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11 Elements of a Winning Member Engagement Strategy

Higher Logic

It's difficult not to get discouraged by such speculation when your member engagement is so critical to the success of your association as a whole. Member engagement isn’t an easy, snap-your-fingers kind of thing, but when you have an engaged member base, the work is totally worth it. Most important?

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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

In the association world, member engagement is always a top priority – but it’s not always a successful endeavor. Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. They then promoted that content to unengaged members with similar profiles.

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Association Brain Food: 2.7.25

Reid All About it

If youre embarking on an AMS project, start your research by reviewing 108 Ideaspaces list of issues to consider when selecting an association management system (AMS) , such as reporting, security, API, technology partners, access control, cost of ownership, vendor stability, and the ability to expand software capabilities as your needs change.

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What Do Members Want?

Association Analytics

It shouldn’t be so hard to make membership happy, and having that singular vision of engagement is what helps associations know what members really want. Constant review of what matters is paramount, and the guts to cut underperforming offerings is vital to continued organizational health. The post What Do Members Want?

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Association Brain Food: 12.6.24

Reid All About it

Now its time to review the current state and future use of AI in credentialing, including content ownership, intellectual property for AI-generated content, and applications in marketing. Learn how this initiative liberated teams to channel their energies toward higher-value projects. 1 CAE credit. CAE credit. 1 CMP credit.

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Creating Your 2025 Roadmap to Excellence 

.orgSource

Steps to Assess Current Capabilities: Evaluate Digital Readiness: Review your digital tools, infrastructure, and staff skills to identify areas for improvement. Analyze Member Engagement: Use surveys or focus groups to assess how well youre meeting member needs and expectations.

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Member Engagement and Association Building Blocks

Eric Lanke

image source Thanks to my co-presenters, Elizabeth Engel and Peggy Hoffman , and all the folks who joined us at our "Walking the Walk of Deep Member Engagement" learning lab at last week''s ASAE Marketing, Membership and Communications Conference. What barriers would stand between the idea and the successful completion of the project?