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Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape. Learn innovative engagement strategies for this digitally native generation. More info/register.
Hear about the strategies and tools modern associations are using to supercharge member engagement. We’ll help you craft a total event program strategy that includes virtual and hybrid events and that gives you the flexibility you to need to handle the return of in-person gatherings. More info/register. Host: CEO Update. Host: Cvent.
They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. How have event strategies changed in the last 45 days and what does the future hold? Marketing virtual/online education.
EST – WEC Grapevine: How We Did It – Digital Event Strategy & Considerations. Discover the strategy behind MPI’s design of the WEC Grapevine Digital Experience. Presenters: Lisa Block, EVP, Conference Strategy and Design, Velvet Chainsaw Consulting. More info/register. Fri 3/12 at 12 p.m. More info/register.
From the new Spark whitepaper, The Mission Driven Volunteer , written with Peggy Hoffman: The Maryland Association of CPAs realigned all their volunteer roles along a grid where the X-axis represented high value to members and the association and the Y-axis represented alignment to strategy.
Maryland Association of CPAs. Risk: The Missing Link Connecting Strategy to Implementation (co-authored with Jamie Notter and Leslie White ), available at [link]. We also share case studies of organizations doing excellent work preparing their audiences for the future of employment: HR Certification Institute.
Find out how millennials work, act, think and learn; why your work culture, environment, and location is more important than ever; best practices to recruit and retain millennials; proactive strategies you can begin to apply to leverage this generation; and the advantages millennial and multi-generational organizations have. Maryland Dept.
Blue ocean strategy. She recaps a case study presented at the Innovation Summit about the American Board of Medical Specialties’ use of the blue ocean strategy to expand their certification tool into new markets. Learn proven strategies to impact the conversation against the backdrop of a Presidential election cycle.
It covers virtual event strategy and technology, including a list of platforms for different purposes. Virtual learning strategies. MemberSuite suggests several strategies for designing a more effective and memorable virtual learning experience. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.
We are particularly moved by the conversations and actions of PRSA Maryland. As with many chapters, the leadership of PRSA Maryland, which is based in Baltimore, has been looking for a path towards more diversity within its leadership and membership ranks for a while. What are your chapters doing to start the conversation?
This way, youll ensure you can always find the most up-to-date information on each individual and more accurately determine whether they exhibit all three types of indicators before considering them a viable prospect and creating a donor communication strategy.
Tue 10/23 at 12 p.m.* – 4 Communication Strategies for Agile Success. Learn about four key strategies to improve communication across your Agile organization, and how effective communication can help your Agile organization create a unified big picture, shift priorities, make better decisions, and measure and achieve success.
And the crisis has generated a tremendous opportunity to experiment with new strategies and get rid of things that have not provided value for many years.”. The strategy is to reimagine the usual in-person agenda, energize participants differently, and use the tools to cultivate what the internet is best for – co-creation. Host: ASAE.
WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. and while there are no hard and fast answers there is a strategy, I recommend to getting an offer you won’t look back on with regret. Make Sure You Have a Plan B & C for Your Content Strategy.
Walking in Shedd’s footsteps, the Georgia Aquarium let Atlanta Humane Society puppies play in their Ocean Voyager exhibit, the Oregon Zoo allowed a porcupine to explore, the Maryland Zoo posted a video of a duck watching the penguin exhibit, and many more establishments used their down time to curate creative and entertaining social media content.
Location: Maryland Association for Justice, 6240 Old Dobbin Ln, Columbia MD. Session topics include: websites, gamification and polling, data strategies, conference social media ambassadors, virtual events, cybersecurity, working with IT vendors, technology trends, plus roundtable discussions. More info. (1 1 CAE credit). Conference.
Our panelists include Anthony Shop , the co-founder and chief strategy officer of Social Driver, a digital services firm that helps companies and nonprofits establish winning strategies with social media, websites, content and advertising; Stefanie Reeves , the executive director at the Maryland Psychological Association; and Jennifer Mackinday , a (..)
I created two screencasts (video of a browser session with voice over) showing websites that demonstrate several of the web strategies that I cover in my book, Online and On Mission: Practical Web Strategy for Breakthrough Results. You can view the videos below or go to read the article and see them there as well. Revenue Examples.
In today’s uncertain global business environment , associations must be perceived as extensions of company and industry business strategies and not be just another association. If an organization wishes to grow then its strategies, products, and services must be formulated around industry or profession challenges and outcomes.
Does your association have a learning strategy? If not, you’ll want to check out this post from WBT Systems about the benefits of a learning strategy , including an integrated approach to education. How to Leverage Resilience Strategies and Performance Science the Army Way. The same strategies that U.S. 1 CAE credit.
Hint, it has a lot to do with their course design strategy. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Hear strategies to develop high-performing volunteer engagements that meet members expectations while moving your organization forward. Going virtual—why. More info/register. More info/register.
Recruitment strategy: help millennials get jobs. In a recent Associations Now article , they referred to their strategy as “priming the pump.” It’s a win-win for both,” said Charlene Templeton , assistant dean of continuing education at Anne Arundel Community College in Arnold, Maryland. Millennials need jobs.
I like this strategy because creating new member categories can be a great way to personalize the experience of your organization for segments of membership. Leslie’s focus on digital marketing and automation is exactly the type of strategy more associations should take to welcome new members and keep existing ones active and engaged.
