Remove Member Engagement Remove Products Remove Strategy
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Leveraging AI for Personalized Member Engagement 

.orgSource

Through machine learning, AI gets smarter over time by analyzing member data everything from which events they attend to which articles they read. It can even understand written feedback and questions from members, thanks to its ability to process human language. Without it, interactions can feel impersonal and drive members away.

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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

In the association world, member engagement is always a top priority – but it’s not always a successful endeavor. Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. This helped to nurture and engage these members until they were eligible.

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Association Brain Food: 4.18.25

Reid All About it

Their method anticipates member needs and industry trends, instead of reacting to ideas from SMEs alone. New member engagement study. Contribute to industry research by taking Amanda Kaisers New Member Engagement Study survey. How well does your membership strategy and marketing align with her assertion?

Strategy 270
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Association Brain Food: 10.11.24

Reid All About it

A post titled “Sharing a Beer” is always going to catch my eye, especially when written by James Young of Product Community. Member engagement. She shares three questions to help you declutter your media and other non-dues revenue products before adding anything new. Call-a-member month. Love this idea.

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Association Brain Food: 2.7.25

Reid All About it

This course describes immediate steps and long-term strategies that will help your association attract more website traffic by improving your ranking with Google, Bing, and other search engines. Product development. She also shares examples of companies who built successful products but lost sight of what made them great.

Chicago 275
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Associations Evolve: 2025 & Beyond

Spark Consulting

Whether you’re planning for the future, navigating technological shifts, or rethinking member engagement, this journal has been designed to spark ideas and provide practical guidance. Download your copy at: [link].

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Association Brain Food: 2.21.25

Reid All About it

Im happy to feature it as long as its not product-centric. Fri 2/21 at 11 a.m.* – A Match Made in Heaven: How Event Surveys Transform Feedback into Your Events Learn how to pair the power of event data with proven survey strategies to deliver exceptional experiences for both attendees and exhibitors. Fri 2/21 at 1 p.m.

Arlington 258