Reid All About it

NOVEMBER 1, 2024

Content marketing. It’s a shame because empathy is a required emotion for anyone in a people business, like association and marketing professionals. Rosie Campbell at Beam Content believes empathy is the skill that will rescue content marketing. Content marketing. Hmm, that’s what my industry partner clients do.

Revenue 258

Revenue Education Arlington Committee 258

Reid All About it

APRIL 11, 2025

Nimbles AI success kit includes four useful resources: two 30-minute webinar recordings about AI for associations , plus an introduction to AI for associations and a guide to developing an AI strategy. Elizabeth Engel of Spark Consulting reminds us of both the negative and positive power of word-of-mouth marketing. Member service.

LMS 258

LMS Education Content Software 258

Wild Apricot

MAY 1, 2019

This month's newsletter covers the best free webinars on the internet, how to get an SSL certificate for free, and 3 new event registration hacks.

How To 272

How To Certificate Newsletter Marketing 272

Reid All About it

OCTOBER 11, 2024

Sponsors have many options for their marketing dollars, including their own webinars, events, and blog posts. Video marketing. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Sponsorships. Earn one CAE credit for each live session you attend.

North Carolina 258

North Carolina Revenue Email Marketing Newsletter 258

Blue Sky eLearn

JULY 14, 2020

In fact, even at Blue Sky eLearn, our webinar attendance for our own educational webinars shot up. This has always been true in the webinar world and isn’t surprising. This will give you a better grasp on the number of registrants and if you need to step up your marketing efforts as you get closer to the event. .

Tips 363

Tips Conference Price Social Media 363

Reid All About it

NOVEMBER 15, 2024

Mariner Management & Marketing describes three strategies to help staff liaisons lay the foundation for a strong partnership with committee leaders. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Staff committee liaison. Yeah, me neither. Microlearning.

Certificate 264

Certificate Committee Education DC 264

Reid All About it

JANUARY 17, 2025

Education providers: If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before its scheduled. This exclusive webinar is your chance to uncover the trends, challenges, and opportunities shaping the event landscape in 2025. Im happy to feature it as long as its not product-centric.

Education 264

Education Content Tools Strategy 264

Reid All About it

NOVEMBER 8, 2024

If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Explore how to market these benefits to prospective professionals and stakeholders to reinforce and advance the value of certification. I won’t share or sell your email address. More info/register.

Certificate 252

Certificate DC Education Tips 252

Reid All About it

APRIL 4, 2025

Education providers: If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before its scheduled. Host: ON24 Speaker: Mark Bornstein, Vice President, Marketing and Chief Evangelist, ON24 Wed 4/9 at 11:30 a.m. Im happy to feature it as long as its not product-centric. Fri 4/4 at 12 p.m.*

Revenue 258

Revenue Software Certificate Education 258

Reid All About it

FEBRUARY 7, 2025

Providing effective volunteer training without veering into information overwhelm is tricky, but not when you have Mariner Management & Marketing at your side. Sherry Budziak,orgSource Five data-backed methods to improve your associations marketing | Brianna Martin, Mighty Citizen via ASAE Never use American Express for test purchases.

Chicago 275

Chicago Revenue Education Member Engagement 275

Association Analytics

OCTOBER 7, 2024

The role of the marketer – particularly in associations, and especially focusing on content delivery – has changed drastically over the last decade, perhaps and only seems to be speeding up. A recent Analytics in Action webinar, titled Embracing Data Analytics to Reinvent Your Content Marketing , delved into just this.

Content 169

Content Strategy Marketing Case Study 169

A2Z Events

MARCH 26, 2025

The key to achieving this objective is having an effective event marketing strategy. When you have a strong event marketing strategy, it ties everything together so you align all your elements of planning together. What is an Event Marketing Strategy? What is an Event Marketing Strategy? Email campaigns.

Strategy 84

Strategy Marketing Social Media Analysis 84

Association Analytics

JANUARY 10, 2024

Join this 6-part CAE webinar series to learn how using your data throughout the entire member journey can impact your association and your members.

