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Through machine learning, AI gets smarter over time by analyzing member data everything from which events they attend to which articles they read. It can even understand written feedback and questions from members, thanks to its ability to process human language. Without it, interactions can feel impersonal and drive members away.
2024 marked another exciting year for Nimble AMS product releases! Every year, Nimble AMS offers our customers three free product releases , in the Spring, Summer, and Winter, to ensure everyone has access to the latest technological innovations and advancements. MSTA has had wonderful experiences with Nimble AMS product upgrades.
In the association world, memberengagement is always a top priority – but it’s not always a successful endeavor. Most associations don’t have an easy way to measure memberengagement across all their different systems and touch points. This helped to nurture and engage these members until they were eligible.
Whether you’re planning for the future, navigating technological shifts, or rethinking memberengagement, this journal has been designed to spark ideas and provide practical guidance. Download your copy at: [link].
Memberengagement sits at the core of everything an association does. No matter the staff-member, no matter the member benefit or event or email sent, each is a piece of the larger tapestry that is memberengagement. That means more members, happier members, and a clearer future.
Product development. She also shares examples of companies who built successful products but lost sight of what made them great. Sarah Sain, CAE, Naylor Association Solutions The power of personalized memberengagement: why its critical for associations and how to get started.| Microlearning. Fri 2/7 at 12:30 p.m.*
She shares the calculations every association must make about programs, products, and services. Im happy to feature it as long as its not product-centric. 5 Strategies For Driving MemberEngagement in 2025 Many associations are challenged with engagingmembers on a consistent and ongoing basis. 1 CAE credit.
A post titled “Sharing a Beer” is always going to catch my eye, especially when written by James Young of Product Community. Memberengagement. She shares three questions to help you declutter your media and other non-dues revenue products before adding anything new. Call-a-member month. Love this idea.
However, it’s no secret that perpetual learning is less-than-engaging to some. It’s vital to provide content that’s truly engaging to increase members’ productivity with continuing education programs. Include discussion boards and live chat features to encourage learners to engage with one another.
Im happy to feature it as long as its not product-centric. Explore ways to use your data to monitor your organizations health and performance, improve segmentation and personalization, identify member needs, trigger helpful automations, and deepen memberengagement. 1 CAE credit. More info/register. More info/register.
I dont like shoulding on you, but every association should offer plenty of microlearning for busy members and customers. James Young at Product Community provides a primer on bite-sized learning , including its attributes, forms, pros and cons, and examples of how members use it. Bite-sized learning. Fri 12/20 at 12 p.m.*
Hailey Mensik at WorkLife writes about ping fatigue in the workplace and how it hurts productivity. Members rely on you for information and education, but limited resources prevent associations from being the content machines of members dreams. Im happy to feature it as long as its not product-centric. Team messaging.
Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep membersengaged and revenues high. Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities.
The good news is that the right event technology can empower you to deliver better event experiences, increase memberengagement , and achieve your overall objectives. Start by identifying the specific goals you want to achieve, such as increasing memberengagement, driving more revenue from events , or helping members earn CE credits.
When I say “scale,” I mean how do we ensure each member gets a lovely, warm welcome? Well, one way to do that is by having members welcoming members. In the New MemberEngagement Study , the team at Dynamic Benchmarking and I found that more associations were considering starting New Member Ambassador programs.
Im happy to feature it as long as its not product-centric. Hear about the themes for 2025, such as navigating AI strategy, the impact of data management, enabling memberengagement, and understanding technology debt. Host: UST Education Speaker: Don Dea, Co-Founder at Fusion Productions Thu 3/13 at 2 p.m. 1 CAE credit.
As we head into 2023 with excitement and enthusiasm, we reflect back fondly on 2022 as a year of important and successful investments from Association Analytics (A2) to the association community covering everything from analytics webinars, industry partnerships, evolving product features, great employees and significant focus on customer success.
I’m happy to feature it as long as it’s not too product-centric. Evaluating New Revenue Opportunities Explore key factors for guiding your association’s assessment of new products, programs or services. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled.
I’m happy to feature it as long as it’s not too product-centric. Hear an action plan to revitalize your association’s tech infrastructure, ensuring it can support your organization’s goals and member needs in the digital age. Fri 10/25 at 1 p.m.* – Tech or Treat? CAE credit. More info/register. 1 CAE credit. to 4:30 p.m.
“Community engagement supports every member’s success by giving them access to the knowledge and value of the entire community. It exposes people to new ideas, prompts product and service use, and rapidly surfaces shifting needs.” – The State of Community Management Report 2020. Product improvements. Product usage.
Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase memberengagement. I’m happy to feature it as long as it’s not too product-centric. Coincidence? Education revenue. Fri 11/1 at 1 p.m. 1 CAE credit.