I still remember moving to Bethesda, Maryland, from Joplin, Missouri, starting my first job in associations - working for the Parenteral Drug Association. Digital strategy and social media. What does the future hold in store for me? The picture isn''t clear. I never anticipated becoming an association executive. I was excited.
Peter will be sharing his wisdom and tips with us monthly on the intersections of media relations, content strategy and social media. Guest Post by Peter Panepento of Panepento Strategies.
Another strategy is to tie the volunteer coordinator to the member welcome or engagement team. PH: And read the Maryland CPA case study … they started with asking questions and then made changes slowly. They work with each program area (aka committee or project team) to identify volunteer positions.
Your SEO strategy should be clear: Move your brand on the first page of search engine results. At CMA, we devise a thorough SEO strategy for every digital marketing campaign that addresses three critical components of our award-winning program. Most marketers agree that inbound marketing tactics (i.e. close rate. of traffic.
Today, Katelyn shares how the new welcome series fit into their revamped email marketing strategy, how it was implemented, and its results. The automated email series for new donors was pivotal in our strategy. There were many challenges that came with implementing this new strategy. Guest Post by Katelyn Baughan.
But perhaps the saddest bit of news of this nature was last week’s announcement that the American Journalism Review , which survived for 38 long years mostly with the backing of the University of Maryland, would close up shop. It started as an independent print publication, only to get picked up by the University of Maryland in 1987.
and international local government leaders, including city managers and budget analysts, are headed to Charm City in the next few days to learn about the innovative ideas and practical strategies they need to deal with the challenges facing the industry today. City: Baltimore, Maryland. Thousands of U.S. Have a Meeting on the Horizon?
Payton addressed attendees in a Tuesday morning keynote session opening the 2018 ASAE Technology Conference & Expo in National Harbor, Maryland, challenging association leaders to think about their cybersecurity exposures every time they adopt a new technology. Cyber Trends to Watch.
And at the Maryland Psychological Association, leadership came to understand that having a D+I statement alone wasn’t enough and actively recruited members from diverse backgrounds. “It can’t just be a few people, it can’t just be the staff, it can’t just be the board. This shouldn’t be a quick process.
Organization: Maryland SPCA. Organization: Wounded Warrior Project. Tagline: The greatest casualty is being forgotten. Organization: University of West Florida Libraries. Tagline: The Quickest Way from Q to A! Tagline: Feel the Warmth of a Cold Nose. Nancy also has a free Online Tagline Database and Report.
You can script the formation of strategy. This is where our illustrious leaders head off to their strategy retreats to develop their carefully laid plan that is then distributed to the worker bees for flawless execution. You Cant Script the Formation of Strategy. You can predict the future. You can separate thought from action.
Interestingly in many states, including Mariner’s home state Maryland, golf courses were able to re-open in the first phase with some restrictions , albeit critical ones for golf tournaments. The perennial favorite event of chapters, golf tournaments, needed a make-over in 2020.
Bjorn brings extensive experience and strategic insights to Protech with over 20 years serving in executive leadership positions and directing multi-channel sales and distribution strategies for Fortune 500 and early-stage consumer product, technology and SaaS companies. . For more information, visit www.protechassociates.com. .
Jelen has specialized experience in digital communications and strategy, systems integration, technology project management , digital product development, and user experience. Prior to his role as Director of Digital Communications at ASHA, Jelen served as Director of Web and Knowledge Strategy. ABOUT DELCOR.
We explored this question on February 24 in 3 Ways to Tap Chapter Relevance in 2021 , focusing on ways we can tap into our chapters’ successes thus making them a part of our overall membership strategy. Take PRSA Maryland who began the DEI conversation in 2017. Build chapter into the organizations’ education strategy.
Then, when I started working in an association in Bethesda, Maryland, I was responsible for collaborating and communicating with the international chapters and their leaders. It’s how I ended up living in Israel for a semester in college. It’s how I met some of my best friends. It’s how I met my husband.
This year’s ASAE Technology Exploration Conference (TEC) was held at the convention center in downtown Washington, DC, a shift from its recent stint in National Harbor, Maryland—which means that it was a little easier to get to with public transit. The HubSpot blog shares new editorial rules to guide your content strategy in 2020.
7 big brand social media strategies for small businesses: https://t.co/OyvQHsBboe Hootsuite’s Dara Fontein breaks down the strategies of big-name brands to help inspire your organization’s online approach. Tweet of the Day. OyvQHsBboe pic.twitter.com/6VbiYE7sQE. — Hootsuite (@hootsuite) March 25, 2016.
Last month Reggie Henry, CIO of ASAE, recounted a story about an exchange with a University of Maryland student in which the student explained that younger people aren’t communicating by email anymore, but almost exclusively through social networks. This will give a great overview of what others are doing.
Project Management & Strategy. Assess your IT security strategy to ensure your skills are up to date and your association is being protected. Reevaluate your strategy to ensure you are doing enough to keep up with evolving threats. Project Management & Strategy. This year’s pathways are: Compliance & Security.
For those readers located in the Baltimore/Washington metropolitan area, I wanted to invite you to attend an interactive session that I am leading for the Maryland Society of Association Executives discussing the results from our Membership Marketing Benchmarking Report. Cost of Wrong Strategy. (8). growth strategies. (4).
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