Member Engagement 169

Member Engagement Resources Strategy Marketing 169

MemberClicks

NOVEMBER 1, 2024

This is where content marketing comes in—a powerful tool that goes beyond traditional marketing by providing valuable, relevant information designed to attract, engage, and retain your members. For associations, content marketing is uniquely valuable. What is Content Marketing for Associations?

Content 52

Content Marketing Social Media Newsletter 52

Reid All About it

FEBRUARY 21, 2025

Only a few have integrated AI into their operations, primarily in marketing and communications. Freeman released a survey report describing how Gen Z professionals view live events , how their feelings compare with those of their older peers, and how event marketers can apply the insights to better reach this group. Gen Z and events.

Arlington 258

Arlington Education DC Social Media 258

Association Analytics

MAY 4, 2023

The post Getting Data and Insights out of NetForum Doesn’t Have to Be Hard On-Demand Webinar appeared first on Association Analytics.

Member Engagement 169

Member Engagement Resources Strategy Marketing 169

Blue Sky eLearn

MAY 4, 2020

What webinar platform do you use for managed events and what features are included? Some virtual events will be best served by using a webinar platform that is fully managed by your vendor-partner. Can we use the platform for other courses or webinars? Do they train speakers? Provide attendee support? How many years’ experience?

LMS 282

LMS Price Learning Management System Case Study 282

Reid All About it

DECEMBER 6, 2024

Content marketing. The comprehensive 2025 B2B Content Marketing Benchmarks, Budgets & Trends report from the Content Marketing Institute is a must-read for marketing professionals. A marketers life is so much easier when you have a content strategy, which is why Im always harping on this point. Member surveys.

Content 213

Content Strategy Education Revenue 213

Reid All About it

NOVEMBER 29, 2019

Quick hits before we get to next week’s free webinars: What is quantum computing? ( If you have any free webinars or events coming up, please send me the link. Demystifying Event Marketing. Presenter: Alyssa Peltier, Manager, Event Marketing, Cvent. Ellen Smoley, Growth Marketing Specialist, atEvent. CB Insights ).

West Virginia 360

West Virginia Washington DC Revenue 360

Reid All About it

JUNE 4, 2021

Skip down to the list of free webinars if you prefer takeout. If you have a free webinar or event coming up, please send me the link before Wednesday evening the week before it’s scheduled. Presenter: Sonali Nair, CMP, DES, Education Chair, MPI Experiential Designers and Marketers Advisory Board. Darius Foroux ). 1 CMP credit.

Video 367

Video Innovation Content Education 367

Reid All About it

JANUARY 4, 2019

Tony Rossell at Marketing General Inc. identifies six bad marketing habits that are killing membership marketing and growth —fodder for your association’s New Year’s resolutions. Some quick hits before we get to next week’s free webinars: How event planners can use content marketing to raise awareness and drive attendance.

Washington 285

Washington Video Social Media DC 285

Higher Logic

MARCH 24, 2020

From marketing automation to customer experience to all things community, happy learning with Higher Logic! You can learn about specific marketing automation and online communities topics via short, live webinars with industry thought leaders and product experts. Webinar | Inherited a Community Site, Now What?

Library 219

Library Course Video Products 219

Reid All About it

JANUARY 11, 2019

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. Some quick hits before we get to next week’s free webinars: Who would’ve thought this would be a thing? Host: ON24.

DC 276

DC Washington Learning Management System LMS 276

Reid All About it

JANUARY 29, 2021

Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. You must check out this treasure trove of ideas from Lee Gimpel of Better Meetings— 51 best practices for engaging webinar and online educational event attendees. Membership survey. 1 CAE credit.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

YourMembership

FEBRUARY 4, 2020

You’ve likely heard or read the term “personalization” a lot the past few years in webinars, articles, and conference presentations. It’s a hot topic in the world of marketing and customer experience. That’s why the Association of National Advertisers voted “personalization” the marketing word of the year for 2019.

