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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

In the association world, member engagement is always a top priority – but it’s not always a successful endeavor. Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. This helped to nurture and engage these members until they were eligible.

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Association Brain Food: 2.21.25

Reid All About it

Association Societies Alliance (the association for state SAE executives) surveyed 305 members of seven state SAEs in November 2024 about their associations use of AI. Im happy to feature it as long as its not product-centric. AI use in associations. Gen Z and events. More info/register. 1 CAE credit. More info/register.

Arlington 258
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Association Brain Food: 10.11.24

Reid All About it

A post titled “Sharing a Beer” is always going to catch my eye, especially when written by James Young of Product Community. Member engagement. She shares three questions to help you declutter your media and other non-dues revenue products before adding anything new. Call-a-member month. Love this idea.

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Association Brain Food: 2.7.25

Reid All About it

Product development. She also shares examples of companies who built successful products but lost sight of what made them great. Sarah Sain, CAE, Naylor Association Solutions The power of personalized member engagement: why its critical for associations and how to get started.| Microlearning. Fri 2/7 at 12:30 p.m.*

Chicago 275
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Association Brain Food: 4.18.25

Reid All About it

Their method anticipates member needs and industry trends, instead of reacting to ideas from SMEs alone. New member engagement study. Contribute to industry research by taking Amanda Kaisers New Member Engagement Study survey. Im happy to feature it as long as its not product-centric.

Strategy 270
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Energizing Member Engagement

Potomac Core

Driving Sustainable Industry Growth Helps Trade Associations Energize Member Engagement . With global economic uncertainty dominating most conversations, we’re learning that Trade Associations who drive sustainable industry growth are helping their organizations by energizing member engagement.

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Compelling Member Engagement

Potomac Core

Polarization in Washington, DC, and market disruption are opening doors for Associations to create more compelling member engagement experiences for their members. Compelling Member Engagement Using “Pull” and “Push” . Case Study – Creating More Compelling Member Engagement.