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Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase memberengagement. Education revenue. Member workplace challenges. Ok, and then what? More info/register. 1 CAE credit. More info/register.
Amanda Kaiser dispels three myths on why people join associations and reveals the real reason—based on her memberresearch. Mapping the Journey to Long-Term MemberEngagement. Your members have high expectations, and a distinctive, original, and personal user experience is a requirement in today’s digital world.
This memberresearch report from Halmyre Strategies describes the challenges faced by various professions as a new generation enters the workforce , including burnout, work-life balance, client demands, questioning the value of credentials, diversity, and changing workforce roles. Workplace challenges. More info/register. 1 CAE credit.
The weekly list of free educational events and resources for the association community… Chapter non-dues revenue. They also explain how to develop a content strategy, identify the best time for a redesign, decrease costs, and increase revenue. Workplace challenges. 7-day communications challenge. 1 CAE credit.
Improve new member retention. Grow memberengagement. Increase non-dues revenue. Attract more members. Extend member value. Because of my Crayola marketing training, I always turn to memberresearch first. Understand members well, and the path to the goal will emerge.
Memberengagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to memberengagement taken by associations during the pandemic. MemberEngagement in 2021: How Associations are Navigating Engagement in the Post-Pandemic Environment. Makes more sense now.
These membership drivers include providing value, adding new members, engaging in continuous innovation, reaching emerging generations, and increasing memberengagement. The good news is that associations report positive trends in the value that they provide to members.
However, without integrations with your CRM, it’s hard to conjure a full report on how well your event did and how your membersengaged with your event. . With an association platform, your event management tool and member management tool are both based in the same place. 360-view of memberengagement.
You’re more likely to attract and keep members with either a combination or tiered membership structure. Explore how data-driven strategies can enhance memberengagement, inform strategic decisions, and drive organizational growth. Tony Rossell of Marketing General Inc. thinks the days of one-size-fits-all membership are over.
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