platform where you typically see the most engagement. Which approach sounds better to you?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Develop an Effective Omnichannel Marketing Campaign

ISAE

How to Develop an Effective Omnichannel Marketing Campaign Imagine you’re trying to promote an upcoming conference to your association members. A member of your marketing team suggests focusing your strategy on Instagram as that’s the platform where you typically see the most engagement. Which approach sounds better to you?

article thumbnail

Carole Baskin is killing it in marketing: How the non-profit in ‘Tiger King’ dominates digital strategy

Association Success

In fact, I found myself wondering, “Is Carole Baskin actually a marketing genius?”. One of BCR’s early forays into reaching way more people than could ever visit its Tampa headquarters was joining YouTube on August 15, 2006. Your marketing director didn’t. Carole Baskin in Tampa, Florida, has 100 times more views than WWF. “

Strategy 100
article thumbnail

Podcast: Don’t Test Your Emails

Association Adviser

Jen Capstraw spoke with Association Adviser at Digital Summit in Tampa about today's email capabilities and how anyone can be a proficient email marketer if they take advantage of the tools available to them. The post Podcast: Don’t Test Your Emails appeared first on Association Adviser.

Tampa 60
article thumbnail

Association Brain Food Weekly: 8.27.21

Reid All About it

Historically relied on to provide education and networking opportunities, how are associations competing with the plethora of free virtual content and networking opportunities that are flooding the market place? BizBash at Connect Tampa (virtual). Killer Paid Search Tactics That Every Marketer Needs to Know. More info/register.

Tampa 200
article thumbnail

Tailor Alumni Communications with Enhanced Data: 5 Tips

ISAE

About the Author Gabrielle Perham is the Director of Marketing & Sales Operations for Deep Sync and its family of brands: Compact Information Systems, HomeData, AccuData Integrated Marketing, AlumniFinder, ASL Marketing, CollegeBound Selection Service, and DeepSync Labs. in Marketing and an M.B.A She earned a B.S.