Even after resuming public performances, some theater troupes plan to keep streaming their productions , reports Terry Teachout at the Wall Street Journal. I’ll be happy to feature it as long as it’s not too product centric. How do you create a cohesive content strategy and production plan that guarantees maximum engagement?
As you rethink your pricing strategy, youll want to evaluate using pricing discounts as a helpful tool in attracting new members to your association, increasing overall traffic, building member loyalty, and selling large quantities of products. Learning courses or products. Why should associations use pricing discounts?
I’ll be happy to feature it as long as it’s not too product centric. Presenters: Amanda Kaiser, MBA, MemberEngagement Specialist, Kaiser Insights LLC. Sze Pak Ng, Community Engagement Specialist, Matchbox Virtual Media. Reggie Henry (interviewer), Chief Information and Engagement Officer, ASAE. Host: Socio.
I’ll be happy to feature it as long as it’s not product-centric. Tech Tools to Make You Immediately More Productive. Mapping the Journey to Long-Term MemberEngagement. Your members have high expectations, and a distinctive, original, and personal user experience is a requirement in today’s digital world.
The pandemic had uneven effects: some associations enjoyed increased memberengagement while others have been deeply challenged. Your members’ goals and challenges are shifting rapidly. We were willing to try things that might not be 100% perfect, and nobody freaked out. Remember that.
Overall, they see positives in the coming year, with 63 percent of respondents anticipating membership growth and 74 percent expecting increased memberengagement. According to the report, only 3 percent say they currently use AI to improve member services, and only 19 percent say they intend to in 2025.
Our product has been featured across various flagship reports released in 2024, a testament to the value we continue to deliver to our users. By combining robust AMS features with a vibrant community hub, GrowthZone empowers associations to increase membership, boost revenue, and deepen memberengagement.
Product ideas. James Young at Product Community shares ten revenue-generating product ideas. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. I’m happy to feature it as long as it’s not too product-centric.
The weekly list of free educational events and resources for the association community… New member onboarding. Does your association have a new member onboarding, orientation or welcoming program? If you do, please participate in the 2020 New MemberEngagement Survey from Amanda Kaiser (Kaiser Insights) and Dynamic Benchmarking.
The decisions of B2B buyersprospective customers/clients or association membersare driven more by emotional factors, such as trust and likeability, than product features. Im happy to feature it as long as its not too product-centric. Young, PhD, Founder & Chief Learning Officer, The Product Community Tue 12/10 at 12 p.m.
Some of the highlighted trends are alarming: leaders are out of touch with employees and need a wake-up call, high productivity is masking an exhausted workforce, Gen Z is at risk and will need to be re-energized, and shrinking networks are endangering innovation. I’ll be happy to feature it as long as it’s not too product centric.
Bulletin describes how a member app helps nurture memberengagement by providing a centralized communication channel for members. Check out Amanda Lea Kaiser’s answers to a question from a MemberEngagement Lab participant. I’m happy to feature it as long as it’s not too product-centric. 1 CAE credit.
While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, memberengagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.
I’ll be happy to feature it as long as it’s not too product-centric. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement.
Within the marketing materials, include QR codes to direct your members to your fundraising page and simplify the donation process. Try using giveaways like t-shirts, swag bags, and other products related to your GivingTuesday campaign to generate interest.
I’ll be happy to feature it as long as it’s not too product centric. Fri 3/5 at 10 a.m.* – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. More info/register. Host: CEO Update.
Im happy to feature it as long as its not product-centric. Marketing Mindshare: Career Center Engagement Are you on a mission to make your Career Center an even more valuable member benefit? Let’s discuss special member-only perks and strategies that really boost engagement. Fri 1/10 at 12 p.m.*
I’ll be happy to feature it as long as it’s not too product-centric. Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. 1 CMP credit.
Memberengagement. At Associations Now , Lindsay Currie, CAE shares some low-cost ideas from for engaging and retaining members. I especially love the first one because members are craving that—heck, we all are. I’ll be happy to feature it as long as it’s not too product-centric. More info/register.
Personalized MemberEngagement AI enables associations to create personalized member experiences that can dramatically improve satisfaction and retention. By analyzing member data—such as past interactions, preferences, and behaviors—AI tools can offer tailored recommendations, content, and services to individual members.
Check out what James Young at Product Community has to say about building and using a community engagement funnel. Member app. Unlike social media, a mobile app serves as a centralized communication channel for your members. Bulletin describes how a member app enhances and fosters memberengagement.
I’ll be happy to feature it as long as it’s not product-centric. This opportunity is for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and other stakeholders, to come together in a free-flowing environment to share their lunchtime and discuss, this month, memberengagement scoring.
It’s pretty much impossible to renew a disengaged member, says Fíonta. Their useful advice on memberengagement and renewal is bound to increase your association’s retention rate. Memberengagement. To understand and get close to your members, follow marketing technology trends. Membership.
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