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Leveraging AI for Personalized Member Engagement 

.orgSource

Through machine learning, AI gets smarter over time by analyzing member data everything from which events they attend to which articles they read. It can even understand written feedback and questions from members, thanks to its ability to process human language. Without it, interactions can feel impersonal and drive members away.

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The best of Nimble AMS 2024 seasonal product releases

Nimble AMS

2024 marked another exciting year for Nimble AMS product releases! Every year, Nimble AMS offers our customers three free product releases , in the Spring, Summer, and Winter, to ensure everyone has access to the latest technological innovations and advancements. MSTA has had wonderful experiences with Nimble AMS product upgrades.

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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

In the association world, member engagement is always a top priority – but it’s not always a successful endeavor. Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. This helped to nurture and engage these members until they were eligible.

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Associations Evolve: 2025 & Beyond

Spark Consulting

Whether you’re planning for the future, navigating technological shifts, or rethinking member engagement, this journal has been designed to spark ideas and provide practical guidance. Download your copy at: [link].

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Change the way you think about member engagement

Association Analytics

Member engagement sits at the core of everything an association does. No matter the staff-member, no matter the member benefit or event or email sent, each is a piece of the larger tapestry that is member engagement. That means more members, happier members, and a clearer future.

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Association Brain Food: 2.7.25

Reid All About it

Product development. She also shares examples of companies who built successful products but lost sight of what made them great. Sarah Sain, CAE, Naylor Association Solutions The power of personalized member engagement: why its critical for associations and how to get started.| Microlearning. Fri 2/7 at 12:30 p.m.*

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Association Brain Food: 1.31.25

Reid All About it

She shares the calculations every association must make about programs, products, and services. Im happy to feature it as long as its not product-centric. 5 Strategies For Driving Member Engagement in 2025 Many associations are challenged with engaging members on a consistent and ongoing basis. 1 CAE credit.

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