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In the association world, memberengagement is always a top priority – but it’s not always a successful endeavor. Most associations don’t have an easy way to measure memberengagement across all their different systems and touch points. This helped to nurture and engage these members until they were eligible.
Association Societies Alliance (the association for state SAE executives) surveyed 305 members of seven state SAEs in November 2024 about their associations use of AI. Im happy to feature it as long as its not product-centric. AI use in associations. Gen Z and events. More info/register. 1 CAE credit. More info/register.
A post titled “Sharing a Beer” is always going to catch my eye, especially when written by James Young of Product Community. Memberengagement. She shares three questions to help you declutter your media and other non-dues revenue products before adding anything new. Call-a-member month. Love this idea.
Product development. She also shares examples of companies who built successful products but lost sight of what made them great. Sarah Sain, CAE, Naylor Association Solutions The power of personalized memberengagement: why its critical for associations and how to get started.| Microlearning. Fri 2/7 at 12:30 p.m.*
Their method anticipates member needs and industry trends, instead of reacting to ideas from SMEs alone. New memberengagement study. Contribute to industry research by taking Amanda Kaisers New MemberEngagement Study survey. Im happy to feature it as long as its not product-centric.
Driving Sustainable Industry Growth Helps Trade Associations Energize MemberEngagement . With global economic uncertainty dominating most conversations, we’re learning that Trade Associations who drive sustainable industry growth are helping their organizations by energizing memberengagement.
Polarization in Washington, DC, and market disruption are opening doors for Associations to create more compelling memberengagement experiences for their members. Compelling MemberEngagement Using “Pull” and “Push” . Case Study – Creating More Compelling MemberEngagement.
It’s really what associations have been “about” for as long as they have existed, according to Leading Engagement from the Outside in: Become an Indispensable Partner in Your Members’ Success , a new whitepaper co-authored by Anna Caraveli, Ph.D If people keep renewing and buying more stuff, that means they’re engaged. .
Marketing General Incorporateds new survey shows association professionals optimistic about their prospects, but eager to make changes. Marketing General Incorporateds 2025 Association Outlook Report , published last month, is based on responses from nearly 300 association professionals surveyed last September.
One of the key findings for member-based organizations is that, even at a time when we have a seemingly endless array of digital solutions. The post Using Incremental Surveys to Supplement your Annual Survey appeared first on YourMembership.
I’m happy to feature it as long as it’s not too product-centric. Evaluating New Revenue Opportunities Explore key factors for guiding your association’s assessment of new products, programs or services. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled.
Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep membersengaged and revenues high. Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities.
Based on their survey findings, theyve divided Gen Z into three groups, each with their own beliefs and desires: Neo-Traditionalists, Fluid Pragmatists, and Internet-Age Explorers. Im happy to feature it as long as its not product-centric. Thats why the agency went straight to Gen Z for answers. Is AI making us dumb? Fri 3/7 at 12 p.m.*
MGI offers strategies to increase renewals , based on 40 years of membership marketing experience and over a decade of surveying associations for their membership benchmark report. Their guide covers reasons members dont renew, renewal campaigns (and mistakes), channels, testing, grace periods, and metrics. . Membership renewals.
Wallace Stevens Survey. Insight Guide is conducting research on industry suppliers’ engagement with associations. New memberengagement. Don’t leave your new members hanging. Amanda Kaiser points out moments when new members might feel ignored or ghosted. 1 CMP credit. More info/register.
Associations—a big group of human egos—are no different which is why membership benchmark survey reports are so popular. Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. It’s human nature—the ego at work.
If your answers lean toward Yes, No, and Shut Up, then you might like (need) Impexium’s advice on event survey questions that hold attendees’ interest and provide you with useful data. Mobile engagement strategy. I’m happy to feature it as long as it’s not too product-centric. Do you use all the data you collect? Coincidence?
The decisions of B2B buyersprospective customers/clients or association membersare driven more by emotional factors, such as trust and likeability, than product features. Their post covers the importance of member-centric digital content, repurposing content, experimenting with formats and channels, and measuring ROI. Membersurveys.
Does your association have a new member onboarding, orientation or welcoming program? If you do, please participate in the 2020 New MemberEngagementSurvey from Amanda Kaiser (Kaiser Insights) and Dynamic Benchmarking. I’ll be happy to feature it as long as it’s not too product-centric. More info/register.
This survey will help them assess inclusivity, equity, and overall well-being in our field. It’s pretty much impossible to renew a disengaged member, says Fíonta. Their useful advice on memberengagement and renewal is bound to increase your association’s retention rate. Memberengagement. Membership.
Respondents cite reaching prospective members as the top hurdle to growing membership, with attracting younger members next in line. January 17, 2023 – GrowthZone , provider of association management software, released its 2023 Association Industry Survey results. Detailed survey findings can be accessed on GrowthZone.com.
However, as time goes on, the same old engagement tactics won’t hold out. Whether more engaging alternatives are popping up or you’ve simply run out of fresh ideas, it’s worth it to explore how you can strengthen your association memberengagement strategy. Read on to learn more. Conclusion.