Tips 230

Tips Marketing Conference 230

Reid All About it

JULY 10, 2020

Ok, off my small soapbox for now, on to this week’s reads and next week’s webinars…. A webinar is a content stream, he says. Good eats—skip down to the list of free webinars if you prefer take-out. In this webinar, you learn best practices, tips, and tricks to increase your likelihood of landing a job.

Montana 365

Montana Content Price Strategy 365

Reid All About it

MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Hosts: Canadian Nonprofit Academy and Go to Market Impact.

Puerto Rico 370

Puerto Rico Montana Revenue Education 370

Reid All About it

DECEMBER 14, 2018

Some quick hits before we get to this week’s list of free webinars: As a fan of cozy, I love this: 12 ways to add more hygge to your office. Kivi Leroux Miller, Nonprofit Marketing Guide.com ). Are you mindlessly employing these “best fundraising (or marketing) practices?” 14 best content marketing newsletters for 2019.

Vermont 285

Vermont DC Washington Education 285

Association Adviser

MAY 7, 2025

Webinars underperform. Why content strategynot just content creationholds the key to audience engagement, revenue, and long-term relevance. Associations are fighting a quiet battle: theyre creating more content than ever, but often seeing less return. Newsletters go unopened. Social posts fade quickly into the algorithms abyss.

Content 113

Content Newsletter Revenue Strategy 113

Association Analytics

NOVEMBER 21, 2023

Set the stage for an outstanding 2024 by joining our upcoming webinar. We'll reveal 3 easy-to-implement strategies to get the most from your data programs.

Strategy 321

Strategy Member Engagement Resources Marketing 321

Reid All About it

JULY 2, 2021

Skip down to the list of free webinars if you prefer takeout. If you have a free webinar or event coming up, please send me the link before Wednesday morning the week before it’s scheduled. Creating your Content Stream—from Marketing to Sales to Programs. Host: American Marketing Association. Happy Friday! 1 CAE credit.

Technology 370

Technology Strategy Education System 370

Reid All About it

SEPTEMBER 27, 2024

If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Host: Momentive Software (formerly Community Brands) Speakers: Pam Loeb, Principal, Edge Research Tirrah Switzer, Senior Director of Product Marketing, Momentive Software Tue 10/1 at 12 p.m. – 1 CAE credit. .

Arlington 281

Arlington DC Washington Revenue 281

Reid All About it

AUGUST 7, 2020

Virtual event and community platforms give you the chance to eavesdrop on what your members and others in your market are talking about. They offer webinars, blog posts, and maybe even conferences to your members. Good eats—skip down to the list of free webinars if you prefer take-out. Take advantage! Talk about data!

Montana 369

Montana Education Conference Member Engagement 369

Reid All About it

JANUARY 18, 2019

In this competitive talent market, this sounds like a must-read for association execs. LinkedIn, Coursera, Udemy and other learning platforms are coming for your market, if they haven’t already. Some quick hits before we get to next week’s free webinars: 5 content strategies for niche B2B industries. Ryan Law, CXL ).

DC 294

DC Washington Member Engagement Content 294

Association Analytics

JANUARY 5, 2023

As we head into 2023 with excitement and enthusiasm, we reflect back fondly on 2022 as a year of important and successful investments from Association Analytics (A2) to the association community covering everything from analytics webinars, industry partnerships, evolving product features, great employees and significant focus on customer success.

Atlanta 320

Atlanta Nashville Newsletter Products 320

Membersuite

MARCH 17, 2023

Use that data when planning and marketing events. Webinar, course, and other educational event registrations Email clicks Web page views Community discussions Check your AMS data for audience segments that are large or active enough to support specialized tracks or workshops. Put non-members into a special marketing campaign.

Event Planning 150

Event Planning Marketing Discount Conference 150

Reid All About it

JULY 31, 2020

Please consider participating in Marketing General Inc.’s Good eats—skip down to the list of free webinars if you prefer take-out. If you have a free webinar or event coming up, please send me the link before Wednesday evening the week before it’s scheduled. – Event Marketing Strategies for Virtual and Hybrid Events.

Montana 362

Montana Revenue Case Study Innovation 362