Impexium and Jeff De Cagna of Foresight First invite you to participate in The Future of Association Boards (FAB) Survey , our community’s first comprehensive tracking survey of board composition, practices and performance. I’m happy to feature it as long as it’s not too product-centric. But a few data points trouble me.
The weekly list of free educational events and resources for the association community… Association AI survey. Please participate in the ASAE 2024 Survey of Artificial Intelligence Awareness and Adoption. The survey report will benchmark key factors in AI adoption, including budgeting, training and hiring. 1 CAE credit.
Those organizations who utilize these 3 Association Growth Strategies can help impact member outcomes and as a result better position their members and their organizations for long term success. This platform accelerates memberengagement and it’s a concrete example of how a product can drive future outcomes.
GrowthZone recently released the 2021 Association Industry Survey results. COVID’s impact on memberengagement. In its 7th year, the survey report has consistently proven to be GrowthZone’s most sought-after association resource. The report also highlights: Top non-dues revenue sources. The shift to virtual events. #1
We’ll dive into the 2020 Association Industry Survey Results and take a look at what your industry colleagues said about: Their most effective member-engagement tactics. Top association programs for successful member retention. Association members’ opinions of association. Association staff turnover rates.
Reading Time: 5 minutes Memberengagement and retention are the ultimate weapons in the battle for long-term success. This article steps up to be your champion in this fight, offering a treasure trove of insights and strategies to turn passive members into enthusiastic participants.
The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. For every respondent that takes at least 50% of the survey, Naylor will donate $10 to the World Central Kitchen’s #ChefsForAmerica COVID-19 program. Online Survey Tools and Techniques.
Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. The 2024 survey is now open. I’m happy to feature it as long as it’s not too product-centric. I’ve used data from Marketing General Inc.’s 1 CAE credit. 1 CAE credit.
Reading Time: 6 minutes Memberengagement and retention are the ultimate weapons in the battle for long-term success. This article steps up to be your champion in this fight, offering a treasure trove of insights and strategies to turn passive members into enthusiastic participants.
Cimatri is inviting associations to participate in their State of IT Security in the Association Industry survey. I’ll be happy to feature it as long as it’s not too product-centric. Hear about some major considerations for online engagement. Make Your MemberEngagement Come A.L.I.V.E. IT security. 1 CMP credit.
s (MGI) second annual Association Economic Outlook survey. Survey participants will receive the study’s final report. I’ll be happy to feature it as long as it’s not too product-centric. Fri 7/31 at 1 p.m.* – How to Go Virtual (While Still Creating an Engaging Experience). Virtual certified. Event planners did it.
AI pulse survey. MCI invites you to participate in its AI benchmark survey , a 3-minute pulse survey about the integration of AI technologies within your organization and your members’ interest and aptitude for AI. Membership engagement. Engagement means different things for different members.
The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. I’ll be happy to feature it as long as it’s not product-centric. Dynamic Video Interactions for Increased Engagement.
There are a few key data-driven strategies that can help to enhance an association’s financial outlook and memberengagement including: Identifying Audiences – Effective non-dues revenue strategies begin with a deep understanding of your association’s audience.
Product ideas. James Young at Product Community shares ten revenue-generating product ideas. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Member experience. The data revealed interesting findings about learning.
Personalized MemberEngagement AI enables associations to create personalized member experiences that can dramatically improve satisfaction and retention. By analyzing member data—such as past interactions, preferences, and behaviors—AI tools can offer tailored recommendations, content, and services to individual members.
It should also allow your staff to monitor learner participation via Q&A, group chat, real-time polling, surveys, and quizzes. Look for an LMS that makes it easy to create credentialing and certification programs to help your members advance their careers and your organization diversify your revenue.
Then please consider participating in.orgSource’s Creating the New Normal survey. Virtual event and community platforms give you the chance to eavesdrop on what your members and others in your market are talking about. I’ll be happy to feature it as long as it’s not too product-centric. Virtual chat data. More info/register.
Every year, the Association Survey Results report is our most downloaded document. 2019 Association Survey Results report now ». Compare your association with other associations; get the association survey results here ». The post An Inside Look: 2019 Association Survey Results appeared first on GrowthZone.
I’m happy to feature it as long as it’s not too product-centric. Hear about the endless possibilities for adopting AI and how generative AI goes hand-in-hand with becoming a learning organization, one that learns from every member interaction leading you to a path of continuous performance improvement. 1 CAE credit. 1 CAE credit.
At EventMobi, he shares advice for structuring and pricing sponsorship programs that deliver value to sponsors, members, and associations. non-members) would like.” Excellent list of ways to instantly show your product, membership, or program’s value. ( I’ll be happy to feature it as long as it’s not too product-centric.
Check out what James Young at Product Community has to say about building and using a community engagement funnel. Member app. Unlike social media, a mobile app serves as a centralized communication channel for your members. Bulletin describes how a member app enhances and fosters memberengagement.
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